I love Rick Owens' style but not the price. What are some good alternative brands?

Data as of Oct 5, 2026Based on 342 AI responses from ChatGPT Search and Google AI ModeReviewed by Dimitry Apollonsky · Oct 5, 2026

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Thom Krom is the best single recommendation for getting Rick Owens’ dark, draped, architectural look at a lower price—sources repeatedly call it a top, more affordable alternative. If you want specific pieces: Free World Order or Stepney Workers Club cover chunky Rick-style sneakers, Entire Studios covers oversized hoodies/outerwear, and COS/Uniqlo or mnml are good for minimalist basics to layer into the look.

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I love Rick Owens' style but not the price. What are some…

Achieving that draped, gothic, industrial, and avant-garde silhouette without paying mainline Rick Owens prices usually means looking toward mid-tier darkwear brands, Japanese minimalist/avant-garde labels, or clever thrifting.

Here are some of the best alternative brands that capture the Rick Owens aesthetic at a more digestible price point:

Thom Krom - A German label heavily rooted in the dark, monochromatic, and minimalist aesthetic. They specialize in asymmetric cuts, elongated tees, drop-crotch pants, and heavy cotton fleece with raw edges. The pricing is vastly more accessible than mainline Rick.
S'YTE - This is the online-exclusive, more affordable diffusion/subsidiary line of Yohji Yamamoto . While Yohji leans more toward flowing anti-fashion and draping rather than Rick's prehistoric/grunge-glam edge, S'YTE captures that same dark, oversized, all-black Japanese aesthetic at a fraction of the cost.
COS & Uniqlo (For Basics) - Hear me out: if your favorite part of Rick Owens is the effortless, draped layering and neutral/monochrome color palette, you can build the foundation using COS or Uniqlo . Buy oversized black heavy tees, wide-leg trousers, and boxy outerwear a size or two up, then elevate the look with statement footwear.
Dr. Martens (Collaboration & Bex/Quad Soles) - Instead of dropping a small fortune on Kiss Boots or Geobaskets, look at Dr. Martens platform boots (like the Jadon or double-ソール styles) or keep an eye out for their occasional archival collaborations with Rick Owens on the secondary market, which often go for less than actual mainline footwear.
Disturbia - If you lean heavily into the darker, grungier, and alternative streetwear side of Rick's universe, Disturbia offers gothic-leaning streetwear, oversized hoodies, and structural pants with a rebellious edge.
Grailed, Depop, & Yahoo! Auctions Japan - Honestly, the best alternative to buying new Rick Owens is buying used Rick Owens or DRKSHDW. Look for older seasons of DRKSHDW (Rick's more casual diffusion line) on the secondhand market, or use proxy services to buy Japanese avant-garde pieces from Japanese second-hand marketplaces like Yahoo! Auctions or Mercari JP, where brands like Julius, The Viridi-Anne, and even DRKSHDW pop up significantly cheaper.

To help narrow this down, what specific part of Rick's style are you trying to copy the most?

The footwear (sneakers/boots)
The draped/asymmetric clothing
Or the drop-crotch pants and cargo silhouettes?

Sources cited in this answer3

If you love Rick Owens, you’re probably responding less to the logo and more to the silhouette: long proportions, black/charcoal palettes, brutalist shapes, draping, oversized footwear, and a kind of “dark minimalism.” There are several brands that hit parts of that feeling without Rick-level pricing.

Closest in spirit

Julius

Vibe: Probably the closest “alternate universe Rick Owens.”
Look for: elongated hoodies, asymmetrical jackets, drop-crotch pants, distressed fabrics.
Price: Still designer, but often below Rick on resale.
Best if you like Rick’s post-apocalyptic / industrial side.

Yohji Yamamoto

Vibe: The intellectual ancestor of a lot of dark avant-garde fashion.
Look for: oversized black tailoring, flowing pants, dramatic coats.
Price hack: Yohji’s mainline is expensive, but Y's by Yohji Yamamoto and secondhand markets can be much friendlier.
Less “punk alien,” more “architectural poet.”

Ann Demeulemeester

Vibe: Romantic, gothic, and elegant rather than aggressive.
Look for: long shirts, layered knits, skinny trousers, scarves, black-and-white palettes.
Great if your favorite Rick pieces are the softer draped ones.

