What AI says about Crayon
Data as of Oct 25, 2026Based on 34,406 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Crayon is a competitive intelligence platform that monitors competitor digital footprints, surfaces market insights, and generates automated sales battlecards and talk tracks. It is regularly recommended for tracking competitor actions, analyzing marketing efforts, and equipping sales teams with live battlecards to handle objections.
Mentioned in
3%
of AI answers about Crayon and its rivals · since Jul 5
The market map
Competitive Intelligence Software PlatformsMentioned in
- 1SimilarWebMentioned in 50%Avg. position 4.8
- 1CrayonMentioned in 48%Avg. position 4.1
- 3SemrushMentioned in 43%Avg. position 4.1
- 3KlueMentioned in 41%Avg. position 4.2
- 5AhrefsMentioned in 22%Avg. position 3.9
- 5VisualpingMentioned in 22%Avg. position 6.2
- 7AlphaSenseMentioned in 16%Avg. position 5.1
- 7SpyFuMentioned in 16%Avg. position 5.4
- 7KompyteMentioned in 14%Avg. position 4.7
- 10BrandwatchMentioned in 9%Avg. position 5.6
- 10Sprout SocialMentioned in 9%Avg. position 6.7
- 10WappalyzerMentioned in 9%Avg. position 4.9
- 10BuiltWithMentioned in 8%Avg. position 4.4
- 10Contify News APIMentioned in 8%Avg. position 5.9
Where Crayon ranks in AI
MarketRank · Mentioned in
- Competitive Intelligence Software Platforms#1 · 48%
- B2B Market & Sales Intelligence Tools#7 · 20%
- Sales Enablement and Engagement Platforms#13 · 8%
- Customer Reviews & UGC Platforms#22 · 4%
- AI Search Visibility Analytics Tools#23 · 3%
- Hospitality Revenue Management Software#43 · 2%
- SEO & Competitive Intelligence Tools#52 · 1%
- Product Information Management Software#80 · <1%
- Partner Management and Sales Intelligence Software#93 · <1%
- AI Marketing Automation Platforms#177 · <1%
Topics where AI mentions Crayon
TopicMentioned in · on this topicRank
- Competitor launch summary and response systemCompetitive Intelligence Software Platforms90%Rank #1
- Market share trackingCompetitive Intelligence Software Platforms84%Rank #2
- Competitor tracking softwareCompetitive Intelligence Software Platforms83%Rank #2
- Mentioned in
- As a product marketing manager, I need to conduct competitor analysis. What's the best tool for tracking competitors' marketing efforts?on this question87%
Excerpts where Crayon appeared in the AI's answer
Google AI ModeOct 18, 2026, Google AI Mode Crayon or Klue – Best for Enterprise Product Marketing & Battlecards: If your primary PMM deliverable is keeping sales enablement updated and tracking digital footprint changes
Google AI ModeSep 18, 2026, Google AI Mode Crayon is exceptional for product marketers. It automatically tracks digital footprint changes across your competitors' entire web presence
- Competitive analysis matrix toolsCompetitive Intelligence Software Platforms42%Rank #4
- Competitive marketing analysis with historical dataCompetitive Intelligence Software Platforms13%Rank #6
- Competitor technology stack identificationCompetitive Intelligence Software Platforms9%Rank #10
- Competitive intelligence for sales teamsB2B Market & Sales Intelligence Tools29%Rank #1
- Mentioned in
- What are the best market intelligence tools I should consider? We're a Fortune 500on this question87%
Excerpts where Crayon appeared in the AI's answer
Google AI ModeOct 22, 2026, Google AI Mode Crayon : An automated competitive monitoring platform that tracks millions of external sources.
Google AI ModeSep 23, 2026, Google AI Mode Klue or Crayon —Best for competitive intelligence and battlecard generation.
- Market intelligence tools for enterprisesB2B Market & Sales Intelligence Tools87%Rank #2
- Sales battle card management
- Competitor rate shopping tools
- Partnership identification software for business development managers
- Market intelligence database for sector maps
- AI competitor citation tracking
- AI brand visibility tracking tools
- Mentioned in
- I'm a Strategy Manager tasked with competitive intelligence. What's the best software for tracking competitor actions?on this question98%
Excerpts where Crayon appeared in the AI's answer
ChatGPT SearchSep 18, 2026, ChatGPT Search Crayon is the other obvious enterprise platform to put through the same evaluation
Google AI ModeSep 14, 2026, Google AI Mode Crayon — Best for Comprehensive Market & Competitor Monitoring : Excellent at capturing external digital footprint shifts across millions of sources
- The problem is, we have no idea what competitors are charging. What's the best competitive intelligence software for SaaS pricing?on this question98%
Excerpts where Crayon appeared in the AI's answer
ChatGPT SearchSep 18, 2026, ChatGPT Search Crayon and Klue make more sense if the pricing question is just one component of a larger competitive-intelligence program.
Google AI ModeSep 14, 2026, Google AI Mode Crayon — The premier automated competitive intelligence platform for tracking digital footprint shifts.
- Which system summarizes competitor launches and suggests responses?on this question90%
Excerpts where Crayon appeared in the AI's answer
ChatGPT SearchOct 21, 2026, ChatGPT Search Crayon — tracks product launches, pricing changes, and messaging shifts, then provides actionable insights.
Google AI ModeOct 15, 2026, Google AI Mode Crayon : Specializes in comprehensive market monitoring, ingesting real-time digital footprints across millions of sources, summarizing competitor moves, and utilizing AI (like Crayon Sparks) to surface gaps and strategic insights.
