What AI says about Seventh Generation
Part of Unilever
Since Jul 5Updated Oct 28, 2026Based on 22,289 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Seventh Generation produces plant-based household cleaning, laundry, and recycled paper products. It is among the brands most often named when shoppers ask for eco-friendly dish soaps, recycled paper towels and toilet paper, and laundry detergents formulated without micro-beads.
Unilever<1%
Owned brands
- Seventh GenerationThis page2%
- Dove1%
- Dermalogica1%
- Vaseline1%
- Maille<1%
- Hellmann's<1%
Mentioned in
2%
of AI answers about Seventh Generation and its rivals
- ChatGPT2%
- Google AI Mode1%
- #1BluelandMentioned in 62%Avg. position 3.3
- #2Seventh GenerationMentioned in 41%Avg. position 4.2
- #3ECOSMentioned in 26%Avg. position 4.3
- #4Meliora Cleaning ProductsMentioned in 20%Avg. position 3.8
- #4Cascade CleanMentioned in 19%Avg. position 3.5
- #6Earth BreezeMentioned in 15%Avg. position 4.1
- #6Dirty LabsMentioned in 14%Avg. position 4.8
- #6FinishMentioned in 14%Avg. position 4.3
- #6Branch BasicsMentioned in 12%Avg. position 3.9
- #6Nellie'sMentioned in 12%Avg. position 4.5
- #6DroppsMentioned in 11%Avg. position 5.0
- #12Tru EarthMentioned in 9%Avg. position 3.6
- #12Green Llama CleanMentioned in 9%Avg. position 4.2
- #12AspenCleanMentioned in 8%Avg. position 5.3
Seventh Generation’s market rankings
MarketRank · Mentioned in
- Eco-Friendly Dishwashing & Laundry DetergentsAI picks Blueland most#2 · 41%
- Laundry Detergent and Fabric CareAI picks Seventh Generation and 2 more about as often#1 · 45%
- Zero-Waste Home EssentialsAI picks Who Gives A Crap most#3 · 28%
- Home Care Services and ProductsAI picks TaskRabbit and 3 more about as often#32 · 2%
Topics where AI mentions Seventh Generation
TopicMentioned in · on this topicRank
- AI picks mostMentioned in
- What is the best brand of recycled paper towels?on this questionAI picks Seventh Generation most96%
Excerpts where Seventh Generation appeared in the AI's answer
ChatGPTOct 21, 2026, ChatGPT My top pick for recycled paper towels is Seventh Generation 100% Recycled Paper Towels.
ChatGPTOct 11, 2026, ChatGPT My top recommendation for recycled paper towels is **Seventh Generation 100% Recycled Paper Towels**
- What is the best brand of eco-friendly dish soap?on this questionAI picks Seventh Generation most79%
Excerpts where Seventh Generation appeared in the AI's answer
ChatGPTOct 7, 2026, ChatGPT **Seventh Generation Free & Clear** — biodegradable, plant-derived, fragrance-free, and packaged in recycled plastic.
ChatGPTSep 27, 2026, ChatGPT I’d pick **Seventh Generation**, specifically its **Free & Clear Dish Liquid**.
- I want a dishwasher detergent that cleans well but does not come in plastic pods or bottles.on this questionAI picks Blueland most75%
Excerpts where Seventh Generation appeared in the AI's answer
Google AI ModeSep 28, 2026, Google AI Mode Bulk or Cardboard-Box Powder (e.g., Seventh Generation or Cascade Free & Clear Powder)
ChatGPTSep 12, 2026, ChatGPT Best for cleaning + lowest cost: Seventh Generation Free & Clear Powder
- I want a laundry detergent that is effective but does not contain fragrance or dyes.on this questionAI picks All and 1 more about as often70%
Excerpts where Seventh Generation appeared in the AI's answer
ChatGPTSep 21, 2026, ChatGPT Seventh Generation Free & Clear — no dyes, fragrances, or optical brighteners; uses enzymes for stain removal and is EPA Safer Choice certified.
Google AI ModeSep 17, 2026, Google AI Mode Seventh Generation EasyDose Free & Clear — A plant-based, ultra-concentrated liquid that uses an auto-measuring squeeze bottle to cut down on plastic waste while gently and effectively cleaning sensitive skin loads.
- I want a laundry detergent that is tough on stains but does not contain fragrance.on this questionAI picks Seventh Generation most59%
Excerpts where Seventh Generation appeared in the AI's answer
ChatGPTSep 16, 2026, ChatGPT Seventh Generation Free & Clear — A good option if you prefer a plant-based formula; its enzyme-rich formula targets stains such as tomato sauce, grass, and coffee and contains no fragrance.
Google AI ModeSep 8, 2026, Google AI Mode Seventh Generation Free & Clear Liquid: Uses a plant-based multi-enzyme system that handles everyday mud, food, and grease effectively while remaining entirely free of artificial brighteners, dyes, and fragrances.
