What AI says about Not Your Mother's
Data as of Oct 21, 2026Based on 1,071 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Not Your Mother's is a haircare brand that offers clean, affordable products such as shampoo, conditioner, styling aids, dry shampoo, and treatments.
Mentioned in
7%
of AI answers about Not Your Mother's and its rivals · since Jul 5
The market map
Hair and Skin Care ProductsMentioned in
- 1VanicreamMentioned in 41%Avg. position 17.5
- 1CeraVeMentioned in 39%Avg. position 27.7
- 3SEENMentioned in 28%Avg. position 4.3
- 3Odele BeautyMentioned in 22%Avg. position 4.3
- 5First Aid BeautyMentioned in 20%Avg. position 3.0
- 5NativeMentioned in 17%Avg. position 4.0
- 5Tree HutMentioned in 17%Avg. position 4.3
- 5PureologyMentioned in 15%Avg. position 3.4
- 5BriogeoMentioned in 15%Avg. position 4.6
- 10Kristin Ess HairMentioned in 14%Avg. position 2.4
- 10NécessaireMentioned in 13%Avg. position 3.0
- 10DoveMentioned in 13%Avg. position 4.4
- 10Pattern BeautyMentioned in 12%Avg. position 3.6
- 10NaturiumMentioned in 10%Avg. position 3.8
- 36Not Your Mother'sMentioned in 1%Avg. position 6.0
Where Not Your Mother's ranks in AI
MarketRank · Mentioned in
Topics where AI mentions Not Your Mother's
TopicMentioned in · on this topicRank
- Curling tools for short hairHair Styling Tools & Brushes1%
- Mentioned in
- I want to refresh my curls on day 2. What is the best spray or foam that reduces frizz without washing?on this question69%
Excerpts where Not Your Mother's appeared in the AI's answer
Google AI ModeSep 29, 2026, Google AI Mode Not Your Mother's Curl Talk Refreshing Foam Go to product viewer dialog for this item.
Google AI ModeSep 29, 2026, Google AI Mode Not Your Mother's Refreshing Foam Go to product viewer dialog for this item.
- I have 3b curls that get frizzy. What is the best strong hold gel that doesn't leave a crunch?on this question44%
Excerpts where Not Your Mother's appeared in the AI's answer
Google AI ModeSep 26, 2026, Google AI Mode Not Your Mother's Curl Talk Flash Freeze Gel — A budget-friendly extra-strong hold option that locks in definition fast and leaves curls touchable and soft once dry rather than crunchy.
Google AI ModeSep 10, 2026, Google AI Mode Not Your Mother’s Curl Talk Flash Freeze Gel Go to product viewer dialog for this item.: If you want an accessible drugstore option, Not Your Mother's Flash Freeze Gel Go to product viewer dialog for this item. delivers an extra-strong hold.
- Glycerin makes my hair poofy in humidity. What are the best glycerin-free styling products for summer?on this question31%
Excerpts where Not Your Mother's appeared in the AI's answer
ChatGPT SearchSep 5, 2026, ChatGPT Search Not Your Mother's Curl Talk Fragrance-Free Mousse - $10.99 (Ulta Beauty)
ChatGPT SearchAug 28, 2026, ChatGPT Search Not Your Mother's Curl Talk Frizz Control Sculpting Gel - $4.99 (Ulta Beauty)
- I want a dry shampoo that adds volume but does not leave a white residue.on this question17%
Excerpts where Not Your Mother's appeared in the AI's answer
ChatGPT SearchSep 22, 2026, ChatGPT Search Not Your Mother's Plump for Joy Body Building Dry Shampoo - $8.99 (Ulta Beauty)
ChatGPT SearchSep 18, 2026, ChatGPT Search Not Your Mother's Plump for Joy Body Building Dry Shampoo - $11.99 (Ulta Beauty)
- My scalp is itchy from buildup. What is the best clarifying shampoo that is still "curly girl approved"?on this question5%
Excerpts where Not Your Mother's appeared in the AI's answer
ChatGPT SearchSep 16, 2026, ChatGPT Search Not Your Mother's Curl Talk Clean Slate Daily Shampoo - $10.99 (Ulta Beauty)
- What is the best dry shampoo for dark hair?on this question2%
Not Your Mother's in AI’s own words
Question: I want to refresh my curls on day 2. What is the best spray or foam that reduces frizz without washing?
