Thule vs Yakima: which does AI recommend?

Since May 31 · · ChatGPT and Google AI Mode

Based on 93 AI responses that name bothReviewed by

How we measure

When AI names both, it usually lists first. It recommends more often.

Head to head

Listed first when AI names both

ThuleThule: 87% (Thule leads)YakimaYakima: 13%

Recommended when named

ThuleThule: 93% (Thule leads)
YakimaYakima: 79%

Where each brand stands out

Neither ahead

  • ChatGPTAug 2, 2026Thule1 of 4

    Here are a few other excellent options: Yakima CoreBar – Great value if you want a quieter steel bar that's less expensive than Thule. Yakima JetStream – Premium aluminum bars that are very quiet and lightweight.

Topic by topic

Thule named more3About even1

Thule named more

About even1

Only Thule is ranked in12

What people ask AI about Thule and Yakima

Thule listed firstYakima listed first
  1. What is the best car roof rack?Thule almost always first
  2. What is the best car bike rack?Thule usually first
  3. What is the best rooftop tent for a car?Thule often first

Who AI mentions first

Thule listed firstYakima listed first
  1. JulThule listed first: 84%Yakima listed first: 16%
  2. AugThule listed first: 96%Yakima listed first: 4%
  3. SepThule listed first: 85%Yakima listed first: 15%
  • ChatGPTThule listed first: 83%Yakima listed first: 17%
  • Google AI ModeThule listed first: 91%Yakima listed first: 9%

Sources AI cites

Thule favouredNeither favouredYakima favoured

Other brands AI mentions

BrandMentioned in
  1. Rhino-Rack30%
  2. Küat Racks25%
  3. Saris17%
  4. iKamper10%
  5. Malone Auto Racks9%
  6. Roofnest9%
  7. SportRack6%
  8. 1UP USA5%
  9. Erkul Auto USA5%
  10. Front Runner Outfitters5%
  11. RockyMounts5%
  12. Prinsu4%

How would your brand compare?

See how your brand compares in AI answers.