ChatGPT vs OpenAI: which does AI recommend?

· ChatGPT Search and Google AI Mode

Based on every AI answer that names bothReviewed by

How we measure

When AI names both, it lists and first about equally often. It recommends both about as often.

Listed first when AI names both

ChatGPTChatGPT: 52%OpenAIOpenAI: 48%

Recommended when named

ChatGPTChatGPT: 68%
OpenAIOpenAI: 55%

Where each brand stands out

Neither ahead

  • ChatGPT SearchAug 31, 2026ChatGPT1 of 3

    The latter is generally faster to launch; the former gives you considerably more control over data, tools, routing, and behavior. If you're considering OpenAI specifically, don't confuse ChatGPT's consumer/workspace agent functionality with a production customer-support agent. OpenAI's current support documentation describes its own support assistant as a virtual assistant that resolves routine issues and hands off to humans when necessary, which is a useful model for the operating pattern.

Topic by topic

Mentioned in, as a share of each topic’s answers

ChatGPT named more5Within 2 points16OpenAI named more22

What people ask AI about ChatGPT and OpenAI

ChatGPT listed firstOpenAI listed first
  1. Leading companies in AI search brand perception?OpenAI usually first

Who AI mentions first

ChatGPT listed firstOpenAI listed first
  1. JunChatGPT listed first: 58%OpenAI listed first: 42%
  2. JulChatGPT listed first: 40%OpenAI listed first: 60%
  3. SepChatGPT listed first: 57%OpenAI listed first: 43%
  • ChatGPT SearchChatGPT listed first: 58%OpenAI listed first: 42%
  • Google AI ModeChatGPT listed first: 45%OpenAI listed first: 55%

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