What AI says about Nike

Data as of Oct 25, 2026Based on 10,183 AI responsesReviewed by

How we measure

AI summary

Nike produces athletic footwear, apparel, and gear spanning sports like running and basketball as well as everyday lifestyle wear. It is regularly recommended for versatile workout shorts, golf apparel, comfortable hoodies, and athleisure essentials.

NikeThis page7%

Owned brands

Mentioned in

7%

of AI answers about Nike and its rivals · since Jul 5

Mentioned in

  1. 1NikeMentioned in 62%Avg. position 5.5
  2. 2AsicsMentioned in 38%Avg. position 5.0
  3. 2Brooks RunningMentioned in 37%Avg. position 4.9
  4. 4New BalanceMentioned in 32%Avg. position 5.9
  5. 4adidasMentioned in 28%Avg. position 5.3
  6. 4HOKAMentioned in 28%Avg. position 5.7
  7. 4SauconyMentioned in 27%Avg. position 7.2
  8. 8Under ArmourMentioned in 19%Avg. position 6.6
  9. 11Reebok Nano X5Mentioned in 16%Avg. position 2.8
  10. 12OnMentioned in 10%Avg. position 6.1
  11. 17TYRMentioned in 6%Avg. position 5.6
  12. 17PumaMentioned in 6%Avg. position 6.2
  13. 17Way of WadeMentioned in 5%Avg. position 4.1
  14. 17Inov-8Mentioned in 4%Avg. position 6.6

Topics where AI mentions Nike

How AI describes Nike

Common descriptions

versatile · lightweight · reliable · great · authentic · best

Tone of AI’s statements about Nike

  • Positive35%
  • Neutral63%
  • Mixed1%
  • Negative1%

Question: What is the best pair of running shoes?

Google AI ModeOct 22, 2026

Nike Pegasus 41 remains a universally recommended, springy, and versatile workhorse

Google AI ModeSep 19, 2026

Best Max Cushioning Alternative: Nike Vomero 18 Go to product viewer dialog for this item. features stacked dual-density foam for a soft, impact-absorbing ride.

Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)

Question: What are the best workout shoes for someone who does a mix of cardio and weightlifting?

ChatGPT SearchOct 21, 2026

the Nike Free Metcon 7 is worth considering for more general gym workouts

ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)

Where AI mentions Nike

Position in answers

  • Named first16%
  • 2nd or 3rd34%
  • Later50%

Each engine’s share of its own answers across Nike’s markets · since Jul 5

  • ChatGPT Search10%
  • Google AI Mode5%

Insights for Nike

Since Jul 5

  • Gap between platforms: The platform gap in Men's Golf and Casual Wear narrowed

    ChatGPT SearchChatGPT Search48%Google AI ModeGoogle AI Mode37%
  • Gap between platforms: The Mentioned in is higher on ChatGPT Search than on Google AI Mode in Online Men's Apparel and Suiting

    ChatGPT SearchChatGPT Search21%Google AI ModeGoogle AI Mode12%
  • Gap between platforms: ChatGPT Search now names Nike 16.7 points more often than Google AI Mode in Textile Recycling and Sports Gear, a widened gap

    ChatGPT SearchChatGPT Search25%Google AI ModeGoogle AI Mode8%

Sources AI cites

nike.com 21%Other sites 79%