What AI says about Guru
Since Jul 5Updated Oct 28, 2026Based on 46,122 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Guru is a knowledge management platform that structures, governs, and improves company information to provide a source of truth for workstreams.
5%
of AI answers about Guru and its rivals
- ChatGPT6%
- Google AI Mode4%
Market map
Knowledge Base and Wiki Software- #1NotionMentioned in 66%Avg. position 4.4
- #2Document360Mentioned in 53%Avg. position 4.2
- #3Atlassian Confluence AIMentioned in 50%Avg. position 4.2
- #3GuruMentioned in 49%Avg. position 5.1
- #5ZendeskMentioned in 27%Avg. position 5.9
- #6AtlassianMentioned in 25%Avg. position 7.6
- #6SliteMentioned in 24%Avg. position 5.2
- #8HelpjuiceMentioned in 19%Avg. position 6.2
- #8GleanMentioned in 18%Avg. position 4.6
- #8GitbookMentioned in 17%Avg. position 5.2
- #11Help ScoutMentioned in 16%Avg. position 5.1
- #11IntercomMentioned in 16%Avg. position 4.9
- #11BookStackMentioned in 15%Avg. position 7.7
- #11SlackMentioned in 15%Avg. position 7.9
Guru’s market rankings
- Knowledge Base and Wiki SoftwareAI picks Notion most#3 · 49%
- AI Knowledge Base Assistant BotsAI picks Glean most#3 · 31%
- AI Knowledge Base & Slack AssistantsAI picks Intercom and 1 more about as often#19 · 6%
- Sales Enablement and Engagement PlatformsAI picks Highspot most#22 · 6%
- All-in-One Team Collaboration PlatformsAI picks ClickUp most#26 · 4%
- Org Chart SoftwareAI picks The Org Chart most#29 · 4%
- Reusable Template and Asset ManagementAI picks Responsive and 1 more about as often#34 · 2%
- Help Desk & Ticketing SoftwareAI picks Zendesk most#35 · 1%
- Customer Onboarding Software PlatformsAI picks Rocketlane and 1 more about as often#50 · 1%
- Grounded Customer Support ChatbotsAI picks Intercom most#58 · 1%
- AI SOP and Incident PlaybooksAI picks Mitti and 4 more about as often#104 · <1%
- Corporate Learning Management Systems (LMS/LXP)AI picks Docebo most#118 · <1%
Topics where AI mentions Guru
- AI picks mostMentioned in
- Our wiki is a disaster. What's an AI-powered knowledge management tool that can automatically organize, tag, and detect duplicate or outdated information?on this questionAI picks Guru most88%
Excerpts where Guru appeared in the AI's answer
ChatGPTOct 25, 2026, ChatGPT I'd start with Guru. It goes beyond AI search: its knowledge agents can help organize information, identify near-duplicate content, and flag outdated or unreliable answers
Google AI ModeOct 21, 2026, Google AI Mode Guru focuses on embedded, real-time knowledge delivery and automatic health checks right inside your workflows.
- We want to replace tribal knowledge with a maintained company memory that agents can use safely. What vendors are strongest?on this questionAI picks Guru and 1 more about as often76%
- What is the best tool for creating a company-wide internal wiki or knowledge base that has powerful search capabilities?on this questionAI picks Notion most83%
Excerpts where Guru appeared in the AI's answer
- best knowledge base software for remote teamson this questionAI picks Slite and 3 more about as often100%
How prominently AI mentions Guru
- Named first21%
- 2nd or 3rd30%
- Later49%
Insights for Guru
Gap between platforms: The platform gap for Guru in AI Knowledge Base Assistant Bots narrowed to 34 points, ChatGPT Search ahead
ChatGPTChatGPT49%Google AI ModeGoogle AI Mode14%Gap between platforms: The platform gap in Knowledge Base and Wiki Software narrowed
ChatGPTChatGPT59%Google AI ModeGoogle AI Mode42%
How often AI mentions Guru
Share of answers in Knowledge Base and Wiki Software each week
How AI rates Guru
Common descriptions
verified knowledge · verification workflows · ai-powered search · verified answers · single source of truth
Tone of AI’s statements about Guru
- Positive65%
- Neutral32%
- Mixed2%
- Negative1%
Guru in AI answers
Sources AI cites
- Your site34%
- The Governed Knowledge Layer for Enterprise AI (opens in a new tab) · 16%Lists Guru
- Enterprise AI Search | Verified Answers From Every System (opens in a new tab) · 3%Lists Guru
- Duplicate detection for clean, tidy, and trusted company knowledge | Guru (opens in a new tab) · 3%Lists Guru