How AI describes Crayon
Common descriptions
excellent · strong · best · comprehensive · enterprise-grade · real-time
Tone of AI’s statements about Crayon
- Positive39%
- Neutral58%
- Mixed1%
- Negative2%
Question: What are the best market intelligence tools I should consider? We're a Fortune 500
Google AI ModeOct 22, 2026
Crayon : An automated competitive monitoring platform that tracks millions of external sources.
Google AI ModeSep 23, 2026
Klue or Crayon —Best for competitive intelligence and battlecard generation.
Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)
Question: What's a good tool for creating and managing sales "battle cards" to help our team handle objections?
ChatGPT SearchOct 21, 2026
Crayon tracks competitor changes and helps generate and update battlecards.
ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)
Where AI mentions Crayon
Position in answers
- Named first15%
- 2nd or 3rd36%
- Later49%
Each engine’s share of its own answers across Crayon’s markets · since Jul 5
- ChatGPT Search2%
- Google AI Mode3%
Insights for Crayon
Since Jul 5
Gap between platforms: The platform gap in Competitive Intelligence Software Platforms widened
Google AI ModeGoogle AI Mode56%ChatGPT SearchChatGPT Search48%
Sources AI cites
crayon.co 20%Other sites 80%
- Owned20%
- Crayon | Competitive Intelligence Software · 13% (opens in a new tab)
- Distribute Competitive Insights and Enable Sales | Crayon · 2% (opens in a new tab)
- Automated Competitor Tracking | Crayon · 1% (opens in a new tab)
- Help Sales Reps Win Competitive Deals | Crayon · <1% (opens in a new tab)
- Sales Battlecards 101: The Ultimate Guide - Crayon · <1% (opens in a new tab)
- Why Competitor Battlecards Should Focus on the Entire Sales ... · <1% (opens in a new tab)
- Pricing Inquiry - Crayon Competitive Intelligence Platform · <1% (opens in a new tab)
- Competitive Intelligence Aggregation | Crayon Platform · <1% (opens in a new tab)
- The 2026 State of Competitive Intelligence — Crayon · <1% (opens in a new tab)
- Competitive Wins & Losses | Competitive Intelligence AI Analysis | Crayon · <1% (opens in a new tab)
- 6%
- 5 Best AI Tools for Competitor Analysis and Market Research · 1% (opens in a new tab)
- 7 Best Competitor Analysis Tools to DOMINATE in 2026 · 1% (opens in a new tab)
- 7 Best Competitor Analysis Tools to DOMINATE in 2026 · 1% (opens in a new tab)
- AI Competitors Analysis: The Only AI Workflow I Trust · <1% (opens in a new tab)
- The Best Way To Track your Competitors Marketing ... · <1% (opens in a new tab)
- Is Your Business Invisible to AI? Here's How to Fix It (@semrush One) · <1% (opens in a new tab)
- 5 Ways to Get Recommended by AI Search (ChatGPT, Google & More) · <1% (opens in a new tab)
- Automate Competitor Launch Analysis | Product marketing ... · <1% (opens in a new tab)
- This Tool Shows You How To Spy on Your Competitors in ... · <1% (opens in a new tab)
- The Best Way To Track your Competitors Marketing (Competitive Intelligence) · <1% (opens in a new tab)
- 4%
- Best Competitive and Market Intelligence Tools (Transitioning to Competitive and Market Intelligence Platforms) Reviews 2026 | Gartner Peer Insights · 4% (opens in a new tab)
- Crayon Reviews & Ratings 2026 | Gartner Peer Insights · <1% (opens in a new tab)
- Top PitchBook Alternatives & Competitors 2026 | Gartner Peer Insights · <1% (opens in a new tab)
- 3%
- Best Competitor Analysis Tools & Software for 2026 · 2% (opens in a new tab)
- 11 Best Competitive Intelligence Tools (2026) · 1% (opens in a new tab)
- Sales Battle Cards with Real-Time Competitive Insights · <1% (opens in a new tab)
- 5 Types of Market Intelligence: Competitive, Product & More! · <1% (opens in a new tab)
- 3%
- I analyzed 9 competitor monitoring tools to see what's actually worth paying for — here's what I found · 1% (opens in a new tab)
- Recommended competitive intelligence tools? · <1% (opens in a new tab)
- What are the good competitive intelligence tools? (Real experience only) · <1% (opens in a new tab)
- What tools do you use for competitive intelligence & monitoring? · <1% (opens in a new tab)
- the competitor analysis workflow that actually changed how we do content strategy · <1% (opens in a new tab)
- Which tools are the best for competitor analysis · <1% (opens in a new tab)
- Tools for brand/creative strategists · <1% (opens in a new tab)
- Competitor analysis tools marketing teams actually use in 2026 · <1% (opens in a new tab)
- How do you do your competitive intelligence : r/ProductManagement · <1% (opens in a new tab)
- How do you guys do competitor analysis? · <1% (opens in a new tab)
- 1%
- Best Marketing Intelligence Tools: 2026 Complete Guide · <1% (opens in a new tab)
- 7 Best Marketing Intelligence Platforms 2026 Guide · <1% (opens in a new tab)
- AI Marketing Tools Comparison: 11 Best Picks for 2026 · <1% (opens in a new tab)
- Best Marketing Attribution Tools For Ecommerce Brands · <1% (opens in a new tab)
- The Top 12 PPC Analysis Tools to Boost ROI In 2025 · <1% (opens in a new tab)
The page AI cites most for Crayon
