What AI says about State Farm

Since Jul 5Updated Oct 28, 2026Based on 10,321 AI responsesReviewed by

How we measure

statefarm.com

AI summary

State Farm provides auto, home, and renters insurance alongside coverage for life, health, and business needs. It is the usual answer when buyers look to bundle home and car insurance, compare overall auto coverage, or find affordable rates for young drivers.

State FarmThis page19%

Products

Mentioned in

19%

of AI answers about State Farm and its rivals

The market map

Insurance Quote Comparison Tools

Mentioned in

  1. #1tiedThe ZebraMentioned in 48%Avg. position 3.2
  2. #1tiedState FarmMentioned in 48%Avg. position 5.1
  3. #1tiedProgressiveMentioned in 46%Avg. position 5.2
  4. #4GEICOMentioned in 43%Avg. position 5.4
  5. #5InsurifyMentioned in 37%Avg. position 3.3
  6. #6tiedCompareMentioned in 32%Avg. position 3.7
  7. #6tiedAllstateMentioned in 30%Avg. position 5.2
  8. #8LemonadeMentioned in 24%Avg. position 3.4
  9. #9NerdWalletMentioned in 20%Avg. position 4.4
  10. #10tiedTravelersMentioned in 15%Avg. position 6.8
  11. #10tiedUSAAMentioned in 14%Avg. position 7.3
  12. #10tiedLiberty MutualMentioned in 13%Avg. position 6.9
  13. #13PolicygeniusMentioned in 12%Avg. position 4.0
  14. #14tiedNationwideMentioned in 7%Avg. position 7.6

Where State Farm ranks in AI

MarketRank · Mentioned in

Topics where AI mentions State Farm

TopicMentioned in · on this topic

How AI describes State Farm

Common descriptions

competitive · strong · affordable · cheapest · best · excellent

Tone of AI’s statements about State Farm

  • Positive59%
  • Neutral34%
  • Mixed5%
  • Negative2%
Rated above a rival
  • pricing84% of the answers comparing State Farm on pricing rate it better than a rival, 16% worse. Includes “bundled pricing”, “cost”, “cost effectiveness”, “leniency and pricing”, “premium cost”, “price”, “pricing for lower credit tiers”.

Question: what's the best-rated home and auto insurer?

Google AI ModeOct 28, 2026

State Farm: As the largest property and casualty insurer in the country, it maintains very strong financial backing

Google AI ModeOct 10, 2026

State Farm (Best for Large Bundling Discounts & Availability): As the largest auto insurer in the U.S., State Farm scores well above average

Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPTAsk ChatGPT yourself (opens in a new tab)

Question: I need to find the best car and auto insurance with good customer service and a fair price.

ChatGPTSep 22, 2026

State Farm — Worth including for its large agent network and customer-service/claims considerations

ChatGPTAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)

How often AI mentions State Farm

Share of answers in Insurance Quote Comparison Tools each week · since Jul 5

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Sep 3OctOct 22

How prominently AI mentions State Farm

Position in answers

  • Named first19%
  • 2nd or 3rd38%
  • Later42%

Each engine’s share of its own answers across State Farm’s markets

  • ChatGPT17%
  • Google AI Mode21%

Insights for State Farm

Since Jul 5

  • Gap between platforms: Google AI Mode now mentions State Farm 14.3 points more often than ChatGPT Search in Insurance Quote Comparison Tools, a narrowed gap

    Google AI ModeGoogle AI Mode55%ChatGPTChatGPT41%

  • Gap between platforms: The platform gap in Car Insurance Quotes Comparison narrowed

    Google AI ModeGoogle AI Mode76%ChatGPTChatGPT67%

  • Gap between platforms: Google AI Mode now mentions State Farm 12.2 points more often than ChatGPT Search in Life Insurance Quotes and Policies, a narrowed gap

    Google AI ModeGoogle AI Mode18%ChatGPTChatGPT6%

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Sources AI cites

statefarm.com 25%Other sites 75%

The page AI cites most for State Farm

statefarm.com faviconstatefarm.comHome page (opens in a new tab)2%of answers