What AI says about Okta
Data as of Oct 25, 2026Based on 42,035 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Okta is an identity and access management platform offering single sign-on, adaptive MFA, lifecycle management, and developer tools via Auth0. It is among the brands most often named when organizations look to secure employee app access, roll out passwordless logins, or manage identities across large remote teams.
6%
of AI answers about Okta and its rivals · since Jul 5
The market map
Identity and Access Management (IAM) PlatformsMentioned in
- 1OktaMentioned in 51%Avg. position 4.1
- 2Microsoft Entra Connect SyncMentioned in 47%Avg. position 3.8
- 3JumpCloudMentioned in 43%Avg. position 4.5
- 4Google WorkspaceMentioned in 24%Avg. position 4.1
- 6Ping IdentityMentioned in 16%Avg. position 5.8
- 9SailPointMentioned in 13%Avg. position 5.2
- 11OneLoginMentioned in 11%Avg. position 6.2
- 11Palo Alto NetworksMentioned in 11%Avg. position 6.0
- 11KeycloakMentioned in 11%Avg. position 5.5
- 11WorkOSMentioned in 11%Avg. position 5.2
- 15RipplingMentioned in 9%Avg. position 6.3
- 17HashiCorp VaultMentioned in 7%Avg. position 4.8
- 17ClerkMentioned in 7%Avg. position 5.2
- 17SaviyntMentioned in 6%Avg. position 6.0
Where Okta ranks in AI
- Identity and Access Management (IAM) Platforms#1 · 51%
- Passwordless Authentication and MFA Platforms#1 · 59%
- Enterprise Password Managers#5 · 29%
- Authentication Service Platforms#6 · 25%
- SMB Cybersecurity Tools Comparison#7 · 6%
- Privileged Access Management Software#12 · 10%
- Zero Trust Network Access Platforms#16 · 12%
- Self-Hosted Team Password Managers#16 · 2%
- Cybersecurity Consulting and Assessments#17 · 5%
- Small Business HR & Payroll Platforms#18 · 4%
- Password Manager Software#18 · <1%
- SaaS Spend & Asset Management Platforms#19 · 5%
Topics where AI mentions Okta
- Contractor identity lifecycle managementIdentity and Access Management (IAM) Platforms78%Rank #1
- Mentioned in
- As a business with many contractors, which identity and access management tools simplify onboarding and offboarding securely?on this question82%
Excerpts where Okta appeared in the AI's answer
ChatGPT SearchOct 12, 2026, ChatGPT Search Okta is a strong candidate if contractors need access to many different business applications.
Google AI ModeSep 23, 2026, Google AI Mode Okta (Workforce Identity Cloud) : Widely considered an enterprise gold standard
- Single sign-on providerIdentity and Access Management (IAM) Platforms76%Rank #1
- SaaS application access managementIdentity and Access Management (IAM) Platforms61%Rank #1
- Enterprise identity and access managementIdentity and Access Management (IAM) Platforms37%Rank #1
- Single sign-on providers for mid-sized companiesIdentity and Access Management (IAM) Platforms29%Rank #1
- SSO for small companiesIdentity and Access Management (IAM) Platforms78%Rank #2QuestionMentioned in
- Identity governance and complianceIdentity and Access Management (IAM) Platforms7%Rank #2
- Small business access managementIdentity and Access Management (IAM) Platforms59%Rank #3
- Legacy on-premises app access
- SSH certificate authority for server access
- Budget-friendly sso
- Service account governance
- Privileged access management
- SOC 2 compliance preparation
- Compromised credential monitoring and remediation
- Hardware security key management for enterprise 2FA
- HIPAA-compliant cybersecurity services
- Passwordless login APIs
- Business password managers
- Default-secure cloud infrastructure for startups
- SSO integration
- Authentication service providers
- Cybersecurity tool evaluation