Boris Bidjan Saberi

Vibe: Rick Owens meets technical gear and artisanal craft.
Look for: treated fabrics, unusual leather, asymmetrical outerwear.
Often expensive, but resale can be a better entry point.

More affordable options

Zara

Best for: occasional oversized coats, wide trousers, chunky boots, monochrome basics.
Not the same construction quality, but useful for building the silhouette.

AllSaints

Best for: leather jackets, washed black denim, slim dark basics.
More “rocker” than Rick, but works well as a foundation.

Entire Studios

Best for: oversized outerwear, inflated shapes, muted colors.
Good if your favorite Rick era is the streetwear / DRKSHDW side.

Fear of God

Best for: oversized tees, long layers, relaxed trousers.
Less avant-garde, more clean luxury streetwear.

Shoes are the hardest part (but cheaper routes exist)

Rick footwear is especially recognizable because of exaggerated soles and proportions. If that’s what you love:

Dr. Martens Quad soles can scratch the chunky boot itch.
Guidi has a similar dark artisanal feeling (though often not cheap).
Look for used Rick Owens DRKSHDW pieces if you specifically want the Owens shape at a lower entry point.

My “budget Rick wardrobe” recipe

Top: oversized black tee/tunic → Entire Studios, Zara, Yohji/Y’s resale
Pants: wide-leg or drop-crotch trousers → Julius resale, Yohji resale, Uniqlo wide fits
Outerwear: oversized bomber or long coat → Entire Studios, AllSaints, secondhand designer
Shoes: chunky black boots → Dr. Martens Quad, resale Rick DRKSHDW

If you tell me which Rick Owens pieces you like most (Geobaskets, Ramones, Bauhaus cargos, DRKSHDW, leather jackets, runway gowns, etc.) and your rough budget (e.g. <$100, $100–300, $300–700), I can narrow it down.

Sources cited in this answer7

Absolutely. If what you love is Rick Owens’ dark palette, exaggerated proportions, draping, chunky footwear, and slightly dystopian/avant-garde feel, there are several ways to get the look for substantially less. Recent fashion guides also point to Julius, AllSaints, Fear of God, Entire Studios, and DRKSHDW as adjacent options.

Brands I'd look at

Julius — Probably the closest stylistically. Lots of black, elongated silhouettes, asymmetry, draping, and distressed/industrial details. It can still be expensive, but generally sits below Rick Owens.
Entire Studios — Great for the modern, pared-back Rick look: oversized hoodies, bombers, puffers, wide trousers, and monochrome colors. Much easier on the wallet.
AllSaints — Best for the darker rock/goth side: leather jackets, washed black denim, boots, longline tops. Less avant-garde, but very wearable.
Fear of God / Essentials — More streetwear-oriented, but excellent for oversized proportions, elongated tees, relaxed trousers, and muted colors.
Y-3 — Worth checking if what attracts you is the combination of Yohji-style volume + sneakers/sportswear. It's more sporty than Rick, but the silhouettes can scratch the same itch.
H&M / Zara — Not comparable in construction, but surprisingly useful for experimenting with oversized black trousers, long coats, draped tops, and other silhouette-driven pieces without spending much.
Dr. Martens — Particularly for the footwear. Chunky black boots can give you some of the visual weight of Rick's footwear at a much lower price.

One sneaky option: DRKSHDW

If you specifically want Rick Owens, don't overlook DRKSHDW. It's Owens' diffusion line, with more emphasis on denim, jersey, and canvas. Current pieces can still be expensive, but it's generally considerably less than mainline Rick Owens and gets you the actual proportions and design language rather than an approximation.

If I were building the look cheaply

I'd do Entire Studios or Zara/H&M for oversized tops and trousers + AllSaints for leather + Dr. Martens for boots, then spend whatever remains on one secondhand Rick/DRKSHDW piece. That tends to look more convincing than buying an entire outfit of obvious "Rick-inspired" pieces.

If you tell me your budget (e.g. <$100, <$250, <$500 per piece) and whether you're shopping menswear or womenswear, I can give you specific pieces to look for.

