Realtor.com vs Zillow: which does AI recommend?

· ChatGPT Search and Google AI Mode

Based on every AI answer that names bothReviewed by

How we measure

When AI names both, it almost always lists first. It recommends more often.

Listed first when AI names both

Realtor.comRealtor.com: 6%ZillowZillow: 94% (Zillow leads)

Recommended when named

Realtor.comRealtor.com: 90% (Realtor.com leads)
ZillowZillow: 59%

Warned against · lower is better

Realtor.comRealtor.com: 3%
ZillowZillow: 3%

Topic by topic

Mentioned in, as a share of each topic’s answers

Realtor.com named more1Within 2 points1Zillow named more2

Realtor.com named more

Zillow named more

Within 2 points1

Only Realtor.com is ranked in2

Only Zillow is ranked in10

What people ask AI about Realtor.com and Zillow

Realtor.com listed firstZillow listed first
  1. What's the best platform to browse home listings? Looking to buy $300-700k+Zillow usually first
  2. what services help me buy and sell houses easily?Zillow almost always first
  3. What are the best lead generation websites for Real Estate Agents?Zillow almost always first

Who AI mentions first

Realtor.com listed firstZillow listed first
  1. JunRealtor.com listed first: 7%Zillow listed first: 93%
  2. JulRealtor.com listed first: 13%Zillow listed first: 87%
  3. AugRealtor.com listed first: 4%Zillow listed first: 96%
  4. SepRealtor.com listed first: 0%Zillow listed first: 100%
  • ChatGPT SearchRealtor.com listed first: 5%Zillow listed first: 95%
  • Google AI ModeRealtor.com listed first: 7%Zillow listed first: 93%

Also named alongside Realtor.com and Zillow

  1. Redfin78%
  2. Opendoor31%
  3. Homes.com21%
  4. Offerpad18%
  5. HomeLight12%
  6. REDX9%
  7. SmartZip9%
  8. CINC8%
  9. Anyone.com6%
  10. ForSaleByOwner6%
  11. Houzeo6%
  12. Market Leader6%

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