Data as of Sep 14, 2026 · Based on 3,293,187 AI responses across 10,525 prompts · See how Parse measures this
LiveRamp provides a data collaboration platform that unifies and activates customer data across identities, platforms, and signals to power AI-driven marketing and measurement. Its offerings include an Identity Engine for first-party identity, Live/Connectivity for activation, a data marketplace, enrichment, clean rooms for collaborative analytics, and data monetization, all under strong governance and platform neutrality to protect consumer trust. The platform serves brands, agencies, tech platforms, and publishers, with a network of partners and customers such as Costco, Netflix, American Cancer Society, and Whirlpool, and LiveRamp has announced an acquisition by Publicis.
The market map · 5 of 100 labelled
AdTech and MarTech Platforms →50%positive
Where LiveRamp ranks in AI
bestdeterministic linkingcomprehensivedeep identity resolutionopaqueprivacy-forwardproprietarytop choice
Excerpts where LiveRamp appeared in the AI's answer

LiveRamp — Better if your priority is scale and a broad external identity graph.

LiveRamp is probably the strongest fit among the major identity vendors.
Excerpts where LiveRamp appeared in the AI's answer

LiveRamp Clean Room : Best for marketer-friendly measurement and identity-driven attribution.

LiveRamp Clean Room (Best for Identity Resolution & Media Activation): The market leader in identity-driven attribution.
Excerpts where LiveRamp appeared in the AI's answer

LiveRamp: While LiveRamp is an identity resolution vendor rather than a standalone B2B ad platform, they offer the highest deterministic match rates in the ecosystem.
Excerpts where LiveRamp appeared in the AI's answer

LiveRamp is historically one of the strongest choices for identity resolution, data onboarding and activation across advertising ecosystems.