What AI says about Secret
Secret is a Procter & Gamble brand that offers clinical-strength antiperspirant and deodorant products, including aluminum-free whole-body sprays designed to protect against sweat and body odor.
Since Jul 5Updated Nov 11, 2026Based on 11,243 AI answers
Reviewed by Dimitry Apollonsky
Mentioned in · Public index
<1%
of AI answers about Secret and its rivals · since Jul 5
Based on 11,243 AI answers
- ChatGPT<1%
- Google AI Mode<1%
How often AI mentions Secret
of AI answers about Secret and its rivals
Track your brand free to see 13 weeks of history.
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Sep 14OctNov 2
- · ChatGPT switched to GPT-6 Luna
Markets where AI mentions Secret
All marketsChatGPTGoogle AI Mode
Topics where AI mentions Secret
TopicMentioned in · on this topicRank
- Most mentionedMentioned in
- What is the best deodorant?on this questionSecret is the most-mentioned brand78%
Excerpts where Secret appeared in the AI's answer
Google AI ModeOct 26, 2026, Google AI Mode For heavy sweating, clinical-strength antiperspirants like Secret Clinical Strength or Dove Advanced Care are widely recognized
ChatGPTSep 19, 2026, ChatGPT Best overall for most people (sweat + odor): Secret Clinical Strength — a clinical antiperspirant with stronger sweat control than a regular deodorant.
- I want a deodorant that works for 24 hours and does not cause a rash.on this questionVanicream is the most-mentioned brand5%
Excerpts where Secret appeared in the AI's answer
Google AI ModeJul 20, 2026, Google AI Mode Secret Clinical Strength Invisible Solid: Known to be tough on odor but gentle on the skin
Google AI ModeJul 16, 2026, Google AI Mode Secret Clinical Strength Invisible Solid provides up to 48 hours of protection, which is ideal if you need a stronger formula that still aims to be gentle on skin.
- I want a deodorant that works all day but does not contain baking soda (irritant).on this questionNative is the most-mentioned brand2%
Secret in AI answers
1 of 2
What is the best deodorant?
ChatGPTChatGPT· Sep 19, 2026
Best overall for most people (sweat + odor): Secret Clinical Strength — a clinical antiperspirant with stronger sweat control than a regular deodorant.
Google AI ModeGoogle AI Mode· Oct 26, 2026
For heavy sweating, clinical-strength antiperspirants like Secret Clinical Strength or Dove Advanced Care are widely recognized
Sites AI cites
The page AI cites most often when it mentions Secret
Brands AI mentions
Mentioned in
- Panasonic11%
- Philips8%
- Sensodyne2%
- Philips Norelco2%
- Nood1%

