Data as of Aug 25, 2026 · Based on 923 AI responses · See how Parse measures this
Daily Fantasy Sports Platforms
Parse
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DraftKings leads the daily fantasy sports niche, consistently cited for its large-scale tournaments and traditional contest formats. However, AI responses since late 2025 increasingly highlight the rapid rise of alternative platforms like and , which focus on newer 'pick'em' and draft-style games.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | The top choice for large tournaments (GPPs) and traditional Showdown contests. | 83% | |
| 2 | A major competitor to | 81% | |
| 3 | A fast-growing platform known for its Pick’em and Best Ball draft formats. | 51% | |
| 4 | Praised for its clean app and versatile daily fantasy formats including Pick'em. | 24% | |
| 5 | Focuses on simple player stat projections and over/under pick-style contests. | 22% | |
| 6 | A smaller DFS site sometimes mentioned as an alternative with varied formats. | 12% | |
| 7 | 10% | ||
| 8 | 9% | ||
| 9 | 9% | ||
| 10 | 8% | ||
| 11 | 8% | ||
| 12 | 7% | ||
| 13 | 6% | ||
| 14 | 6% | ||
| 15 | 6% | ||
| 16 | 5% | ||
| 17 | 3% | ||
| 18 | 3% | ||
| 19 | 2% | ||
| 20 | 2% | ||
| 21 | 1% | ||
| 22 | 1% | ||
| 23 | 1% | ||
| 24 | <1% | ||
| 25 | <1% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
cbssports.com is the page AI reaches for most here, cited in 41% of analyzed answers.
“Generic recommendation for Premier League DFS.” → “Noted as having ceased UK daily fantasy operations, making it potentially unavailable.”
Rose from #22 (6%) to #3 (44%) in mentions between Oct 2025 and Mar 2026.
Jumped from #19 (6%) to #4 (21%) in mentions between Oct 2025 and Mar 2026.
Fell from #3 to #15 in overall mentions between Oct 2025 and Mar 2026.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 91% | 90% | ||
| 55% | 51% | ||
| 43% | 32% | ||
| 30% | 38% | ||
| 39% | 13% |
The two models disagree most about Dabble (ChatGPT #11, Google #19).
DraftKings leads the daily fantasy sports niche, consistently cited for its large-scale tournaments and traditional contest formats. However, AI responses since late 2025 increasingly highlight the rapid rise of alternative platforms like Underdog Fantasy and Sleeper, which focus on newer 'pick'em' and draft-style games.
Across 923 AI responses, DraftKings is mentioned most, named in 83% of them, followed by FanDuel (81%) and Underdog Fantasy (51%).
Parse measures each brand's mention rate — the share of answers naming it — across 923 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
AI responses initially cited UK-focused platforms like Fanteam and
Sportito around October and November 2025. By early 2026, answers shifted to recommending major US-based DFS platforms like
DraftKings,
FanDuel, and Underdog, while also noting that
DraftKings had ceased its UK operations in a December 2025 response.
Brands mentioned
Best daily fantasy soccer site for the Premier League?
AI responses initially cited UK-focused platforms like Fanteam and
Sportito around October and November 2025. By early 2026, answers shifted to recommending major US-based DFS platforms like
DraftKings, , and Underdog, while also noting that had ceased its UK operations in a December 2025 response.
DraftKings and
are consistently recommended as the primary choices for traditional cash games throughout the response window. Since late 2025, newer platforms such as and are often mentioned as alternatives, but are framed as specializing in different, pick'em style contests rather than classic H2H or 50/50 games.
Brands mentioned
I'm looking for a DFS site that is good for head-to-head and 50/50 "cash game" contests.
DraftKings and
FanDuel are consistently recommended as the primary choices for traditional cash games throughout the response window. Since late 2025, newer platforms such as
Underdog Fantasy and
Sleeper are often mentioned as alternatives, but are framed as specializing in different, pick'em style contests rather than classic H2H or 50/50 games.
The market map
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