What AI says about Fidelity Investments
Data as of Oct 21, 2026Based on 15,384 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Fidelity Investments is a financial services provider offering self-directed trading platforms, wealth management, cash management, and investment products ranging from stocks and ETFs to mutual funds and options. It is among the brands most often named when investors look to open custodial accounts, consolidate old brokerage accounts, manage solo 401(k) plans, or execute backdoor Roth IRAs.
Products
Owned brands
23%
of AI answers about Fidelity Investments and its rivals · since Jul 5
The market map
Online Stock & Options BrokersMentioned in
- 1Charles SchwabMentioned in 74%Avg. position 28.8
- 2Fidelity InvestmentsMentioned in 70%Avg. position 7.9
- 3Interactive BrokersMentioned in 50%Avg. position 24.8
- 4RobinhoodMentioned in 36%Avg. position 40.1
- 5WebullMentioned in 24%Avg. position 46.5
- 6tastytradeMentioned in 13%Avg. position 6.2
- 6Charles Schwab thinkorswimMentioned in 13%Avg. position 5.6
- 8Vanguard Investments CanadaMentioned in 10%Avg. position 19.2
- 9TradeStationMentioned in 8%Avg. position 35.7
- 11SoFi InvestMentioned in 6%Avg. position 65.3
- 11Morgan StanleyMentioned in 6%Avg. position 8.0
- 14AcornsMentioned in 5%Avg. position 3.4
- 14BettermentMentioned in 4%Avg. position 77.0
- 14Merrill EdgeMentioned in 4%Avg. position 48.7
Where Fidelity Investments ranks in AI
- Online Stock & Options Brokers#2 · 70%
- Retirement Planning & Account Tools#1 · 59%
- Retirement Account Rollovers & IRAs#1 · 94%
- Personal Financial Planning Services#1 · 9%
- Retirement Savings Plans#1 · 13%
- 529 College Savings Plans#2 · 30%
- Youth Banking & Micro-Investing Apps#2 · 43%
- Personal Budgeting Methods and Guides#2 · 9%
- Robo-Advisors and Investing Apps#3 · 47%
- Investment Services and Capital Providers#5 · 23%
- Stock Charting and Analysis Platforms#6 · 18%
- Digital Asset Custody Services#8 · 13%
Topics where AI mentions Fidelity Investments
- Beginner-friendly stock tradingOnline Stock & Options Brokers100%
- Brokerage apps for beginner investorsOnline Stock & Options Brokers100%
- Brokerage with Roth conversion and RMD planning tools for near-retireesOnline Stock & Options Brokers100%
- IRA providers for late startersOnline Stock & Options Brokers100%
- Joint taxable account managementOnline Stock & Options Brokers100%
- Third-party research accessOnline Stock & Options Brokers97%
- Online stock brokerageOnline Stock & Options Brokers97%
- Low stock and etf trading feesOnline Stock & Options Brokers96%
- Mentioned in
- For a tech worker receiving company stock, which brokerage is best for managing RSUs, ESPPs, and regular investing under one login?on this question100%
Excerpts where Fidelity Investments appeared in the AI's answer
ChatGPT SearchOct 20, 2026, ChatGPT Search my top pick is Fidelity Investments for the best all-around combination of stock-plan management and regular investing under one login.
Google AI ModeSep 17, 2026, Google AI Mode Fidelity Investments: Widely considered the gold standard for blending corporate stock plans with personal wealth management.
- As a parent opening a custodial account, which platform offers the most user-friendly experience and fractional shares for kids?on this question100%
Excerpts where Fidelity Investments appeared in the AI's answer
Google AI ModeOct 12, 2026, Google AI Mode Fidelity Investments (Best Overall ): Fidelity offers robust custodial accounts
Google AI ModeSep 30, 2026, Google AI Mode Fidelity Investments and Charles Schwab offer the best combination of user-friendly mobile and web experiences
- As a late starter in their 50s, which IRA provider offers the best catch-up contribution support, planning tools, and low-cost funds?on this question100%
Excerpts where Fidelity Investments appeared in the AI's answer
ChatGPT SearchOct 19, 2026, ChatGPT Search My top pick is Fidelity Investments for most people starting retirement savings in their 50s.
Google AI ModeSep 19, 2026, Google AI Mode Fidelity Investments and Charles Schwab emerge as the top tier for late starters balancing all three of your needs.
- For a high-income family, which HSA provider paired with a high-deductible health plan offers the best investment options and low fees?on this question100%
Excerpts where Fidelity Investments appeared in the AI's answer
Google AI ModeSep 29, 2026, Google AI Mode Fidelity Investments is widely considered the gold standard and the best overall choice.
Google AI ModeSep 25, 2026, Google AI Mode Fidelity Investments is widely considered the gold standard and the absolute best overall choice.
