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Philips in AI answers

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Data as of Sep 21, 2026 · Based on 3,332,371 AI responses across 10,526 prompts · See how Parse measures this

What shifted for Philips

  • Philips Slipping: CompetitorDash moved ahead of Philips in Kitchen Countertop Appliances
  • Philips Slipping: RankingPhilips ranked #4 in Kitchen Countertop Appliances last week and #7 this week
  • Philips Slipping: RankingPhilips dropped 5 places to rank #18 of 71 in Healthcare PACS and VNA Platforms
and 9 more shifts across 4 markets since Aug 30

Every shift for Philips, and the week’s changes by email.

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Latest insights

Philips logoPhilipsusa.philips.com

Philips is a global technology company that develops and sells consumer products and professional healthcare solutions across categories including personal care, home appliances, lighting, and health technology. Its consumer portfolio includes Sonicare electric toothbrushes, OneBlade grooming devices, Lumea IPL, Avent baby care, coffee machines, airfryers, and Hue lighting, addressing everyday health, grooming and lifestyle needs. Philips also provides professional healthcare products and solutions such as patient monitoring, diagnostic imaging, ultrasound and related clinical informatics, with a focus on sustainable innovation and durable product design.

Ownership
Part ofPhilips logoPhilips
Philips logoPhilips

Parse Score

75

#4 of 10 in Electric Shavers & Toothbrushes

The market map · 5 of 10 labelled

Electric Shavers & Toothbrushes →
5%10%20%50%100%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →Oral-BPhilips SonicarePhilipsLaifenPhilips Sonicare…
  1. CompetitionLunit logoLunit is the top alternative to Philips logoPhilips1 questionView competitors→View competitors
  2. AI perceptionAI rates Philips logoPhilips worse than rivals on api openness3 answers

Where Philips ranks in AI

Electric Shavers & Toothbrushes#4
Men’s Electric Shavers & Hair Clippers#5
Kitchen Countertop Appliances#7
View 2 more markets
View attributes
→
View attributes
  • Platform visibilityPhilips logoPhilips is more visible on ChatGPT Search13.2 pointsCompare platforms→Compare platforms
  • Market rankingPhilips logoPhilips fell to #7 in Kitchen Countertop Appliances3 placesView market→View market

    • Follow changes to Philips’s AI visibility

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    AI perception

    AI rates Philips logoPhilips better than rivals on popularity and worse on api openness

    36%positive
    AttributeWorse than rivalsBetter than rivals
    • popularity4AI rates Philips better than a rival on popularity in 4 answers, and never worse.
    • price3AI rates Philips better than a rival on price in 3 answers, and never worse.
    • api openness3AI rates Philips worse than a rival on api openness in 3 answers, and never better.

    Worse than rivalsBetter than rivals

    Often described as

    reliable · excellent · high-quality · competitor · best · best overall

    Competitors

    Top cited sources

    Questions

    No contexts measured yet.

    • Mention rate
    • 69%
    • 79%
    • 86%
    • 50% · 2 engines

      Excerpts where Philips appeared in the AI's answer

      Google AI Mode · excerpt
      Philips SmartSleep Wake-Up Light (HF3520)Go to product viewer dialog for this item.
      ChatGPT Search · excerpt
      Philips SmartSleep Wake-Up Light HF3520 - $139.00 (Walmart - Rocketifybrands)
    • 36%
    • 69%

    Lunit logoLunit is the top alternative to Philips logoPhilips

    • Lunit logoLunitPicked instead1 question
    • Encord logoEncordPicked instead
    • usa.philips.com (opens in a new tab)Owned9%
    • youtube.com (opens in a new tab)6%
    1 question
  • Aidoc logoAidocPicked instead1 question
  • Viz.ai logoViz.aiRanking↑3 to #7
  • OHIF logoOHIFRanking↑2 to #4
    • gq.com (opens in a new tab)3%
  • amazon.com (opens in a new tab)3%
  • reddit.com (opens in a new tab)3%

    • Platform visibility

    Philips logoPhilips is more visible on ChatGPT Search

    13.2 points