Sources cited in this answer6

If you love the draped silhouettes, monochromatic dark palette, asymmetrical cuts, and grungy utilitarianism of Rick Owens, but want to skip the $1,000+ price tags, several alternative brands capture that exact dark avant-garde and dystopian streetwear aesthetic for a fraction of the cost.

Thom Krom : A German label that specializes in monochrome, minimalist, and dark avant-garde clothing. Expect raw edges, elongated tees, asymmetrical zippers, and comfortable cotton-elastane blends. It feels very close to Rick Owens DRKSHDW but usually sits in the $100–$300 range.
Entire Studios : Founded by Dylan Richards and Sebastian Hunt (who have styled Kanye West), this brand heavily leans into exaggerated proportions, voluminous heavy-cotton hoodies, oversized cargo pants, and puffed outerwear. The silhouette language shares a lot with modern dystopian streetwear, but at an accessible luxury price point.
Represent (Owners' Club / 247 lines) : While more mainstream British streetwear, Represent often taps into a rugged, muted, and slightly grunge-leaning aesthetic. Their distressed denim, heavy layering, and neutral/black palettes work well if you want a cleaner, everyday interpretation of the moody look.
Carhartt WIP (Work in Progress) : The European streetwear-focused arm of Carhartt is a secret weapon for the utilitarian side of Rick Owens. Their single-knee pants, oversized chore coats, and heavy canvas workwear pieces dyed in faded blacks and slates give you that durable, structural, industrial look cheaply.
Noctex / Rosenrot : Independent smaller labels and studios (frequently found via avant-garde stockists or online community recommendations) specialize in drop-crotch pants, fluid unisex tunics, and dark, moody layering pieces without the designer markup.
Pro-Tip (The Second-Hand Route) : Keep an eye on secondary markets like Grailed, Depop, or Vestiaire Collective for Rick Owens DRKSHDW (his more casual diffusion line). DRKSHDW pieces—especially denim, tees, and canvas sneakers—frequently drop down to the price of brand-new mid-tier contemporary labels when bought second-hand.

Are you looking more for the draped, avant-garde silhouettes (long tees, asymmetric cuts) or the footwear and heavy outerwear/pants ? I can give you more tailored recommendations based on what pieces you're trying to build.

Sources cited in this answer5

Absolutely. If what you love about Rick Owens is the dark palette, exaggerated proportions, long silhouettes, draping, and slightly post-apocalyptic/gothic feel, there are several ways to get into that territory for much less. Current fashion guides also point to AllSaints, Fear of God, and more niche avant-garde labels as adjacent options.

Brands I'd look at

Brand	What you get	Price feel
Entire Studios	Probably the closest affordable modern streetwear interpretation: oversized black outerwear, wide pants, cropped/boxy pieces	$$
AllSaints	Washed black, leather, draping, skinny/wide silhouettes and rock influence	$$
Fear of God Essentials	Oversized tees, hoodies, sweats and muted colors; less avant-garde, more minimalist	$$
MNML	Very affordable oversized denim, cargos, elongated tees and monochrome streetwear	$
Hyein Seo	Dark, dystopian, industrial and experimental; especially good if you like Owens' more aggressive side	`–`$
The Viridi-anne	Japanese avant-garde: dark layering, asymmetric cuts and garment-dyed fabrics	$$$
Julius	Extremely Owens-adjacent: black, elongated, draped and architectural	$$$
Devoa	Japanese tailoring with unusual proportions and beautiful fabrics	$$$
COS	Not specifically Rick-inspired, but excellent for inexpensive oversized/architectural basics	$–$$

The more affordable choices sacrifice some of Rick Owens' construction and fabric quality, but they're useful for recreating the silhouette rather than buying literal knockoffs. AllSaints, for example, is particularly useful for leather and washed-black pieces.

My shortcut

If you want to build a Rick-ish wardrobe without spending Rick money, I'd start with:

Entire Studios → AllSaints → COS → MNML → Hyein Seo

And don't underestimate secondhand Rick Owens/DRKSHDW. DRKSHDW is Owens' diffusion line and can be substantially more accessible than the mainline; current examples still aren't cheap, though—a DRKSHDW T-shirt can run around $300–$400.

