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The headless AI visibility platform

Run your AI visibility work with the agents you already use.Research your market and plan what’s next, with a shared record of what each agent tried and what changed.

Works withClaudeClaudeChatGPTChatGPTCursorCursorOpenCodeOpenCodeGrokGrokand other MCP agents.

Parse

How often does AI mention Grafana?

Using Parse…Used Parse · Nov 12, 2026

Grafana appeared in 11,801 answers over the last 90 days. Of its main rivals, only Datadog appeared more often, with 14,143.

  • Datadog14,143
  • Grafana11,801
  • Prometheus7,451
  • New Relic6,848
  • Dynatrace5,853

Ask a follow-up

Parse

See what AI was saying before you started looking.

Your agent can look back at what AI said about a brand, a rival, or a whole market, follow the sources, and ask fresh questions of its own.

  • 4.1M+4.1M+AI answers
  • 46M+46M+citations
  • 840K+840K+brands

Sources in the index

  • ChatGPT
  • Google AI Mode
  • Perplexity
  • Parallel
  • You.com
  • Tavily
  • Exa
  • Linkup

How it works

Parse

See who AI recommends

  1. 1. See who AI recommends. Start with one buyer question. See which brand AI names most often. The map shows one question as a chat prompt, “What’s the best software for a customer help center?”, and AI’s reply with Document360 named first.
  2. 2. Find the questions you can win. Notion leads on internal wikis. Document360 leads on customer help centers. The map pulls back to the knowledge base software market, each topic held by the brand AI names most, with customer help centers ringed and the other topics greyed.
  3. 3. Parse spots the opening. Your agent gets to work. Read what AI says about your rival. Use the answers and cited pages to draft a pitch or update a page. Parse finds openings in customer help centers, such as a gap in a cited source or a buyer question left open, and sends each to one of two agents at the topic’s edge. Each agent acts on it, and a few questions turn to Notion.
  4. 4. Gain ground, question by question. Your agents keep working the openings Parse finds. Parse follows the same questions, so you see what moved. The map drifts back to the whole market. Agents, each with Parse ahead of it, work along Notion’s borders, and its ground grows a few questions at a time.

Explore the toolkit

Pick up where your team left off

Help centerwith videoguides?Cheapestcustomerknowledgebase?Help centerwith AIsearch?Best helpcenter for astartup?Help centerin manylanguages?Easiest helpcenter to setup?Which helpdesk has thebest docs?

Maya pitched this 12 days ago.

  • Pitched the guide’s editorMaya · 12 days ago

Maya pitched this 12 days ago.

  • Know where you stand

    Your agent can see how AI describes your brand, who it recommends alongside you, and how that varies by topic.

  • Build on what’s been tried

    It can check which questions your team has explored and what actions it recorded before choosing what to investigate next.

  • See what changed

    Parse follows the questions you choose, so your agent can spot a new rival, a shift in recommendations, or a source AI now cites.

Marketing teams using Parse

Soar
Airwallex
Anker
Lead Dyno
Lifetise
Smartlook
Track Insight
Treecard
True Classic
Voodoo

How Soar reached #1 with Parse

Parse
15 percentage pointsAhead of the next agency
53% of answersCited Soar’s website

Soar and Parse share an owner.

Read the case study
Mentioned in answers, Aug 10 to Sep 8
  1. Soar56.7%
  2. Qadly39%
  3. The Community Agency22.8%
  4. Advant Technology18.3%
  5. Growth Marketing Pro41.7%
  6. Community Boost18.3%

What should we work on this week?

What should we write next?

8 Parse callsquery_metrics ×4resolve_idssearch_answers ×3

Write one page that answers the objection AI keeps raising about Notion as a help center.

brief.md · Nov 12, 2026+3 more rows

TopicCustomer-facing knowledge base
Last 28 daysAI mentioned Notion in 69% of answers and listed it first in 2%.
Held byDocument360 82%, Help Scout 71%

Which pages should we pitch?

6 Parse callsquery_metrics ×3search_cited_pages ×2read

Three editors to write to first. The note for the roundup that leaves you out is drafted.

outreach.csv · Nov 12, 2026+1 more rows

PageCitedLists NotionContact
Best knowledge base software for small teams20 timesYesSite email
5 best knowledge base software options for SaaS11 timesNoCorrections form

Who do we lose to when AI compares us, and why?

7 Parse callsquery_metrics ×4search_answers ×3

You lose on task tracking, not on docs. Show the tracker.

battlecard.md · Nov 12, 2026+2 more rows

AgainstWonLost
ClickUp66217
Linear29250

What have we already tried?

