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BrandsKeap

How AI describes Keap

Data as of Sep 9, 2026 · Based on 3,265,539 AI responses across 10,525 prompts · See how Parse measures this

Keap logoKeapkeap.com

Keap is a CRM and automation platform for small businesses that organizes contacts and automates marketing, sales, and operations to save time and scale growth. It provides lead capture, email and text marketing, marketing and sales automation, appointment scheduling, invoicing, and integrations with other business apps. Used by over 200,000 small businesses for more than 20 years, Keap is positioned as the leading HubSpot alternative with partner and franchise programs.

Parse Score

72

#27 of 75 in Marketing Automation Platforms

Strength52/ 100
Reach68/ 100
Authority62/ 100

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How AI talks about Keap

CRM sales engagement toolsPost-sale CRM features

Tone of voice

60% of how AI describes Keap reads positive.

Words AI uses

AI reaches for excellent · strong · robust when it describes Keap.

Rivals

HubSpot is the brand AI weighs against Keap most, and it leads on advanced follow-up automation.

Sources

techradar.com shapes more of what AI says about Keap than any other source, at 21% of its citations.

keap.com · youtube.com · google.com · meegle.com

AI questions where Keap appears

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The market map

Marketing Automation Platforms →
5%10%20%50%100%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →HubSpotActiveCampaignKlaviyoAdobe Marketo En…SalesforceBrazeBrevoOmnisendMailchimpOracle EloquaIterableShopify HydrogenCustomer.ioWoocommerceKeap

Where AI ranks Keap

Marketing Automation Platforms#27
#25
#34
#40
  • Advanced follow-up automation#7
  • CRM onboarding and customer support#10
#76
  • Behavioral lead scoring#18
CRM Software Platforms
  • Sales pipeline management#6
Sales Enablement and Engagement Platforms
  • CRM sales engagement tools#8

+ 2 more markets

HubSpot logoHubSpotContested
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap (formerly Infusionsoft) — Built specifically for small businesses and solopreneurs who often lack technical internal IT staff.
    Google AI Mode · excerpt
    Keap — Built explicitly for small businesses and solo-to-small entrepreneurs.
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap - Onboarding approach: Built entirely around small-business enablement. When you sign up, you get a dedicated onboarding coach who guides you through personalized 1-on-1 strategy and setup sessions.
    Google AI Mode · excerpt
    Keap (formerly Infusionsoft) — Best for high-touch, service-based coaching.
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap (formerly Infusionsoft) – Best for small-to-midsize service providers needing powerful CRM logic.
    Google AI Mode · excerpt
    Keap : A robust choice for small service businesses that need a hybrid of CRM, payment processing, appointment scheduling, and automated lifecycle marketing.
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap is tailor-made for service operations that need to move a client from an estimate to a booked appointment and final payment.
    Google AI Mode · excerpt
    Keap : Built explicitly for small service businesses that rely on repeat clients
  • Excerpts where Keap appeared in the AI's answer

    ChatGPT Search · excerpt
    Keap — best for a service business focused on sales + customer follow-up
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap (formerly Infusionsoft) is built specifically for service-based businesses running high-trust sales.
    Google AI Mode · excerpt
    Keap : Best known for combining heavy-duty CRM tracking with visual sales pipelines, landing page/form generation, native calendar booking, and automated email/SMS follow-up triggers.
  • Excerpts where Keap appeared in the AI's answer

    Google AI Mode · excerpt
    Keap: Designed specifically for small-to-medium businesses that want CRM, email, and automated lead scoring rolled into one package.
  • Excerpts where Keap appeared in the AI's answer

    ChatGPT Search · excerpt
    Keap — particularly relevant for service SMBs: CRM, marketing automation, appointments and invoicing in one product, with newer AI agents.
+3 more prompts·Monitor Keap