For reference, current Fear of God Essentials pieces can be found around $75 for tees and $100–$150 for hoodies, which illustrates the much lower price tier.

Fear of God Essentials Classic Cotton Logo T-Shirt

$75.00

Fear of God Essentials Signature Classic Fit Hoodie

$97.50

AllSaints Waffle Crewneck Sweater

$179.00

If you tell me your budget (e.g. <$50, <$100, <$200 per piece) and whether you're shopping menswear, womenswear, or unisex, I can narrow this down to specific brands and pieces that look very Rick without the Rick price.

Sources cited in this answer2

If you love the draped silhouettes, heavy monochrome palettes, asymmetrical cuts, and dark avant-garde aesthetic of Rick Owens —but prefer to keep your bank account intact—several brands capture that moody, architectural vibe at a lower price point.

Mid-Range & Contemporary Alternatives

Entire Studios — Known for heavily washed, voluminous, and exaggerated streetwear silhouettes. If you like Rick's puffer jackets, oversized hoodies (like the gimp aesthetic), and chunky proportions, this is one of the closest modern budget-friendlier swaps.
Thom/Krom — A German brand heavily rooted in the dark, monochromatic, and distressed aesthetic. They lean into raw edges, elongated tees, asymmetrical layering, and comfortable dropped-crotch trousers that mimic the "undead grunge" look.
Army of Me — Based in Stockholm, they focus on structural, architectural tailoring, muted/earthy/dark tones, and high-collared outerwear that shares DNA with Rick Owens' DRKSHDW line.
First Aid to the Injured — A more minimalist, casual take on dark avant-garde. Great for soft, asymmetrical jersey basics, longline layering tanks, and textured thermal tops that work well as underlayers for a gothic-industrial wardrobe.
La Haine Inside Us — Features experimental draping, distressed treatments, and dark, moody Italian tailoring without hitting luxury tier pricing.

Pro-Tip for Shopping the Aesthetic

Another reliable route is checking out specialized boutique stockists (like Orimono or similar dark-fashion curators) that carry smaller independent avant-garde labels. You can also hunt for secondhand mainline Rick Owens or DRKSHDW on platforms like Grailed, Depop, or Vestiaire Collective, where older season drops often sell for close to contemporary retail prices.

Are you leaning more toward Rick's chunky footwear/sneakers , his draped/asymmetrical everyday basics , or the heavy structural outerwear ? I can narrow down which brand does that specific category best!

Sources cited in this answer4

Absolutely. If what you love about Rick Owens is the long proportions, draping, oversized silhouettes, black/charcoal palette, chunky footwear, and slightly dystopian feel, there are some very good alternatives—without simply buying cheap knockoffs.

My picks

Julius — Probably the closest overall. Dark Japanese avant-garde, lots of draping, elongated layers, asymmetry and oversized trousers. Still designer-priced, but often less painful than Rick.
Yohji Yamamoto / Y's — Best if it's the silhouette you love. Huge trousers, long coats, black layering and beautiful movement. Yohji is expensive, but older/secondhand pieces can be excellent value.
Ann Demeulemeester — More romantic and less aggressively chunky than Rick, but fantastic for elongated black layers, boots and asymmetry. Look for older-season pieces on resale.
The Viridi-anne — A seriously underrated option. Dark, understated Japanese clothing with Rick-adjacent proportions and excellent layering pieces.
Damir Doma — Especially good if you like early/mid-2010s Rick: draping, elongated tops, drop-crotch trousers and muted colors.
Fear of God — Less avant-garde, more streetwear, but excellent for oversized proportions, elongated tees, huge trousers and dramatic outerwear.
Entire Studios — One of my favorites for the money. Minimal, oversized, dark and architectural without looking like a Rick Owens costume. Particularly good for outerwear and relaxed basics.
AllSaints — The budget-conscious option. Not nearly as experimental, but you can build a convincing dark, elongated wardrobe from their leather, knitwear, trousers and outerwear.
COS — Surprisingly useful for the shape rather than the attitude: oversized coats, wide trousers, sculptural knits and monochrome basics. Great for building the foundation inexpensively.

If you're specifically after the Rick footwear

This gets harder because Rick's footwear is unusually recognizable. Guidi is fantastic if you want weird, slouchy, artisanal boots, although it isn't necessarily cheaper.