- Access-controlled semantic search
- Endpoint security for company computers
- SOC 2 compliance automation
- SaaS sprawl management
- Visibility into shadow IT usage
- Startup SOC 2 and GDPR readiness
- Multi-cloud IAM misconfiguration detection
- ISO 27001 certification automation
- Data privacy platform for DSARs and consent
- HR and IT management integration
- API authentication and rate limiting
- HRIS-synced automated organizational charts
- Core privileged access management
- Agency password management
- VCS compliance and audit trails
- Hybrid cloud management and governance
- Equipment provisioning for international hires
- Enterprise compliance training
- Unified endpoint management
- Secure team password management and sharing
- Enterprise flag governance
- Incident management with audit and access controls
- Enterprise social media management
- Enterprise coworking management
- IT ticket system
- HIPAA compliance management
- Compliance automation software for Information Security Managers
- Managed enterprise RAG platform
- UEM for large distributed enterprises
- SOC 2 Type II audit and readiness services
- Security policy management
- User-friendly service catalog creation
- Self-hosted password management
- IT ticketing with asset management
- Secure client result portals
- Minimal platform engineering stack
- Network asset discovery
- Customer identity resolution
- Identity verification APIs
- Mid-sized business IT asset management
- HIPAA compliant low-code platforms for healthcare tools
- Security awareness and phishing training
- Enterprise BI platforms
- CRM with role-based permissions and audit logs for compliance
- Enterprise internal knowledge base
- Linux server patch management
- Internal developer platform framework for large organizations
- Insurance litigation management software
- Network traffic analysis
- Tenant experience with access control
- Low-latency data center packet capture and jitter analysis tools
- Employee onboarding software
- Office administration tools for small to mid-sized enterprise companies
- Security automation platforms
- Mentioned in
- For a company preparing for SOC 2, which security tools and services are most critical to implement first to satisfy auditor expectations?on this question90%
Excerpts where Okta appeared in the AI's answer
Google AI ModeOct 21, 2026, Google AI Mode Systems like Okta, Google Workspace, or Azure AD enforce mandatory multi-factor authentication
Google AI ModeSep 21, 2026, Google AI Mode Tools like Okta, Google Workspace/Azure AD identity management, or JumpCloud.
- Which authentication providers offer regional data residency audit logs and configurable session policies for regulated applications?on this question81%
Excerpts where Okta appeared in the AI's answer
Google AI ModeOct 25, 2026, Google AI Mode Authentication and Identity-and-Access-Management (IAM) providers that offer regional data residency, localized audit logs, and granular session policy controls for regulated applications include Okta
Google AI ModeOct 7, 2026, Google AI Mode Offers deep, adaptive session lifecycle controls via Okta Identity Engine (OIE)
How AI describes Okta
Common descriptions
excellent · robust · enterprise-grade · gold standard · market leader · strong
Tone of AI’s statements about Okta
- Positive33%
- Neutral62%
- Mixed3%
- Negative2%
Okta is the pick in 95% of AI’s recommendations.
- pricingEvery answer comparing Okta on pricing rates it worse than a rival. Includes “cost”, “cost and administration”, “cost-effectiveness”, “cost and configuration”, “cost and overhead”, “cost effectiveness”, “cost efficiency”, “price”.
