What AI says about Apollo
Data as of Oct 25, 2026Based on 31,902 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Apollo is a sales intelligence and engagement platform that combines a B2B contact database with lead enrichment and automated cold email sequences. It is among the brands most often named when teams search for verified contact information, B2B data enrichment APIs, or tools to automate outbound sales outreach.
10%
of AI answers about Apollo and its rivals · since Jul 5
The market map
B2B Sales Intelligence & Data EnrichmentMentioned in
- 1ApolloMentioned in 76%Avg. position 3.6
- 2ZoomInfoMentioned in 59%Avg. position 4.2
- 3CognismMentioned in 40%Avg. position 5.0
- 4HubSpotMentioned in 33%Avg. position 5.5
- 5LushaMentioned in 30%Avg. position 5.6
- 6UpLeadMentioned in 22%Avg. position 5.1
- 6ClayMentioned in 22%Avg. position 4.0
- 8ClearbitMentioned in 14%Avg. position 5.4
- 8HunterMentioned in 14%Avg. position 5.7
- 8LinkedIn Sales NavigatorMentioned in 13%Avg. position 6.2
- 12Lead411Mentioned in 10%Avg. position 6.4
- 12InstantlyMentioned in 9%Avg. position 6.9
- 12SalesforceMentioned in 9%Avg. position 5.5
- 15People Data LabsMentioned in 7%Avg. position 5.1
Where Apollo ranks in AI
- B2B Sales Intelligence & Data Enrichment#1 · 76%
- Email Outreach & Marketing Software#1 · 58%
- B2B Market & Sales Intelligence Tools#2 · 31%
- AI Sales Prospecting Tools#3 · 17%
- Recruiting Sourcing and Outreach Tools#6 · 5%
- B2B Sales Enablement Providers#7 · 14%
- Sales Enablement and Engagement Platforms#7 · 19%
- Automated CRM Data Entry Tools#8 · 11%
- Sales Video Messaging Platforms#8 · 8%
- Marketing & Client Acquisition Tools#12 · 5%
- Lead Management and CRM Integration Software#19 · 10%
- CRM and Sales Pipeline Software#20 · 5%
Topics where AI mentions Apollo
- Email address discoveryB2B Sales Intelligence & Data Enrichment100%Rank #1
- B2B email listsB2B Sales Intelligence & Data Enrichment96%Rank #1
- Free B2B lead generation toolsB2B Sales Intelligence & Data Enrichment94%Rank #1
- Prospect company researchB2B Sales Intelligence & Data Enrichment93%Rank #1
- Contact enrichment APIB2B Sales Intelligence & Data Enrichment92%Rank #1
- B2B lead generation softwareB2B Sales Intelligence & Data Enrichment90%Rank #1
- CRM data enrichmentB2B Sales Intelligence & Data Enrichment90%Rank #1
- Pay-per-lead B2B data accessB2B Sales Intelligence & Data Enrichment88%Rank #1
- Waterfall data enrichment
- Direct-dial and mobile contacts
- Lead data enrichment
- CRM deduplication
- Prospect company research
- B2B lead prospecting
- B2B contact and company data
- Contact data enrichment
- Cold email outreach software
- Partnership identification software for business development managers
- Automated B2B data collection
- Personalized outreach
- Built-in email sequences
- Advanced follow-up automation
- High-accuracy direct dial data
- Relationship-based selling
- CRM with native networking integration
- B2B lead data enrichment
- B2B buyer intent data
- B2B appointment setting
- CRM sales engagement tools
- Lead scoring and routing software
- Lead scoring software
- Marketing-automated sales CRM
- Recruiting outreach automation
- CRM for PLG sales teams under 50 employees
- Video personalization platform for 1-to-1 sales
- Separate inbound and outbound sales workflows
- CRM for solo startup founder sales
- Enterprise revenue forecasting
- CRM-integrated sales dialing
- Industry-specific pricing rationale email generator
- Sales meeting scheduling
