What AI says about Costco

Data as of Oct 25, 2026Based on 37,878 AI responsesReviewed by

How we measure

costco.com

AI summary

Costco is a membership warehouse club offering groceries, electronics, and home goods alongside specialized travel and optical services. It is regularly recommended for value-focused car rentals through Costco Travel, affordable contact lenses, and bulk purchases of wholesale baking ingredients and protein shakes.

CostcoThis page4%

Products

Mentioned in

4%

of AI answers about Costco and its rivals · since Jul 5

The market map

Vehicle Rental and Sharing Services

Mentioned in

  1. 1Enterprise Rent-A-CarMentioned in 53%Avg. position 4.3
  2. 2HertzMentioned in 44%Avg. position 5.9
  3. 3TuroMentioned in 34%Avg. position 5.4
  4. 3AvisMentioned in 32%Avg. position 6.7
  5. 7SixtMentioned in 25%Avg. position 5.0
  6. 9KayakMentioned in 22%Avg. position 4.2
  7. 10CostcoMentioned in 18%Avg. position 6.2
  8. 11AutoSlashMentioned in 13%Avg. position 4.7
  9. 12ExpediaMentioned in 11%Avg. position 6.3
  10. 12American Automobile Association (AAA)Mentioned in 10%Avg. position 5.3
  11. 15SkyscannerMentioned in 8%Avg. position 6.1
  12. 15Thrifty Car RentalMentioned in 8%Avg. position 7.2
  13. 19Discover CarsMentioned in 5%Avg. position 5.8
  14. 19GetaroundMentioned in 5%Avg. position 5.8

Where Costco ranks in AI

MarketRank · Mentioned in

Topics where AI mentions Costco

TopicMentioned in · on this topic

How AI describes Costco

Common descriptions

high-quality · excellent · bulk · budget-friendly · competitive pricing

Tone of AI’s statements about Costco

  • Positive48%
  • Neutral46%
  • Mixed5%
  • Negative1%
Rated above a rival
  • pricing91% of the answers comparing Costco on pricing rate it better than a rival, 9% worse. Includes “cost”, “cost per packet”, “cost per serving”, “price”, “pricing strategy”, “total cost”.

Question: How do I find and book an affordable all-inclusive resort vacation?

ChatGPT SearchOct 25, 2026

Costco Travel — costcotravel.com: worth checking for vacation packages and bundled extras if you're a member.

Google AI ModeSep 18, 2026

If you have a membership, check Costco Travel ; users frequently note they offer massive value by including perks like resort credits, airport transfers, or Costco Shop Cards that beat standalone booking sites.

ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)

Question: What's the best way to get a good deal on a rental car?

Google AI ModeOct 21, 2026

If you are a member, Costco Travel is widely considered one of the best tools for rental savings.

Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)

Where AI mentions Costco

Position in answers

  • Named first7%
  • 2nd or 3rd21%
  • Later72%

Each engine’s share of its own answers across Costco’s markets · since Jul 5

  • ChatGPT Search3%
  • Google AI Mode4%

Insights for Costco

Since Jul 5

  • Gap between platforms: The platform gap for Costco in Consumer Goods and Travel Services widened to 70 points, Google AI Mode ahead

    Google AI ModeGoogle AI Mode78%ChatGPT SearchChatGPT Search8%

  • Gap between platforms: The Mentioned in is higher on Google AI Mode than on ChatGPT Search in Online Auto Parts and Electronics

    Google AI ModeGoogle AI Mode24%ChatGPT SearchChatGPT Search10%

Compare Costco

Sources AI cites

costco.com 12%Other sites 88%

The page AI cites most for Costco

costco.com faviconcostco.comHome page (opens in a new tab)<1%of answers