How prominently AI mentions Seventh Generation
- Named first23%
- 2nd or 3rd49%
- Later29%
Insights for Seventh Generation
Gap between platforms: The platform gap for Seventh Generation in Laundry Detergent and Fabric Care narrowed to 68 points, ChatGPT Search ahead
ChatGPTChatGPT79%Google AI ModeGoogle AI Mode11%Gap between platforms: The platform gap for Seventh Generation in Eco-Friendly Dishwashing & Laundry Detergents narrowed to 31 points, ChatGPT Search ahead
ChatGPTChatGPT55%Google AI ModeGoogle AI Mode24%
How often AI mentions Seventh Generation
Share of answers in Eco-Friendly Dishwashing & Laundry Detergents each week
Track your brand free to see 13 weeks of history.
Use the left and right arrow keys to read each date.
Sep 3OctOct 22
How AI rates Seventh Generation
Common descriptions
plant-based · fragrance-free · best · biodegradable · eco-friendly · widely available
Tone of AI’s statements about Seventh Generation
- Positive48%
- Neutral47%
- Mixed3%
- Negative2%
Seventh Generation in AI answers
Question: What is the best brand of recycled paper towels?
ChatGPTOct 21, 2026
My top pick for recycled paper towels is Seventh Generation 100% Recycled Paper Towels.
ChatGPTOct 11, 2026
My top recommendation for recycled paper towels is **Seventh Generation 100% Recycled Paper Towels**
Question: I want a dishwasher detergent that cleans well but does not come in plastic pods or bottles.
Google AI ModeSep 28, 2026
Bulk or Cardboard-Box Powder (e.g., Seventh Generation or Cascade Free & Clear Powder)
Sources AI cites
- Your site16%
- 100% Recycled Paper Towels | Seventh Generation (opens in a new tab) · 2%
- 100% Recycled Paper Towels, Unbleached | Seventh Generation (opens in a new tab) · 2%
- Dishwasher Detergent Powder - Free & Clear | Seventh Generation (opens in a new tab) · 1%
- Home | Seventh Generation (opens in a new tab) · 1%Lists Seventh Generation
- Dish Soap - Free & Clear | Seventh Generation (opens in a new tab) · 1%
- Dishwasher Detergent Packs - Free & Clear (opens in a new tab) · 1%
- Fabric Softener Sheets - Free & Clear | Seventh Generation (opens in a new tab) · 1%
- Laundry Detergent Sheets - Free & Clear - Free & Clear | Seventh Generation (opens in a new tab) · 1%
- Liquid Laundry Detergent - Free & Clear | Seventh Generation (opens in a new tab) · 1%
- Dish Soap - Summer Orchard | Seventh Generation (opens in a new tab) · <1%
- 5%
- NRDC: The Issue with Tissue Seventh Edition Scorecard (PDF) (opens in a new tab) · 3%
- The Best and Worst Toilet Paper, Paper Towel, and Facial Tissue Brands (opens in a new tab) · 1%
- NRDC: The Issue with Tissue Fifth Edition (PDF) (opens in a new tab) · <1%
- NRDC: The Issue with Tissue Sixth Edition Scorecard (PDF) (opens in a new tab) · <1%
- 4%
- Recycled Paper Towels? (opens in a new tab) · 1%
- Dishwasher detergent (opens in a new tab) · 1%
- Best Zero-Waste/Sustainable Dishwasher Detergent? (opens in a new tab) · 1%
- recommendations for dishwasher detergent without scent? (opens in a new tab) · <1%
- Best scent free laundry detergent? (opens in a new tab) · <1%
- What are some good unscented stain removers? (opens in a new tab) · <1%
- Dishwasher Detergent (opens in a new tab) · <1%
- Dishwasher detergent and hard water (opens in a new tab) · <1%
- Effective low or no waste dishwasher detergent : r/ZeroWaste (opens in a new tab) · <1%
- Reddit - Prove your humanity (opens in a new tab) · <1%
- 3%
- Best Eco Paper Towels? | Seventh Generation Recycled Paper Towels (opens in a new tab) · 1%
- 5 Best Non-Toxic Dishwasher Detergents 2026 (That Actually ... (opens in a new tab) · 1%
- Best Non-Toxic Laundry Detergents (opens in a new tab) · <1%
- Nontoxic Laundry Detergent Recommendations ... (opens in a new tab) · <1%
- bamboo or post-consumer toilet paper? | Ask Ms. Green (opens in a new tab) · <1%
- The Dish Soap That Smells Like a Spa? | Seventh Generation ... (opens in a new tab) · <1%
- Top 5 Toilet Papers of 2026 Ranked – Which One Should You Buy? (opens in a new tab) · <1%
- 3%
- Sheet : Laundry Detergent : Target (opens in a new tab) · 1%
- Seventh Generation Fabric Softener Sheets Free & Clear - 80ct : Target (opens in a new tab) · <1%
- Seventh Generation Laundry Detergent Sheets - Fresh Lavender - 32ct: Box, Dye-Free, 64 Uses (opens in a new tab) · <1%
- "best kitchen dishwashers" : Target (opens in a new tab) · <1%
- "best laundry detergent sheets" : Target (opens in a new tab) · <1%
- "dishwasher pods plastic free" : Target (opens in a new tab) · <1%
- "dishwasher detergent plastic free" : Target (opens in a new tab) · <1%
- tru earth laundry sheets - Eco-friendly, Fragrance-Free, 64 Loads (opens in a new tab) · <1%