- Competitor technology stack identification
- API-first CRM for sales teams
- Personal data broker and online information removal
- Budget press release and media outreach tools
- Lead routing software
- CRM with native phone integration
- AI note-taking for CRM field population
- Sales call recording and analysis
- Pre-meeting research automation
- Business phone numbers
- Competitor tracking software
- Mentioned in
- best sales engagement platforms for startupson this question100%
- best lead generation services for startupson this question100%
- best lead enrichment tools for small businesseson this question100%
- best sales engagement platforms for small businesseson this question100%
- where can I find free B2B lead generation tools?on this question95%
Excerpts where Apollo appeared in the AI's answer
Google AI ModeOct 23, 2026, Google AI Mode Apollo.io — Contact Database & Prospecting: Offers a massive B2B database with filtering options and a free Chrome extension
Google AI ModeSep 23, 2026, Google AI Mode Apollo.io : Widely considered one of the best overall platforms, Apollo.io features a massive B2B contact database with a generous free tier
- best lead enrichment tools for startupson this question100%
How AI describes Apollo
Common descriptions
massive b2b contact database · excellent · all-in-one platform · massive contact database
Tone of AI’s statements about Apollo
- Positive58%
- Neutral38%
- Mixed3%
- Negative2%
Apollo is the pick in 98% of AI’s recommendations.
- pricing95% of the answers comparing Apollo on pricing rate it better than a rival, 5% worse. Includes “cost”, “cost-effectiveness”, “cost and contract”, “cost efficiency”, “cost model”, “data subscription cost”, “market segment and cost”, “price”, “price point”, “pricing model”.
Where AI mentions Apollo
Position in answers
- Named first26%
- 2nd or 3rd34%
- Later40%
Each engine’s share of its own answers across Apollo’s markets · since Jul 5
- ChatGPT Search10%
- Google AI Mode9%
Insights for Apollo
Week of Oct 12–18 · Since Jul 5
Gap between platforms: The platform gap in Marketing & Client Acquisition Tools narrowed
Google AI ModeGoogle AI Mode8%ChatGPT SearchChatGPT Search3%Gap between platforms: The platform gap in B2B Sales Intelligence & Data Enrichment widened
ChatGPT SearchChatGPT Search80%Google AI ModeGoogle AI Mode72%- Gaining: Now ranks #2 in B2B Market & Sales Intelligence Tools, up from #4
Sources AI cites
apollo.io 32%Other sites 68%
- Owned32%
- The AI GTM System for Go-to-Market Teams | Apollo · 13% (opens in a new tab)
- B2B Lead Generation Tool | Free Leads Generator & Outbound Automations · 3% (opens in a new tab)
- What Are the Top Market Intelligence Tools for B2B? | Apollo · 2% (opens in a new tab)
- Which Data Enrichment Tools Drive Revenue in 2026? | Apollo · 1% (opens in a new tab)
- Which Platform Has the Best Data Enrichment API? 2026 | Apollo · 1% (opens in a new tab)
- Sales Engagement Software | Apollo.io · 1% (opens in a new tab)
- Apollo Data | Where It Comes From and How It's Verified · 1% (opens in a new tab)
- What Are the Top B2B Contact Databases with Email Verification? | Apollo · 1% (opens in a new tab)
- Find and Engage Lookalike Accounts | Apollo Sales Play · <1% (opens in a new tab)
- Best Free Email Finder Tool | Verified B2B Emails for 240M+ Contacts | Apollo · <1% (opens in a new tab)
- 5%
- Lookalikes Overview – Apollo · 1% (opens in a new tab)
- Use CRM Enrichment – Apollo · <1% (opens in a new tab)