- Guru | The AI Knowledge Platform That Powers Trusted Answers (opens in a new tab) · 2%Lists Guru
- How Guru Works | The Governed Knowledge Layer for AI (opens in a new tab) · 2%Lists Guru
- Enterprise Knowledge Management & Internal Comms Software (opens in a new tab) · 1%Lists Guru
- AI Knowledge Base Software That Flags Stale Content (opens in a new tab) · 1%Lists Guru
- Knowledge Agents: Trusted, Cited AI Answers & Chat—and continuously improved over time (opens in a new tab) · 1%Lists Guru
- HRIS sync & org charts for smarter team collaboration | Guru (opens in a new tab) · 1%Lists Guru
- Helpjuice: A Comprehensive Guide (opens in a new tab) · 1%
- Lists Guru on 9 of 9 pages4%
- What are Knowledge Agents? (opens in a new tab) · 1%Lists Guru
- How Content is Verified in Guru (opens in a new tab) · 1%Lists Guru
- Guru's AI Agent Center (opens in a new tab) · 1%Lists Guru
- Search and Chat with Knowledge Agents (opens in a new tab) · 1%Lists Guru
- What is Verification? (opens in a new tab) · 1%Lists Guru
- Find Stale And Conflicting Content (opens in a new tab) · <1%Lists Guru
- Guru Card Tagging (opens in a new tab) · <1%Lists Guru
- Automating Card Management (opens in a new tab) · <1%Lists Guru
- 📘 Best Practices: Deciding how to connect your information to Guru (opens in a new tab) · <1%
- Connecting Other Tools to Guru (via MCP) (opens in a new tab) · <1%Lists Guru
- Lists Guru on 2 of 3 pages4%
- The Top Knowledge Management Tools To Use in 2025 ... (opens in a new tab) · 1%
- The 8 Best Knowledge Base Tools for Smarter Team Documentation (opens in a new tab) · 1%Lists Guru
- 5 Best Knowledge Base Software to Create a Knowledge Base (Why ProProfs Knowledge Base Leads) (opens in a new tab) · 1%
- 5 Best Knowledge Base Software to Create a Knowledge Base (Why ProProfs Knowledge Base Leads) (opens in a new tab) · <1%
- The Top Knowledge Management Tools To Use in 2025 ... (opens in a new tab) · <1%
- 8 Best Knowledge Management Software Tools for 2026 (opens in a new tab) · <1%
- 9 Best Knowledge Management Software Tools (UPDATED for 2026) (opens in a new tab) · <1%Leaves Guru out
- 25 Best Knowledge Base Software That Makes Teams Smarter (opens in a new tab) · <1%Lists Guru
- Notion AI Just Got A Major Update: My Honest Review - YouTube (opens in a new tab) · <1%
- 3 Best Knowledge Base Software in 2024 (opens in a new tab) · <1%
- Lists Guru on 2 of 3 pages3%
- Best Knowledge Management (KM) Software Reviews 2026 | Gartner Peer Insights (opens in a new tab) · 3%Lists Guru
- Guru Reviews & Ratings 2026 | Gartner Peer Insights (opens in a new tab) · <1%Leaves Guru out
- Best Enterprise Search Engines Reviews 2026 | Gartner Peer Insights (opens in a new tab) · <1%Lists Guru
- Guru Reviews & Ratings 2026 (opens in a new tab) · <1%
- Lists Guru on 3 of 4 pages2%
- Internal Knowledge Base Software: 8 Options Compared (opens in a new tab) · 1%Lists Guru
- Knowledge Base Software: Features, Types & 12 Platforms (2026) (opens in a new tab) · <1%Lists Guru
- IT Knowledge Base Software: 7 Tools Compared (opens in a new tab) · <1%Leaves Guru out
- AI-Powered Knowledge Base Software: 2026 Shortlist (opens in a new tab) · <1%Lists Guru
- Lists Guru on 3 of 3 pages2%
- The best company wiki software tools in 2026 (opens in a new tab) · 2%Lists Guru
- 13 Best Knowledge Base Software for 2026 (Tested & Compared) (opens in a new tab) · <1%Lists Guru
- 12 Best Knowledge Base Software for 2026 (Tested & Compared) (opens in a new tab) · <1%
- We tried 22 tools, these are the best 6 Guru Alternatives in 2026 (opens in a new tab) · <1%Lists Guru
- Lists Guru on 1 of 1 page2%
- 1%
- 20 Best Knowledge Base Software for Businesses in... (opens in a new tab) · 1%
- 12 Best Bloomfire Alternatives for Knowledge Mana... (opens in a new tab) · <1%
- Freshdesk Knowledge Base: Pros, Cons, Pricing & A... (opens in a new tab) · <1%
- Top 12 Internal Knowledge Base Choices in 2026 (opens in a new tab) · <1%
- 11 Best Free Knowledge Base Software in 2026 (opens in a new tab) · <1%
- SharePoint Knowledge Base: 2026 Review (+ Top Alt... (opens in a new tab) · <1%

