Amazon vs Best Buy: which does AI recommend?

· ChatGPT Search and Google AI Mode

Based on every AI answer that names bothReviewed by

How we measure

AmazonBest Buy

Listed first when AI names both

Amazon: 60% (Amazon leads)
Best Buy: 40%

Recommended when named

Amazon: 68%
Best Buy: 75% (Best Buy leads)

Warned against · lower is better

Amazon: 2%
Best Buy: 0% (Best Buy leads)

Topic by topic

Mentioned in, as a share of each topic’s answers

Level: Mesh Wi-Fi systems, Surge protector, Home air purifiers, Power strip, Astronomy telescopes, Bluetooth app-adjustable hearing aids and Pilates boards

Who AI mentions first

Amazon listed firstBest Buy listed first

JunAmazon listed first: 53%Best Buy listed first: 47%

JulAmazon listed first: 66%Best Buy listed first: 34%

AugAmazon listed first: 61%Best Buy listed first: 39%

SepAmazon listed first: 56%Best Buy listed first: 44%

Google AI ModeAmazon listed first: 57%Best Buy listed first: 43%

ChatGPT SearchAmazon listed first: 64%Best Buy listed first: 36%

Sources cited in the comparisons

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

  • The bar’s length is this source’s share of the comparison’s claims; its parts show which brand those claims favour.

Get your brand into the conversation