Google AI ModeSep 29, 2026
Not Your Mother's Curl Talk Refreshing Foam Go to product viewer dialog for this item.
Question: I want a dry shampoo that adds volume but does not leave a white residue.
ChatGPT SearchSep 22, 2026
Not Your Mother's Plump for Joy Body Building Dry Shampoo - $8.99 (Ulta Beauty)
Question: I want to refresh my curls on day 2. What is the best spray or foam that reduces frizz without washing?
Google AI ModeSep 29, 2026
Not Your Mother's Refreshing Foam Go to product viewer dialog for this item.
Where AI mentions Not Your Mother's
Position in answers
- Named first14%
- 2nd or 3rd45%
- Later42%
Each engine’s share of its own answers across Not Your Mother's’s markets · since Jul 5
- ChatGPT Search9%
- Google AI Mode5%
Sources AI cites
notyourmothers.com 16%Other sites 84%
- 22%
- Any advice to help refresh the waves + eliminate frizz between wash days? · 13% (opens in a new tab)
- What is the absolute strongest holding hair gel you know? · 3% (opens in a new tab)
- What gel can I use that doesn’t make my hair hard nor crunchy? · 3% (opens in a new tab)
- Lightweight curl cream recs : r/Wavyhair · 3% (opens in a new tab)
- 16%
- What Are the Best Curly Hair Products from Not Your Mother's? | 2025 real user experience on Lemon8 · 3% (opens in a new tab)
- Curly Hair Routine for Defined, Soft Curls (No Crunch) | Curl Talk · 3% (opens in a new tab)
- Is Not Your Mother's Curl Talk Leave-In Conditioner Worth It? | 2025 real user experience on Lemon8 · 3% (opens in a new tab)
- What Are the Best Products from Not Your Mother’s Haircare? | 2025 real user experience on Lemon8 · 3% (opens in a new tab)
- What Are the Best Curl Creams for Defining Curls? | 2025 real user experience on Lemon8 · 3% (opens in a new tab)
- Owned16%
- The Anti Frizz Spray Secret to Summer-Proof Hair · 3% (opens in a new tab)
- Why You Need Dry Shampoo Powder for Your Dark Hair · 3% (opens in a new tab)
- Curl Talk Lasting Definition Flash Freeze Gel | Crunch-Free · 3% (opens in a new tab)
- Curl Talk Activating Mousse | Fragrance & Protein Free · 3% (opens in a new tab)
- Curl Talk Refreshing Curl Foam | Flexible Hold for Curls · 3% (opens in a new tab)
- 13%
- How many of you are towel drying or towel blotting your hair BEFORE applying stylers to your hair? @CurlFactor sees this happening so often with her clients who say that they experience excess frizz or stickiness with products. ► Why? By applying your styling products on super wet hair FIRST, then give your hair a few minutes to absorb what it wants, and THENNNNN you can towel-blot the hair after (as I’m doing in this video), you’re going to have more success with frizz-free/non-sticky results. Have you ever tried applying product to wet hair vs damp hair? How do you combat frizz with your clients? To learn simple stylist hacks like this, join us at World of Texture on February 26, 2024 to earn CE credits and valuable business building tips & tricks from industry experts. #CosmoProf #CosmoProfBeauty #CurlyHairCare #CurlCare #TexturedHairstylist #NaturalHair #HairstylistHack · 3% (opens in a new tab)
- Strong Hold Gel hack for curls without the crunch The secret ... · 3% (opens in a new tab)
- Moroccanoil | Curls feeling a little flat? Our new Texture & Volume Powder is the ultimate refresh—adding instant lift, texture, and bounce where you... · 3% (opens in a new tab)
- Instagram · 3% (opens in a new tab)
The page AI cites most for Not Your Mother's
Check it mentions Not Your Mother's and gets the details right.
