Online Shopping & Retailers | Parse

Online Shopping & Retailers in AI answers

Data as of Oct 18, 2026Based on 110 AI responsesReviewed by Dimitry Apollonsky

AI summary

Amazon leads as the top online retailer recommended by AI assistants, cited across all product categories. For specific needs like purchasing phones, however, specialized marketplaces such as Swappa and Gazelle are increasingly highlighted for used and refurbished options.

Most-mentioned brands

Rank and Mentioned in · since Jul 8

#	Brand	Recommended for	Mentioned in
1	Ulta Beauty 47% Top cosmetics destination for both drugstore and prestige brands.	Top cosmetics destination for both drugstore and prestige brands.	47%
2	SephoraOwned by Lvmh 46% Dominant retailer for high-end and exclusive beauty products.	Dominant retailer for high-end and exclusive beauty products.	46%
3	CVSOwned by CVS Health 42% Gaining prominence as a go-to online pharmacy for COVID tests.	Gaining prominence as a go-to online pharmacy for COVID tests.	42%
4	Amazon 39% Leading retailer, but with warnings about counterfeit cosmetics.	Leading retailer, but with warnings about counterfeit cosmetics.	39%
5	iHealth Labs 37%		37%
6	FlowFlex 34%		34%
7	WalgreensOwned by Walgreens Boots Alliance 33% A primary source for COVID-19 tests, especially in late 2025.	A primary source for COVID-19 tests, especially in late 2025.	33%
8	Target 29% Increasingly recommended across phones, cosmetics, and COVID tests.	Increasingly recommended across phones, cosmetics, and COVID tests.	29%
9	Dermstore 28%		28%
10	BinaxNOWAbbott product line 27%		27%
11	Rare Beauty 15%		15%
12	Nordstrom 15%		15%
13	e.l.f. Cosmetics 12%		12%
14	M·A·C Cosmetics 11%		11%
15	Credo Beauty 9%		9%
16	Fenty BeautyOwned by Lvmh 8%		8%
17	On/Go 8%		8%
18	QuickVueQuidelOrtho product line 8%		8%
19	Walmart 8% A rising generalist, cited for budget phones and COVID tests.	A rising generalist, cited for budget phones and COVID tests.	8%
20	Bluemercury 8%		8%
21	Soko Glam 8%		8%
22	Wondfo 7%		7%
23	Instacart 7%		7%
24	Shop Miss A 7%		7%
25	MAC 7%		7%
26	Labcorp OnDemandLabcorp product line 7%		7%
27	CVS Health 6%		6%
28	Nyx 6%		6%
29	WellBefore 6%		6%
30	IT Cosmetics 6%		6%
31	Cult Beauty 6%		6%
32	Dior 5%		5%
33	Charlotte Tilbury 5%		5%
34	DoorDash 5%		5%
35	Lookfantastic 5%		5%
36	ILIA 5%		5%
37	NARS 5%		5%
38	Safeway 5%		5%
39	Macy's 5%		5%
40	CorDx 5%		5%
41	YesStyle 5%		5%
42	Glossier 5%		5%
43	Maybelline New YorkOwned by L'Oréal 5%		5%
44	Estée Lauder 5%		5%
45	Too Faced 4%		4%
46	Beautylish 4%		4%
47	NYX Professional MakeupOwned by L'Oréal 4%		4%
48	Lochness Medical 4%		4%
49	Pixel by LabcorpLabcorp product line 4%		4%
50	The Detox Market 4%		4%
51	BuyMeBeauty 4%		4%
52	Nordstrom RackOwned by Nordstrom 4%		4%
53	Clearblue 3%		3%
54	Abbott 3%		3%
55	The Ordinary 3%		3%
56	Clinique 3%		3%
57	Chanel 3%		3%
58	Urban DecayOwned by L'Oréal 3%		3%
59	ColourPop 3%		3%
60	Olive Young 3%		3%
61	Dear, Klairs 2%		2%
62	Let's Get Checked 2%		2%
63	Rite Aid 2%		2%
64	Genabio 2%		2%
65	2San 2%		2%
66	Tarte CosmeticsOwned by Kose 2%		2%
67	CVS Health One Step Pregnancy TestCVS Health product line 2%		2%
68	Uber EatsOwned by Uber 2%		2%
69	Ultamate Rewards 2%		2%
70	iHerb 2%		2%
71	Kylie Cosmetics 2%		2%
72	Ikatehouse 2%		2%
73	Beauty Bay 2%		2%
74	L'Oréal 2%		2%
75	L'Oréal Paris 2%		2%
76	Everlywell 1%		1%
77	Yves Saint Laurent BeautéOwned by L'Oréal 1%		1%
78	CareStart 1%		1%
79	Cholestech 1%		1%
80	SkinCeuticals 1%		1%
81	TikTok Shop 1%		1%
82	Sephora COLLECTIONLvmh product line 1%		1%
83	SpeedySwab 1%		1%
84	Shany 1%		1%
85	Space NK 1%		1%
86	up & upTarget product line 1%		1%
87	IPSY 1%		1%
88	Makeup.com 1%		1%
89	EltaMD 1%		1%
90	Think Dirty 1%		1%
91	Huda Beauty 1%		1%
92	VIOLET GREY 1%		1%
93	Estée Lauder Double WearEstée Lauder product line 1%		1%
94	BeautyJoint 1%		1%
95	TJ MaxxTJX Companies product line 1%		1%
96	Make Up For Ever 1%		1%
97	Giorgio Armani BeautyArmani product line 1%		1%
98	Obagi 1%		1%
99	CeraVeOwned by L'Oréal 1%		1%