Google AI ModeSep 19, 2026
Tower 28 Beauty: Amazing for sensitive skin, eczema-safe, and gives a gorgeous, dewy, effortless finish.
Data as of Oct 10, 2026Based on 18,193 AI responses
Reviewed by Dimitry Apollonsky ·
AI summary
Tower 28 Beauty is a direct-to-consumer brand that sells derm-approved makeup and skincare products designed for sensitive skin, including foundations, concealers, and sprays.
3%No change
of AI answers about Tower 28 Beauty and its rivals. Since Jul 5
1of 19 topics
Question: which makeup brands suit me?
Google AI ModeSep 19, 2026
Tower 28 Beauty: Amazing for sensitive skin, eczema-safe, and gives a gorgeous, dewy, effortless finish.
which makeup brands suit me?
Since Jul 5
Tower 28 Beauty's share in each topic, as its page ranks it
The market map
Makeup Brands and Mascara ProductsMentioned in
Where Tower 28 Beauty ranks in AI
ChatGPT SearchAug 22, 2026
Tower 28 Beauty focuses on formulas designed with sensitive and reactive skin in mind.
Question: My eyes are extremely sensitive to traditional synthetic fragrances and preservatives found in most eye makeup. What are the best hypoallergenic mascara brands for sensitive eyes?
ChatGPT SearchSep 6, 2026
Tower 28 Beauty MakeWaves Mascara — best if you want a more “clean” formula.
Position in the answer
Rank
Week of Sep 21–27
47% of what AI says about Tower 28 Beauty is positive.
Common descriptions
lightweight · non-comedogenic · silicone-free · gentle · soothing · fragrance-free
tower28beauty.com 9%Other sites 91%
Excerpts where Tower 28 Beauty appeared in the AI's answer
Tower 28 Beauty MakeWaves Mascara — best if you want a more “clean” formula.
Excerpts where Tower 28 Beauty appeared in the AI's answer
Tower 28 Beauty ShineOn Milky Lip Jelly (Best Comfort-Wear): Formulated with plant-based oils, beauty communities and testers constantly praise this for feeling like a "thick layer of water" rather than a heavy goo.
Tower 28 Beauty ShineOn Lip Jelly Go to product viewer dialog for this item. is described as feeling like jelly, offering high shine without any stickiness.
Excerpts where Tower 28 Beauty appeared in the AI's answer
Tower 28 Beauty: Amazing for sensitive skin, eczema-safe, and gives a gorgeous, dewy, effortless finish.
Tower 28 Beauty focuses on formulas designed with sensitive and reactive skin in mind.