- How Apollo Verifies Emails – Apollo · <1% (opens in a new tab)
- Record and Leave a Voicemail Drop – Apollo · <1% (opens in a new tab)
- AI Research Overview – Apollo · <1% (opens in a new tab)
- Record and Leave a Voicemail Drop – Apollo · <1% (opens in a new tab)
- Use the Outbound Copilot to Automate Prospecting – Apollo · <1% (opens in a new tab)
- Find Prospects with the AI Assistant – Apollo · <1% (opens in a new tab)
- Create a Sequence – Apollo · <1% (opens in a new tab)
- Sequences Overview – Apollo · <1% (opens in a new tab)
- 5%
- I Tried 100 Lead Generation Tools. These Are The Best · 1% (opens in a new tab)
- I Tried 100 Lead Generation Tools. These Are The Best · <1% (opens in a new tab)
- Best AI Tools for Sales Prospecting in 2026 · <1% (opens in a new tab)
- The Best 100% AI Lead Generation Strategy for 2026 · <1% (opens in a new tab)
- Best AI Tools for Sales Prospecting in 2026 · <1% (opens in a new tab)
- Top 10 AI Outreach Tools to Automate and Scale Your ... · <1% (opens in a new tab)
- 5 Best B2B Database Providers in 2025 (Worth Your Money) - YouTube · <1% (opens in a new tab)
- 9 Best B2B Lead Generation Tools in 2026 (Full Demo & Comparison) · <1% (opens in a new tab)
- I Tried 100 Lead Generation Tools. These Are The Best · <1% (opens in a new tab)
- The 5 Best Data Enrichment APIs In 2026 · <1% (opens in a new tab)
- 3%
- Any free or cheap tools to build your first B2B lead list · <1% (opens in a new tab)
- What are the best Databases / LeadProviders for B2B cold emailing? Rate it! · <1% (opens in a new tab)
- Best leadfinder? · <1% (opens in a new tab)
- CRM lead scoring is built for marketers. I needed it to work like ... · <1% (opens in a new tab)
- Where can I find a reliable API for enriching B2B contact information? · <1% (opens in a new tab)
- Which AI tools are actually helping with social media and lead ... · <1% (opens in a new tab)
- whats best lead generation provider which is affordable? · <1% (opens in a new tab)
- What tools do you recommend for automating B2B lead generation and follow-up? · <1% (opens in a new tab)
- What's the best B2B contact database right now? Apollo data quality seems to have dropped · <1% (opens in a new tab)
- What are the best lead generation tools in 2026? · <1% (opens in a new tab)
- 2%
- Organization Enrichment · 1% (opens in a new tab)
- People Enrichment · <1% (opens in a new tab)
- Bulk Organization Enrichment · <1% (opens in a new tab)
- Retrieve Mobile Phone Numbers for Contacts · <1% (opens in a new tab)
- Apollo API · <1% (opens in a new tab)
- Apollo Developer Docs · <1% (opens in a new tab)
- Enrich People Data · <1% (opens in a new tab)
- Bulk People Enrichment · <1% (opens in a new tab)
- Capabilities · <1% (opens in a new tab)
- 2%
- 13 Best B2B Sales Intelligence Tools in 2026… | Autobound · 1% (opens in a new tab)
- 12 Best AI Lead Scoring Tools (2026): Pricing & Reviews | Autobound · <1% (opens in a new tab)
- 12 Best B2B Contact Database Providers (2026 Pricing) | Autobound · <1% (opens in a new tab)
- 8 Best B2B Data Enrichment APIs in 2026… | Autobound · <1% (opens in a new tab)
- Intent Data Providers: 15 We Tested (Real Pricing) | Autobound · <1% (opens in a new tab)
- Sales Trigger Events: 15 Best Tools & Platforms for Real-Time Detection (2026) · <1% (opens in a new tab)
- B2B Data Providers: Complete Guide for 2026 - Autobound · <1% (opens in a new tab)
- Top 10 GTM Data Platforms for Enterprise Sales (2026) | Autobound · <1% (opens in a new tab)