For actual budget hunting, I'd look at secondhand Rick Owens/DRKSHDW before spending money on a "Rick-inspired" shoe. DRKSHDW is still expensive—the current Low Sneaks, for example, are around $795—but it is considerably more attainable than some of the mainline footwear.

My "build the Rick look without looking like a Rick knockoff" formula

COS/Entire Studios for the basics → Julius/Yohji for statement pieces → secondhand Rick/DRKSHDW for one grail item → chunky boots from Guidi or a good independent bootmaker.

That tends to look much more intentional than buying an entire wardrobe of obvious Rick Owens copies.

If you tell me your budget per piece (e.g. <$100, $100–300, $300–600) and whether you're shopping menswear, womenswear, or unisex, I can narrow this down to ~10 brands that actually fit your price range.

Sources cited in this answer8

Getting that draped, avant-garde, apocalyptic "goth-ninja" aesthetic without paying mainline Rick Owens prices usually means looking toward techwear, indie darkwear labels, or minimalist European brands that lean heavy on monochrome and asymmetry.

Here are some great alternative brands that capture the Rick Owens vibe at much more accessible price points:

Thom Krom : A German brand that specializes in minimalist, asymmetrical, and elongated silhouettes in a strict palette of black, grey, and white. Their longline tees, drop-crotch pants, and unstructured hoodies give off a very strong DRKSHDW vibe without the luxury markup.
First Aid to the Injured : A Danish darkwear label focused on raw edges, comfortable jersey cottons, asymmetrical cuts, and utilitarian layering pieces. It's significantly cheaper than Rick Owens, making it an amazing entry point for basic draping and layering.
Joe Chia : Based in Malaysia, Joe Chia delivers gorgeous, structural, and oversized minimalist streetwear with dramatic proportions and fluid gender-neutral draping.
Cos / Uniqlo U : While not explicitly "darkwear," high-street minimalist brands like COS (especially their heavier architectural woolens, oversized trousers, and boxy cuts) and select oversized items from Uniqlo U can be hacked to build a clean, structural silhouette reminiscent of Rick's cleaner styling days.
DRKSHDW (On Sale / Secondhand) : If you are set on the real deal, look into Rick Owens' diffusion line, DRKSHDW . Brand new it is still expensive, but hunting for past-season pieces on resale platforms like Grailed or via major end-of-season designer sales can often slash prices by $500+.[1]

Community Perspectives

If you browse fashion discussion hubs, enthusiasts of the avant-garde aesthetic often point out that tracking down smaller, lesser-known stockists is the secret to finding affordable darkwear alternatives:

My general recommendation, find a stockist who specializes in that market sector, look through the brands they carry.

They carry Rick, but they also carry smaller brands in different price categories like Joe Chia , Thom Krom , First Aid to the Injured, and so on.

Are you looking more for draped basics/tees, outerwear/jackets , or chunky boots/sneakers ? Let me know and I can narrow down which brand does that specific piece best.

I love Rick Owens' style but not the price. What are some good alternative brands?

I love Rick Owens' style but not the price. What are some good alternative brands?

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Related questions

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Closest in spirit

Julius

Yohji Yamamoto

Ann Demeulemeester

Boris Bidjan Saberi

More affordable options

Zara

AllSaints

Entire Studios

Fear of God

Shoes are the hardest part (but cheaper routes exist)

My “budget Rick wardrobe” recipe

Sources cited in this answer7

Brands I'd look at

One sneaky option: DRKSHDW

If I were building the look cheaply

Sources cited in this answer6

Sources cited in this answer5

Brands I'd look at

My shortcut

Fear of God Essentials Classic Cotton Logo T-Shirt

Fear of God Essentials Signature Classic Fit Hoodie

AllSaints Waffle Crewneck Sweater

Sources cited in this answer2

Mid-Range & Contemporary Alternatives

Pro-Tip for Shopping the Aesthetic

Sources cited in this answer4

Sources cited in this answer2

My picks

If you're specifically after the Rick footwear

My "build the Rick look without looking like a Rick knockoff" formula

Sources cited in this answer8

Community Perspectives