What does AI recommend for women's activewear and workout gear?

Lululemon continues its reign as the top brand recommended by AI for women's activewear, holding the #1 spot since October. However, budget-friendly alternatives are gaining significant ground, with CRZ Yoga making a dramatic leap from rank #40 to #5 by March.

Which women's activewear and workout gear brands appear most in AI answers?

Across 2,066 AI responses, Lululemon is mentioned most, named in 62% of them, followed by Gap Inc. (40%) and Nike (34%).

How does Parse rank these brands?

Parse measures each brand's mention rate — the share of answers naming it — across 2,066 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.

How does a brand enter this ranking?

Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.

Best women's activewear and workout gear, according to AI

Data as of Aug 25, 2026 · Based on 2,066 AI responses · See how Parse measures this

Women's Activewear and Workout Gear

456 brands

ParseChatGPT + Google AI

Parse

https://parse.gl

Measured across ChatGPT & Google AI

Best Women's Activewear and Workout Gear, According to ChatGPT & Google AI | Parse

#	Brand	What AI says	Mention rate
1	LululemonConsistently AI's top pick for quality, versatility, and performance.	Consistently AI's top pick for quality, versatility, and performance.	62%
2	Gap Inc.		40%
3	NikeA classic choice for performance tech, though losing ground to trendier brands.	A classic choice for performance tech, though losing ground to trendier brands.	34%
4	VuoriPraised for incredibly soft fabrics and comfortable, everyday "California-cool" athleisure.	Praised for incredibly soft fabrics and comfortable, everyday "California-cool" athleisure.	27%
5	GymsharkFrequently recommended for scrunch butt leggings and trendy, seamless gym styles.	Frequently recommended for scrunch butt leggings and trendy, seamless gym styles.	22%
6	Alo YogaA favorite for fashion-forward, celebrity-endorsed "studio-to-street" athleisure styles.	A favorite for fashion-forward, celebrity-endorsed "studio-to-street" athleisure styles.	21%
7	CRZ YogaSurged in recommendations as a popular, budget-friendly Lululemon alternative.	Surged in recommendations as a popular, budget-friendly Lululemon alternative.	20%
8	Under Armour		19%
9	American Eagle		14%
10	Dick's Sporting Goods		13%
11	Patagonia		13%
12	Sweaty Betty		12%
13	Girlfriend Collective		12%
14	SpanxA top recommendation for seamless underwear and shapewear bodysuits.	A top recommendation for seamless underwear and shapewear bodysuits.	11%
15	adidas		9%
16	Ten Thousand		9%
17	Janji		8%
18	Fabletics		7%
19	Beyond Yoga		7%
20	2XU		6%
21	Commando		6%
22	Outdoor Voices		6%
23	Rhone		6%
24	Bombas		6%
25	SKIMSFrequently cited for its shapewear bodysuits and "second skin" feel.	Frequently cited for its shapewear bodysuits and "second skin" feel.	5%
26	Gymreapers		5%
27	Uniqlo		5%
28	MIER		5%
29	Tracksmith		4%
30	REI Co-op		4%
31	Birddogs		4%
32	FP Movement		4%
33	Wacoal		4%
34	Snag Tights		4%
35	RBX		4%
36	The North Face		3%
37	Soma		3%
38	90 Degree by Reflex		3%
39	Legends		3%
40	Brooks Running		3%
41	Grace & Lace		3%
42	Black Diamond Equipment		3%
43	CEP		3%
44	Target		3%
45	Born Primitive		3%
46	Path Projects		3%
47	Walmart		3%
48	Chubbies		3%
49	Adanola		3%
50	On		3%
51	Etsy		3%
52	CALIA		3%
53	Run in Rabbit		3%
54	Chantelle		3%
55	Jed North		2%
56	Salomon		2%
57	COOFANDY		2%
58	Set Active		2%
59	ShopVitality		2%
60	Public Rec		2%
61	Auden		2%
62	Knix		2%
63	Evelyn & Bobbie		2%
64	Victoria's Secret		2%
65	Bandit Running		2%
66	Hanky Panky		2%
67	CW-X		2%
68	Columbia Sportswear		2%
69	Bluffworks		2%
70	Champion		2%
71	Halara		2%
72	Magcomsen		2%
73	Snag		2%
74	Wrangler		2%
75	VRST		2%
76	Real Essentials		2%
77	Jockey		2%
78	Eddie Bauer		2%
79	NOBULL		2%
80	LNDR		2%
81	Satisfy		2%
82	ThirdLove		1%
83	AmazonA go-to source for affordable scrunch butt leggings and various shapewear brands.	A go-to source for affordable scrunch butt leggings and various shapewear brands.	1%
84	Felina		1%
85	NoBull		1%
86	DUER		1%
87	Bassdash		1%
88	Zensah		1%
89	Baleaf		1%
90	Reigning Champ		1%
91	Calvin Klein		1%
92	Buffbunny Collection		<1%
93	FINETOO		<1%
94	Puma		<1%
95	Kohl's		<1%
96	Colorful Koala		<1%
97	Tala		<1%
98	MIER		<1%
99	RAD Global		<1%
100	Backcountry		<1%