Where AI mentions Okta
Position in answers
- Named first17%
- 2nd or 3rd30%
- Later53%
Each engine’s share of its own answers across Okta’s markets · since Jul 5
- ChatGPT Search6%
- Google AI Mode6%
Insights for Okta
Since Jul 5
Gap between platforms: Google AI Mode now mentions Okta 18.7 points more often than ChatGPT Search in Passwordless Authentication and MFA Platforms, a narrowed gap
Google AI ModeGoogle AI Mode74%ChatGPT SearchChatGPT Search55%
Sources AI cites
okta.com 22%Other sites 78%
- Owned22%
- Secure Identity for Employees, Customers, and AI | Okta · 8% (opens in a new tab)
- Secure Your Organization's Access with Workforce Identity | Okta · 2% (opens in a new tab)
- Single Sign-On | SSO for your Workforce | Okta · 1% (opens in a new tab)
- Okta + Data Residency · 1% (opens in a new tab)
- Plans and Pricing | Okta · 1% (opens in a new tab)
- Okta for AI Agents | Secure & Govern Your AI Workforce | Okta · 1% (opens in a new tab)
- Magic Links: Passwordless Login for Your Users | Okta · <1% (opens in a new tab)
- Lifecycle Management and App Provisioning Software | Okta · <1% (opens in a new tab)
- Okta Privileged Access | Okta · <1% (opens in a new tab)
- Solving authorization for B2B SaaS at Okta | Okta · <1% (opens in a new tab)
- 5%
- Configure MFA for passwordless users · <1% (opens in a new tab)
- Configure the Passkeys (FIDO2 WebAuthn) authenticator · <1% (opens in a new tab)
- Identity Governance overview · <1% (opens in a new tab)
- Global session policy evaluation · <1% (opens in a new tab)
- FIDO2 (WebAuthn) · <1% (opens in a new tab)
- Configure a Self Service approval workflow · <1% (opens in a new tab)
- Access Requests · <1% (opens in a new tab)
- Workloads · <1% (opens in a new tab)
- Non-human identities · <1% (opens in a new tab)
- Configure the FIDO2 (WebAuthn) authenticator | Okta Identity Engine · <1% (opens in a new tab)
- 3%
- Web Authentication integration guide | Okta Developer · 1% (opens in a new tab)
- Overview of lifecycle management in the OIN | Okta Developer · <1% (opens in a new tab)
- Understanding SCIM | Okta Developer · <1% (opens in a new tab)
- Single Sign-On overview | Okta Developer · <1% (opens in a new tab)
- Web Authentication integration guide | Okta Developer · <1% (opens in a new tab)
- Brands | Okta Developer · <1% (opens in a new tab)
- Policies | Okta Developer · <1% (opens in a new tab)
- It's Time to Evolve Authentication Security | Okta Developer · <1% (opens in a new tab)
- AI agents · <1% (opens in a new tab)
- External Identity Providers | Okta Developer · <1% (opens in a new tab)
- 3%
- Reddit - Prove your humanity · 1% (opens in a new tab)
- Best IAM software for small businesses in 2026 - Reddit · <1% (opens in a new tab)
- Okta feels heavy. Looking for lighter IAM options · <1% (opens in a new tab)
- How to you monitor leaked credentials in your company? · <1% (opens in a new tab)
- Need the best SSO solutions for 2026 · <1% (opens in a new tab)
- Tell me about your sweet SSO/SAML setup : r/aws · <1% (opens in a new tab)
- okta is massive overkill for a 10-person startup. simple sso? : r/ChoosingVendors · <1% (opens in a new tab)
- Help a newbie understand SSO a little better? : r/cybersecurity · <1% (opens in a new tab)
- Best SSO solution for a +50 company · <1% (opens in a new tab)
- Is Okta actually needed if we already have Entra ID + SailPoint IIQ? · <1% (opens in a new tab)
- 2%
- How to Choose the Right Identity and Access Management Tool? · <1% (opens in a new tab)
- Stop Giving API Keys to Robots: A Guide to Agentic Identity · <1% (opens in a new tab)
- Single Sign-On Explained for your Startup · <1% (opens in a new tab)
- What is identity and access management (IAM) and why ... · <1% (opens in a new tab)
- IAM Explained in 4 minutes - Identity & Access Management · <1% (opens in a new tab)
- M365 Passwordless MFA at Windows Login with ... · <1% (opens in a new tab)
- Comparing Protection Layers: SSO and Password ... · <1% (opens in a new tab)
