Mercer vs WTW: which does AI recommend?

Since May 31 · · ChatGPT and Google AI Mode

Based on 255 AI responses that name bothReviewed by

How we measure

When AI names both, it usually lists first. It recommends both about as often.

Head to head

Listed first when AI names both

MercerMercer: 89% (Mercer leads)WTWWTW: 11%

Recommended when named

MercerMercer: 93%
WTWWTW: 89%

Who AI mentions first

Mercer listed firstWTW listed first
  1. JunMercer listed first: 98%WTW listed first: 2%
  2. JulMercer listed first: 90%WTW listed first: 10%
  3. AugMercer listed first: 80%WTW listed first: 20%
  4. SepMercer listed first: 92%WTW listed first: 8%
  • ChatGPTMercer listed first: 92%WTW listed first: 8%
  • Google AI ModeMercer listed first: 87%WTW listed first: 13%

Related comparisons

How would your brand compare?

See how your brand compares in AI answers.