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How AI describes Apollo

Data as of Sep 9, 2026 · Based on 3,265,539 AI responses across 10,525 prompts · See how Parse measures this

Apollo logoApolloapollo.io

Apollo is an AI-powered sales platform that unifies outbound prospecting, inbound lead qualification, data enrichment, and deal execution to accelerate revenue growth. It leverages the Apollo Data network, an AI assistant, integrations, a Chrome extension, and workflow automation to enable multichannel campaigns, smarter targeting, and faster deal progression. The platform serves Sales Leaders, Account Executives, SDRs, Revenue Operations, Marketers, and Founders, helping teams book more meetings, qualify leads instantly, and reduce tech-stack costs.

Parse Score

90.9

#1 of 177 in B2B Sales Intelligence & Data Enrichment

Strength71/ 100
Reach77/ 100
Authority76/ 100

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The market map

B2B Sales Intelligence & Data Enrichment →
10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →ApolloZoomInfoCognismHubSpotLushaClayUpLeadSalesforce CRMInstantlyHunterClearbitPeople Data LabsLinkedIn Sales N…Lead411

Where AI ranks Apollo

B2B Sales Intelligence & Data Enrichment#1
  • B2B contact enrichment#1
  • Lead data enrichment#7
  • CRM data enrichment#6
  • CRM data cleansing and deduplication#10
#2
#8
  • SDR prospect research#2
#11
#13
Lead Management and CRM Integration Software
  • Behavioral lead scoring#4
  • Inbound lead routing and assignment#7
  • Lead scoring and routing#7
  • Lead scoring implementation and CRM integration#21

+ 7 more markets

How AI talks about Apollo

Nearly every recommendation names Apollo as the pick.

B2B contact data enrichmentLead scoring configuration

Tone of voice

64% of how AI describes Apollo reads positive.

Words AI uses

AI reaches for all-in-one · massive · affordable when it describes Apollo.

Perceived strengths & weaknesses

AI praises Apollo for price and cost; it docks it on data quality.

Rivals

ZoomInfo is the brand AI weighs against Apollo most, and it leads on lead data enrichment.

ZoomInfo logoZoomInfoContested

Sources

apollo.io shapes more of what AI says about Apollo than any other source, at 28% of its citations.

AI questions where Apollo appears

Always know where you stand in AI

Monitor Apollo
  • Excerpts where Apollo appeared in the AI's answer

    Google AI Mode · excerpt
    Apollo.io : A massive B2B database combined with built-in AI sequencing and scoring to help target and reach out to prospects.
    Google AI Mode · excerpt
    Apollo.io: A massive B2B database combined with built-in AI email sequencing and lead scoring.
  • Excerpts where Apollo appeared in the AI's answer

    ChatGPT Search · excerpt
    apollo.io — Large B2B database, extensive filtering, lead scoring, and outbound-sequence tools.
    Google AI Mode · excerpt
    Apollo.io and ZoomInfo : Excellent for filtering massive databases by industry, revenue, job title, and specific technologies used.
  • Excerpts where Apollo appeared in the AI's answer

    Google AI Mode · excerpt
    Apollo.io (Best Value/All-in-One API) : Apollo provides a powerful, cost-effective real-time API
    Google AI Mode · excerpt
    Apollo.io - Best For: All-in-one GTM data with robust API endpoints and massive volume.
  • Excerpts where Apollo appeared in the AI's answer

    Google AI Mode · excerpt
    Apollo.io — Best All-in-One Database & Outreach . Ideal if you want a massive built-in B2B contact database combined directly with your sequencing and emailing tools.
    ChatGPT Search · excerpt
    Apollo — best if you want lead database + prospecting + email sequencing in one platform.
  • Excerpts where Apollo appeared in the AI's answer

    Google AI Mode · excerpt
    Apollo.io is widely considered the best all-in-one tool for finding and verifying business email addresses
    Google AI Mode · excerpt
    Apollo.io: Widely considered the best value all-in-one tool for most sales teams.

reddit.com · youtube.com · autobound.ai · cleanlist.ai

+11 more prompts·Monitor Apollo