- 15 Sales Trigger Events That Convert | Autobound · <1% (opens in a new tab)
- Data Enrichment Tools: 10 Tested With Pricing | Autobound · <1% (opens in a new tab)
- 1%
- [2026] 8 B2B Data Enrichment APIs — Pricing & Code | Cleanlist · <1% (opens in a new tab)
- 10 Best AI Lead Generation Tools & AI Prospecting Agents ... · <1% (opens in a new tab)
- [500 Leads Tested] 9 B2B Contact Databases — 2026 | Cleanlist · <1% (opens in a new tab)
- 11 Best CRMs for Outbound Sales Teams Tested [2026] | Cleanlist · <1% (opens in a new tab)
- B2B Data Enrichment: How It Works, Types & Tools (2026) | Cleanlist · <1% (opens in a new tab)
- CRM Data Enrichment in 2026: How It Works + The 10 Best Tools | Cleanlist · <1% (opens in a new tab)
- [1,000 Leads Tested] 11 Data Enrichment Tools, 2026 | Cleanlist · <1% (opens in a new tab)
- [1,000 Leads Tested] 15 Data Enrichment Providers Ranked | Cleanlist · <1% (opens in a new tab)
- 10 Best Email Finder Tools in 2026: Accuracy, Free Tiers & Price Tested | Cleanlist · <1% (opens in a new tab)
- Lead Generation Tools 2026: 14 Compared With Prices | Cleanlist · <1% (opens in a new tab)
- 1%
- 7 Best CRM Data Enrichment Tools in 2026 (Ranked & Reviewed) | SyncGTM · 1% (opens in a new tab)
- Top 14 Lead Generation Tools That Actually Work in 2026 | SyncGTM · <1% (opens in a new tab)
- 7 Best Email List Providers in 2026 - SyncGTM · <1% (opens in a new tab)
- 7 Best Enrichment APIs for B2B Sales Teams in 2026 (Ranked) | SyncGTM · <1% (opens in a new tab)
- Your CRM Data Is a Mess — These 8 Enrichment Tools Fix It in 2026 | SyncGTM · <1% (opens in a new tab)
- We Benchmarked 12 Data Enrichment Platforms — Here's Our Honest Take (2026) | SyncGTM · <1% (opens in a new tab)
- No Budget? These 9 Free Enrichment Tools Are Surprisingly Good ... · <1% (opens in a new tab)
- 8 Best B2B Sales Prospecting Tools with Contact Enrichment (2026) | SyncGTM · <1% (opens in a new tab)
- Top 7 AI Outbound Tools That Actually Book Meetings in 2026 · <1% (opens in a new tab)
- 1%
- I Evaluated the 10 Best Lead Scoring Software in 2026 · 1% (opens in a new tab)
- I Reviewed the 10 Best Free Lead Generation Tools of 2026 · <1% (opens in a new tab)
- Sell Smarter: 10 Best Sales Intelligence Software I Recommend · <1% (opens in a new tab)
- G2’s 2026 Report: The State of AI Sales Intelligence in Prospecting · <1% (opens in a new tab)
- 7 Best Sales Analytics Software on G2: My Go-to Picks (2026) · <1% (opens in a new tab)
- 10 Best Sales Engagement Software I Tested for Closing Faster · <1% (opens in a new tab)
- 9 Best Sales Performance Tools for 2026: My Picks · <1% (opens in a new tab)
- 1%
- 8 AI Lead Generation Tools I Actually Use in 2026 · <1% (opens in a new tab)
- 10 Best Lead Prospecting Tools in 2026 (Tested on 100 Real Leads) · <1% (opens in a new tab)
- 9 Best B2B Email Databases I Tested in 2026 · <1% (opens in a new tab)
- 12 AI Sales Intelligence Tools for Smart Prospecting in 2026 · <1% (opens in a new tab)
- EasyLeadz Overview (2026) – Features, Pros, Cons & Pricing · <1% (opens in a new tab)
- 7 Best AI Prospecting Tools for Driving Sales in 2026 · <1% (opens in a new tab)
- 9 Best Apollo Alternatives & Competitors I Tested in 2026 · <1% (opens in a new tab)
- Apollo.io Review: 1000+ Users Experience Analyzed in 2025 · <1% (opens in a new tab)
- 10 Best Cold Email Service Providers for B2B Businesses in 2026 · <1% (opens in a new tab)
- 7 Best Data Enrichment Tools for Effective Lead Generation · <1% (opens in a new tab)
The page AI cites most for Apollo
