Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this
Ulta Beautyulta.comUlta Beauty is a beauty retailer offering a wide range of cosmetics, skincare, fragrance, and grooming products for men and women. The company provides both mass-market and prestige brands, including exclusive collections and in-store experiences.
Parse Score
#17 of 30 in Mineral Reef-Safe Face Sunscreens
Tone of voice
73% of how AI describes Ulta Beauty reads positive.
Words AI uses
AI reaches for wide range · drugstore and prestige brands · mix of drugstore and prestige brands when it describes Ulta Beauty.
Sources
ulta.com shapes more of what AI says about Ulta Beauty than any other source, at 31% of its citations.
reddit.com · google.com · whowhatwear.com · byrdie.com
The market map
Mineral Reef-Safe Face Sunscreens →Excerpts where Ulta Beauty appeared in the AI's answer
Ulta Beauty : Great loyalty point system that lets you stack up rewards to use on future fragrance or beauty buys.
Ulta Beauty Fragrance — Good for mainstream designer scents and rewards points; they carry brands like Dior, Chanel, Gucci, YSL, Armani, and others.
Excerpts where Ulta Beauty appeared in the AI's answer
ULTA Beauty Collection Glam Squad Face Palette Go to product viewer dialog for this item.
Excerpts where Ulta Beauty appeared in the AI's answer
Ulta Beauty — 560 John R Rd, Troy. They carry a variety of dark-spot and acne skincare products
