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  2. Jordan Brand
BrandsJordan Brand

How AI describes Jordan Brand

Data as of Sep 3, 2026 · Based on 3,231,973 AI responses across 10,525 prompts · See how Parse measures this

Jordan Brand logoJordan Brandnike.com

Jordan Brand, a Nike subsidiary, markets basketball-inspired footwear, apparel, and accessories under the Air Jordan line. It offers Jordan Shoes (Air Jordan 1, 11, 13), clothing, bags, hats, and gear for men, women, and kids, spanning basketball, lifestyle, and training categories. The brand also runs campaigns and events like ONE ON ANYONE and highlights new releases, collaborations, and global competition finals.

Ownership
Part ofNike logoNike
Jordan Brand logoJordan Brand

Parse Score

59.6

#15 of 38 in Sports Footwear and Basketball Gear

Strength50/ 100
Reach51/ 100
Authority25/ 100

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Sources

youtube.com shapes more of what AI says about Jordan Brand than any other source, at 47% of its citations.

instagram.com · tiktok.com · runrepeat.com · theenterpriseworld.com

AI questions where Jordan Brand appears

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The market map

Sports Footwear and Basketball Gear →
5%10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →NikeAsicsBrooks RunningNew BalanceSauconyHOKAadidasUnder ArmourSierra Trading P…Reebok Nano X5PumaTYRWay of WadeLi-Ning

Where AI ranks Jordan Brand

Sports Footwear and Basketball Gear#15
Prompt
Prompt visibility
I need new footwear for playing sports. What are the best basketball shoes right now?9.7
I want to get into flipping sneakers. What are the best apps for tracking the secondary market prices and release dates?0.6