What AI says about Mons Royale

Since Jul 5Updated Oct 27, 2026Based on 10,360 AI responsesReviewed by

How we measure

AI summary

Mons Royale is a New Zealand outdoor apparel brand that designs and sells Merino-based performance clothing for men and women.

Mentioned in

<1%

of AI answers about Mons Royale and its rivals

Mentioned in

  1. #1SmartwoolMentioned in 81%Avg. position 4.7
  2. #2tiedIcebreakerMentioned in 50%Avg. position 5.2
  3. #2tiedDarn ToughMentioned in 49%Avg. position 3.5
  4. #4Minus33Mentioned in 30%Avg. position 7.2
  5. #5Ridge MerinoMentioned in 17%Avg. position 7.5
  6. #6tiedREI Co-opMentioned in 12%Avg. position 5.8
  7. #6tiedFarm to FeetMentioned in 11%Avg. position 5.4
  8. #6tiedFeeturesMentioned in 10%Avg. position 4.6
  9. #9tiedBalegaMentioned in 9%Avg. position 4.8
  10. #9tiedIbexMentioned in 9%Avg. position 8.2
  11. #9tiedBombasMentioned in 9%Avg. position 5.0
  12. #9tiedPoint6Mentioned in 8%Avg. position 6.6
  13. #9tiedHelly HansenMentioned in 8%Avg. position 6.3
  14. #14tiedOrtovoxMentioned in 7%Avg. position 7.6
  15. #14tiedMons RoyaleMentioned in 5%Avg. position 6.8

Topics where AI mentions Mons Royale

TopicMentioned in · on this topic

Mons Royale in AI’s own words

Question: Which merino wool brands have transparent, certified sustainable sourcing for socks and base layers?

ChatGPTOct 7, 2026

Mons Royale goes a step further than most brands by actually naming its eight New Zealand Growers Club farms.

Google AI ModeAug 26, 2026

Mons Royale - The Sourcing: New Zealand-born brand utilizing ZQ-certified merino wool ensuring ethical treatment of animals, environmental sustainability, and social responsibility.

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Question: Where can I buy high-quality, long-lasting merino wool base layers for skiing?

ChatGPTSep 22, 2026

Mons Royale — Good for skiing/snowboarding if you want merino with some stretch.

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How prominently AI mentions Mons Royale

Position in answers

  • Named first5%
  • 2nd or 3rd21%
  • Later74%

Each engine’s share of its own answers across Mons Royale’s markets

  • ChatGPT<1%
  • Google AI Mode<1%

Other brands in Merino Wool Socks & Base Layers