Fidelity Investments in AI’s own words
Where AI mentions Fidelity Investments
Position in answers
- Named first53%
- 2nd or 3rd21%
- Later26%
Each engine’s share of its own answers across Fidelity Investments’s markets · since Jul 5
- ChatGPT Search24%
- Google AI Mode22%
Insights for Fidelity Investments
Weeks of Sep 28 – Oct 11, 2026
- Gap between platforms: ChatGPT Search now mentions Fidelity Investments 13.7 points more often than Google AI Mode in Online Stock & Options Brokers, a narrowed gap
- Gap between platforms: A 25.4-point platform gap for Fidelity Investments in Investment Services and Capital Providers: ChatGPT Search 35.9%, Google AI Mode 10.5%
- Gap between platforms: The platform gap for Fidelity Investments in Retirement Account Rollovers & IRAs widened to 35.2 points, ChatGPT Search ahead
How AI describes Fidelity Investments
61% of analyzed statements about Fidelity Investments are positive, and it is the pick in 97% of recommendations.
Common descriptions
excellent · best overall · low-cost · robust · strong · top choice
Sources AI cites
fidelity.com 34%Other sites 66%
- Owned34%
- Fidelity Investments: Invest, Trade, Plan for Retirement & Build Wealth · 4% (opens in a new tab)
- Fractional Shares | Invest in Stock Slices | Fidelity · 2% (opens in a new tab)
- Straightforward and Transparent Pricing - Fidelity · 1% (opens in a new tab)
- Investing & Trading | Fidelity Investments · 1% (opens in a new tab)
- Compare Online Brokers - Compare Fidelity to Your Broker · 1% (opens in a new tab)
- Trading Commissions and Margin Rates | Fidelity · 1% (opens in a new tab)
- Custodial Account | Plan For A Child's Future | Fidelity Investments · 1% (opens in a new tab)
- Trading - Why Fidelity · 1% (opens in a new tab)
- Health Savings Account | HSA Investment Options | Fidelity Investments · 1% (opens in a new tab)
- Solo 401(k) Plan | Maximize Retirement Savings | Fidelity Investments · 1% (opens in a new tab)
- 8%
- Best Brokerage Accounts for Online Investing and Stock Trading in 2026 · 2% (opens in a new tab)
- Best Brokers for Beginners: Top Picks for 2026 · 1% (opens in a new tab)
- Best Brokers for ETFs · <1% (opens in a new tab)
- Best Roth IRA Accounts for 2026 · <1% (opens in a new tab)
- Best IRAs: Top Picks for 2026 · <1% (opens in a new tab)
- Custodial Accounts: 7 Best UTMA/UGMA Accounts · <1% (opens in a new tab)
- 5 Best Investing Apps for Beginners in 2026 · <1% (opens in a new tab)
- Best Robo-Advisors: Top Picks for for Automated Investing 2026 · <1% (opens in a new tab)
- The Best Index Funds and How to Start Investing - NerdWallet · <1% (opens in a new tab)
- After-Hours Trading: What It Is, and Best Brokers for Extended Markets · <1% (opens in a new tab)
- 5%
- 9 Best Online Brokers and Trading Platforms for October 2026 · 1% (opens in a new tab)
- Best Health Savings Account (HSAs) Providers of 2026 · 1% (opens in a new tab)
- Investopedia’s 2026 Best Online Brokers Awards · <1% (opens in a new tab)
- Best Solo 401(k) Companies for October 2026 · <1% (opens in a new tab)
- Best Brokers for ETFs for October 2026 · <1% (opens in a new tab)
- Best IRA Accounts for August 2026 · <1% (opens in a new tab)
- Best Online Brokers for Beginners for July 2026 · <1% (opens in a new tab)
- Best Low-Cost Brokers for October 2026 · <1% (opens in a new tab)
- Brokers · <1% (opens in a new tab)
- Best Roth IRA Accounts for September 2026—Top Picks for a Tax-Free Retirement · <1% (opens in a new tab)
- 5%
- Newbie investor here—what are some of the best apps for trading? · <1% (opens in a new tab)
- Best Brokerage Account? · <1% (opens in a new tab)
- Fidelity ACAT fee reimbursement : r/fidelityinvestments - Reddit · <1% (opens in a new tab)
- What HSA provider do you reccommend? · <1% (opens in a new tab)
- Best brokerage for autoinvesting · <1% (opens in a new tab)
- HSA; Who are the best providers for a Boglehead? · <1% (opens in a new tab)
- which investment apps are actually worth it for 2026? looking for real ... · <1% (opens in a new tab)
- Best card for cash back & no foreign transaction fee? · <1% (opens in a new tab)
- Financial System for Couples : r/fatFIRE - Reddit · <1% (opens in a new tab)
- Best long-term flat 2% cash back card, no categories/ annual fee for someone who wants one simple everyday card? · <1% (opens in a new tab)
- 5%
