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  2. Lancôme
BrandsLancôme

How AI describes Lancôme

Data as of Sep 3, 2026 · Based on 3,231,973 AI responses across 10,525 prompts · See how Parse measures this

Lancôme logoLancômelancome.com

Lancôme is a luxury beauty brand offering skincare, makeup, and fragrances, including lines such as Absolue Longevity MD and La Vie Est Belle. The site provides e-commerce features like virtual consultations, product quizzes, a rewards program (My Lancôme Rewards), gift sets, and a product finder. It operates with USD pricing, location-based shipping, and organizes products by category and collection (skincare, makeup, perfume).

Parse Score

86.1

#8 of 78 in Makeup Brands and Mascara Products

Strength74/ 100
Reach67/ 100
Authority65/ 100

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Tone of voice

63% of how AI describes Lancôme reads positive.

Words AI uses

AI reaches for lightweight · waterproof · breathable when it describes Lancôme.

Sources

google.com shapes more of what AI says about Lancôme than any other source, at 16% of its citations.

allure.com · whowhatwear.com · lancome-usa.com · instagram.com

AI questions where Lancôme appears

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The market map

Makeup Brands and Mascara Products →
10%20%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →ILIAMaybelline New Y…Fenty BeautyTarte Cosmeticse.l.f. CosmeticsThrive CausemeticsTower 28 BeautyLancômeRare BeautyCliniquePacifica BeautyM·A·C CosmeticsElfPat McGrath Labs

Where AI ranks Lancôme

Makeup Brands and Mascara Products#8
#9
#28
#66
  • Excerpts where Lancôme appeared in the AI's answer

    ChatGPT Search · excerpt
    Lancôme itself lists Monsieur Big and Hypnôse Drama among its best mascaras for thick, volumized lashes.
    Google AI Mode · excerpt
    Lancôme Monsieur Big Volumizing Mascara is known for being able to layer without creating spider legs.
  • Excerpts where Lancôme appeared in the AI's answer

    ChatGPT Search · excerpt
    Lancôme Teint Idole Ultra Wear Natural Matte Foundation - $53.00 (Sephora)
    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Foundation ($53). An ultra-thin, breathable liquid formula infused with hyaluronic acid and skincare serums.
  • Excerpts where Lancôme appeared in the AI's answer

    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear 24H Long Wear Foundation : Provides breathable, transfer-resistant full coverage with built-in oil absorbers (perlite and silica) to keep shine at bay.
    ChatGPT Search · excerpt
    Lancôme Teint Idole Ultra Wear Natural Matte Foundation - $53.00 (Ulta Beauty)
  • Excerpts where Lancôme appeared in the AI's answer

    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Care & Glow Foundation (approx. $53) is an 82% serum-based foundation that provides a 24-hour healthy, hydrated glow without becoming greasy throughout the day
    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Care & Glow Foundation ($53.00) — This 82% hydrating serum base offers buildable medium coverage and is transfer-resistant.
  • Excerpts where Lancôme appeared in the AI's answer

    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Foundation provides a velvety, breathable, full-coverage matte finish that is highly effective at covering imperfections.
    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Foundation ($53, available at Ulta ): A lightweight, 24-hour long-wear formula that delivers a natural matte finish
  • Excerpts where Lancôme appeared in the AI's answer

    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Foundation : A long-lasting foundation that provides a matte finish
    Google AI Mode · excerpt
    Lancôme Teint Idole Ultra Wear Care & Glow: While offering a more radiant, dewy finish, this formula is noted as non-comedogenic and contains skincare ingredients that can help calm skin while wearing it.
  • Excerpts where Lancôme appeared in the AI's answer

    Google AI Mode · excerpt
    Lancôme La Vie Est Belle: A popular, sweet gourmand fragrance known for its high-quality composition and lasting power.
+7 more prompts·Monitor Lancôme