About 2 Parse callslist_actionsread

Fieldset pitched one roundup last month. The editor replied, and the page now lists it.

actions.md · example brand+2 more rows

DayLoggedPage
Oct 14PitchedA “best team knowledge base” roundup
Oct 16ReplyThe same roundup: “adding you next update”

What changed after our last pitch?

About 7 Parse callslog_actiontracksearch_cited_pagesquery_metrics ×2readget_brief

Fieldset appears about as often in answers that cite the roundup as it does across the topic.

placement.md · example brand+2 more rows

PageA “best team knowledge base” roundup that lists Fieldset
CitedIn 90 answers on 36 questions, 90 days
Where it is citedFieldset named in 46%, give or take 15

How visible are we in each of our markets, and where is that going?

5 Parse callsresolve_idsquery_metrics ×4

Knowledge bases are safe. Project management needs attention.

markets.md · Nov 12, 2026+2 more rows

MarketJuneNovember
Knowledge base and wiki68%82%
All-in-one collaboration59%61%

Did our AI visibility grow this month, and is that real?

1 Parse callquery_metrics

AI visibility grew this month: up 21.1 points on the same questions, beyond noise.

growth.md · Nov 12, 2026+1 more rows

MonthNamedOn the same questions
September69%Down 6.8, beyond noise
October60%Down 8.3, within noise

We are shipping a page for this topic. Tell me if it works.

4 Parse callsquery_metrics ×3search_cited_pages

Too early to call, and week to week will not tell you.

launch.md · Nov 12, 2026+1 more rows

BaselineNamed in 84%, over 115 questions
Your pages citednotion.com 413 times, /product/wikis 72
Weekly moves beyond noise0 of 13

What should we tell the client?

5 Parse callsquery_metrics ×5

A steady month for the client, with one thing to fix.

report.md · Nov 12, 2026+2 more rows

StandingNamed in 87%, recommended in 81%, first in 31%
Against rivalsConfluence 47%, Guru 42%, Document360 31%
MovedNothing beyond noise. Enterprise wiki with Jira integration up 13, within it
Parse

Where are we losing ground?

10 Parse callsresolve_idsquery_metrics ×9

AI mentioned Notion in 87% of answers on its 15 largest topics, but only 69% on customer-facing knowledge bases.

standing.md · Nov 12, 2026+2 more rows

NamedIn 87% of 727 answers, on its 15 largest topics
By engineGoogle AI Mode 92%, ChatGPT Search 81%
Weakest topicsContent verification 61%, customer-facing knowledge base 69%

Usage-based pricing

Browse the public index free. Every new workspace starts with $5 in credits for research and tracking.

What you can doPriceWhat you get
Browse the public indexFreeExplore published brands, markets, and questions. No account needed.
Search existing answersFreeSearch answers and citations Parse has already collected.
Ask a fresh question$0.01 per checkAsk ChatGPT Search or Google AI Mode. Asking both costs $0.02.
Track a question daily$0.02 per question per dayOn both engines. 20 questions tracked for 30 days cost $12.
Keep a record of your team’s workFree with a workspaceLog pitches, replies, and page updates. Review what changed afterward.
Browse the public indexFree
Explore published brands, markets, and questions. No account needed.
Search existing answersFree
Search answers and citations Parse has already collected.
Ask a fresh question$0.01 per check
Ask ChatGPT Search or Google AI Mode. Asking both costs $0.02.
Track a question daily$0.02 per question per day
On both engines. 20 questions tracked for 30 days cost $12.
Keep a record of your team’s workFree with a workspace
Log pitches, replies, and page updates. Review what changed afterward.

See all rates

Questions

  • You give your agent the goal. It uses Parse to research your market, choose what to work on, and prepare the next step. Parse keeps the answers and the work record, and tracks the questions your agent chooses.

  • Your agent can investigate a market using answers collected across engines and dates. It can follow a citation to its source, check whether your team has already pitched that page, and bring back what happened afterward.

  • Yes. Look up an indexed brand to see where it appears and who shows up alongside it. Connect your agent to search the available history. If you care about a question the index hasn’t covered, ask it fresh or start tracking it.

  • Log what happened, the page, and the date. Parse checks again at 14 and 28 days. You can review whether the page now lists your brand and compare your visibility on the questions that cite it.

  • ChatGPT and Google AI Mode. You can break results out by engine and ask for fresh answers from other supported engines, including Perplexity.

  • Look up your brand for free, or connect Parse to the agent you already use. Start with one question: “Where does AI recommend a rival over us? Show me the answers.”

What should your agent work on first?