- 5 Best Trading Platforms for Beginners in 2026 - StockBrokers.com · 1% (opens in a new tab)
- 5 Best Brokers for Penny Stock (OTC) Trading - StockBrokers.com · 1% (opens in a new tab)
- 7 Best Brokerage Accounts for 2026: Tested by Experts - StockBrokers.com · <1% (opens in a new tab)
- 5 Best Brokers for Fractional Shares in 2026 - StockBrokers.com · <1% (opens in a new tab)
- Best Custodial Brokerage Accounts for Kids & Minors 2026 - StockBrokers.com · <1% (opens in a new tab)
- StockBrokers.com Annual Awards: Best Brokers for Research - StockBrokers.com · <1% (opens in a new tab)
- 8 Best Stock Trading Apps of 2026 (Tested & Compared) - StockBrokers.com · <1% (opens in a new tab)
- Fidelity vs Interactive Brokers 2026 - StockBrokers.com · <1% (opens in a new tab)
- Charles Schwab vs Fidelity in 2026 - StockBrokers.com · <1% (opens in a new tab)
- 5 Best Online Brokers for Crypto Trading in 2026 - StockBrokers.com · <1% (opens in a new tab)
- 3%
- 7 Best Brokerage Accounts of 2026 (My Top Picks & Why) · <1% (opens in a new tab)
- 7 Best Brokerage Accounts of 2026 (My Top Picks & Why) · <1% (opens in a new tab)
- BEST Beginner Trading Platforms in the USA (2026 Guide) · <1% (opens in a new tab)
- Top 3 Best Brokerage Accounts In 2026 · <1% (opens in a new tab)
- Which Brokerage Company is Best? Fidelity vs Schwab vs Vangaurd vs Interactive Brokers · <1% (opens in a new tab)
- How To Open A Roth IRA With $100 | Step By Step Guide · <1% (opens in a new tab)
- 6 Easy Steps To Open a Roth IRA & Become a Millionaire. · <1% (opens in a new tab)
- 10 Best Investing Apps RANKED (What No One Tells You) · <1% (opens in a new tab)
- I Ranked Every Investing App In 2026 (What's ACTUALLY Good) · <1% (opens in a new tab)
- 10 Best Investing Apps for Beginners (Tested & Reviewed) · <1% (opens in a new tab)
- 2%
- Best Health Savings Accounts (HSAs) Of 2026 – Forbes Advisor · <1% (opens in a new tab)
- Best IRA Accounts Of 2025 – Forbes Advisor - Retirement · <1% (opens in a new tab)
- Best Online Brokers and Trading Platforms for 2026 – Forbes Advisor · <1% (opens in a new tab)
- Latest Data: Best Roth IRA Accounts (2026) – Forbes Advisor · <1% (opens in a new tab)
- 4 Best Stock Trading Apps For Beginners In 2026 | April Edition · <1% (opens in a new tab)
- The Best Robo-Advisors Of 2026 – Forbes Advisor · <1% (opens in a new tab)
- Best Online Brokers for Beginners – Forbes Advisor · <1% (opens in a new tab)
- Best Online Brokers and Trading Platforms for 2026 - Forbes · <1% (opens in a new tab)
- Best 529 Plans – Forbes Advisor · <1% (opens in a new tab)
- Best 529 Plans of 2026 – Forbes Advisor · <1% (opens in a new tab)
- 2%
- Best Commission-Free Stock Trading Apps of 2026 · 1% (opens in a new tab)
- Best IRA Accounts of 2026 · <1% (opens in a new tab)
- Best Roth IRA Accounts of 2026 · <1% (opens in a new tab)
- 7 Best Retirement Planning Tools of 2026 · <1% (opens in a new tab)
- Should You Combine Investment Accounts When You Get Married? · <1% (opens in a new tab)
- Best Brokerage Account Bonuses of October 2026: Get up to $10,000 · <1% (opens in a new tab)
- Fidelity Investments Review: A Reputable Option For Any Investor · <1% (opens in a new tab)
- Fidelity Youth vs. Schwab Teen Investor Account · <1% (opens in a new tab)
- How high earners can use a backdoor Roth IRA · <1% (opens in a new tab)
- How To Start Investing With Just $5 Using Micro-Investing Apps · <1% (opens in a new tab)
- 1%
- Best Online Brokers and Trading Platforms for 2026 | Kiplinger · <1% (opens in a new tab)
- How to Invest in Stocks as a Beginner: A Guide for 2026 | Kiplinger · <1% (opens in a new tab)
- 7 Hybrid Adviser Services, Reviewed | Kiplinger · <1% (opens in a new tab)
- 3 Reasons Fidelity is Kiplinger Readers' Favorite Full-Service Broker · <1% (opens in a new tab)
- Readers' Choice Awards 2026: Best Cash Back Credit Cards | Kiplinger · <1% (opens in a new tab)
- 4 Reasons to Roll Over Your 401(k) Into an IRA (And 4 Reasons Not To) | Kiplinger · <1% (opens in a new tab)
- Saving for Retirement When You Have a Side Hustle · <1% (opens in a new tab)
- How to Pick the Best Robo Adviser For You | Kiplinger · <1% (opens in a new tab)
- 5 Best Fidelity Mutual Funds to Buy Now · <1% (opens in a new tab)
- Top Cash Back Credit Cards: Maximizing Your Rewards in 2026 | Kiplinger · <1% (opens in a new tab)
The page AI cites most for Fidelity Investments

