Data as of Aug 16, 2026 · Based on 3,131,739 AI responses across 10,525 prompts · See how Parse measures this
Tower28 Beauty offers dermatologist-approved makeup and skincare products designed to calm, soothe, and protect stressed skin, including items like the SOS Daily Rescue Facial Spray and Swipe Serum Concealer. The brand provides a shade-matching tool and skin-concern-based recommendations (acne, eczema, redness, sensitivity, dryness, oily/dehydrated) to tailor products to individual needs. It operates online with U.S. shipping and promotions such as free shipping on orders over $30 and a free mini pouch on the first order.
Sources
allure.com shapes more of what AI says about Tower 28 Beauty than any other source, at 12% of its citations.
glamour.com · reddit.com · byrdie.com · google.com
The market map
Makeup Brands and Mascara Products →Excerpts where Tower 28 Beauty appeared in the AI's answer

Tower 28 Beauty ShineOn Milky Lip Jelly (Best Comfort-Wear): Formulated with plant-based oils, beauty communities and testers constantly praise this for feeling like a "thick layer of water" rather than a heavy goo.

Tower 28 Beauty ShineOn Lip Jelly Go to product viewer dialog for this item. is described as feeling like jelly, offering high shine without any stickiness.
Excerpts where Tower 28 Beauty appeared in the AI's answer

Tower 28 Beauty SunnyDays Tinted Sunscreen ($32) is designed to soothe and even out skin tone
Excerpts where Tower 28 Beauty appeared in the AI's answer

Tower 28 Beauty Bronzino Magic Balm In "West Coast" A luminous, emollient balm for a dewy finish. It gives a translucent wash of warmth rather than heavy pigment, preventing it from looking harsh or orange on fair skin.