- Implement Self Service Password Reset (SSPR) and ... · <1% (opens in a new tab)
- 8 Best Sign On tools 2025 | CloudEagle.ai · <1% (opens in a new tab)
- MFA, SSO, OAuth, OpenID & More! · <1% (opens in a new tab)
- 2%
- Access and Export Okta System Log Events | Okta Support · <1% (opens in a new tab)
- Configure Self-Service Password Recovery in Okta | Okta Support · <1% (opens in a new tab)
- Okta for AI Agents General Availability and Features | Okta Support · <1% (opens in a new tab)
- Okta Support - How Okta Evaluates Common Passwords in Password Policies · <1% (opens in a new tab)
- Okta Support - Identify the Policy Used for User Evaluation in Okta · <1% (opens in a new tab)
- Understanding Cross App Access in Okta | Okta Support · <1% (opens in a new tab)
- Okta Support - How to Create a Password Policy · <1% (opens in a new tab)
- Does System Log Show when a User's Session Times Out or ... · <1% (opens in a new tab)
- Okta Support - Frequently Asked Questions About Entitlement Management · <1% (opens in a new tab)
- Okta Support - How Authentication Works for Okta Identity Engine Enabled Tenants · <1% (opens in a new tab)
- 2%
- Best identity management solution of 2025 | TechRadar · 1% (opens in a new tab)
- Best Zero Trust Network Access Solution of 2025 | TechRadar · 1% (opens in a new tab)
- "AI security is identity security" - how Okta is weaving agents into the security fabric · <1% (opens in a new tab)
- Okta unveils new framework to secure and protect enterprise AI agents | TechRadar · <1% (opens in a new tab)
- "We want to work with the best" - Okta reveals new security tools designed to safeguard GenAI systems · <1% (opens in a new tab)
- Rippling IT IAM solution review | TechRadar · <1% (opens in a new tab)
- 2%
- Best 11 Single Sign-On (SSO) Solutions For Business (2026) · 1% (opens in a new tab)
- Best Identity & Access Management (IAM) Solutions (2026) · 1% (opens in a new tab)
- The Top Passwordless Authentication Solutions | Expert Insights · <1% (opens in a new tab)
- Best Identity & Access Management (IAM) Solutions (2026) · <1% (opens in a new tab)
- Best 10 Azure Active Directory Alternatives for Identity Management (2026) · <1% (opens in a new tab)
- Top 8 Cloud Directory Solutions · <1% (opens in a new tab)
- Best 10 Single Sign-On (SSO) Solutions For Business (2026) · <1% (opens in a new tab)
- 2%
- 10 Fantastic SSO Platforms You Need for Enterprise Security · <1% (opens in a new tab)
- Best Identity and Access Management Tools in 2026 | Top 11 IAM Platforms Compared · <1% (opens in a new tab)
- 5 Best SSO Providers for the Best Business Security—miniOrange · <1% (opens in a new tab)
- Secure SSO with MFA: How Multi-Factor Authentication ... · <1% (opens in a new tab)
- Top 10 CIAM Vendors of 2026: Okta, Ping · <1% (opens in a new tab)
- How to Enable Multi-IDP SAML & OAuth and Save on License Costs · <1% (opens in a new tab)
- Top 10 PAM Tools & Vendors in 2026 | miniOrange · <1% (opens in a new tab)
- What is SCIM Provisioning? SCIM Provisioning in Shopify · <1% (opens in a new tab)
- What is Workload Identity Federation? A Complete Guide · <1% (opens in a new tab)
- 2%
- 10+ Best User Provisioning Software for 2026 · <1% (opens in a new tab)
- 10+ Best Single Sign-On (SSO) Providers for 2026 · <1% (opens in a new tab)
- 10+ Best Passwordless Authentication Solutions for 2026 · <1% (opens in a new tab)
- 10+ Best User Authentication Solutions for 2026 · <1% (opens in a new tab)
- 10 Top Identity Lifecycle Management Tools · <1% (opens in a new tab)
- AWS Cognito vs Okta: Which Is Best for Your Business? · <1% (opens in a new tab)
- 10+ Best Identity and Access Management (IAM) Vendors for 2026 · <1% (opens in a new tab)
- 10+ Best One Identity Alternatives & Competitors in 2026 · <1% (opens in a new tab)
- 10+ Best Privileged Access Management (PAM) Solutions · <1% (opens in a new tab)
- 10 Best Passkey and FIDO2 Authentication Solutions for 2026 · <1% (opens in a new tab)
The page AI cites most for Okta

