Data as of Oct 18, 2026Based on 164 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Aflac holds a clear lead, frequently recommended for critical illness and supplemental cancer coverage with cash payouts. Fidelity Life is the usual answer when buyers specifically seek short-term life insurance.
Rank and Mentioned in · since Jul 6
| # | Brand | Recommended for | Mentioned in |
|---|---|---|---|
| 1 | supplemental critical illness and cancer coverage with direct cash benefits | supplemental critical illness and cancer coverage with direct cash benefits | 46% |
| 2 | customizable lump-sum cancer insurance and critical illness policies | customizable lump-sum cancer insurance and critical illness policies | 30% |
| 3 | portable group and individual plans often requiring no medical exams | portable group and individual plans often requiring no medical exams | 24% |
| 4 | critical illness policies cited across common provider comparisons | critical illness policies cited across common provider comparisons | 23% |
| 5 | digital life insurance options highlighted in comparison queries | digital life insurance options highlighted in comparison queries | 20% |
| 6 | voluntary group critical illness coverage for out-of-pocket medical costs | voluntary group critical illness coverage for out-of-pocket medical costs | 18% |
| 7 | streamlined life insurance policies cited for quick online applications | streamlined life insurance policies cited for quick online applications | 15% |
| 8 | tailored individual critical illness and life coverage policies | tailored individual critical illness and life coverage policies | 15% |
| 9 | plans underwritten by Golden Rule covering serious illnesses and transplants | plans underwritten by Golden Rule covering serious illnesses and transplants | 12% |
| 10 | 11% | ||
| 11 | 10% | ||
| 12 | life and supplemental insurance policies for military families | life and supplemental insurance policies for military families | 10% |
| 13 | 8% | ||
| 14 | 6% | ||
| 15 | 5% |
What’s changing · since July
Since July, Progressivefalling has declined noticeably across the market.
Since Jul 5
More topics
Widest split: Mutual of Omaha, 14% on ChatGPT Search and 48% on Google AI Mode.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| Aflac | 39% | 54% | |
| Mutual of Omaha | 14% | 48% | |
| MetLife | 15% | 34% | |
| Guardian Life | 15% | 30% | |
| Ladder Life | 23% | 16% | |
| Colonial Life | 8% | 29% | |
| Ethos | 20% | 10% | |
| Assurity | 6% | 25% | |
| UnitedHealthcare | 10% | 15% | |
| Nationwide Life Essentials | 4% | 19% |
67% of citations point at the ranked brands’ own sites. cancer.org, healthinsurance.org, insurancebusinessmag.com are the most-cited sites outside the ranked brands’ own domains.
Market map
Mentioned in · since Jul 6
Leading brands by topic
where can i get critical illness insurance?
What is the best way to get life insurance? Term vs. whole life for a young family?
where can i get a short-term life insurance policy?