What AI says about Duckworth

Since Jul 5Updated Oct 27, 2026Based on 2,360 AI responsesReviewed by

How we measure

duckworthco.com

AI summary

Duckworth sells Merino wool apparel for outdoor layering including base layers, mid-layers, outerwear, and socks for men and women.

Mentioned in

1%

of AI answers about Duckworth and its rivals

The market map

Merino Wool Socks & Base Layers

Mentioned in

  1. #1SmartwoolMentioned in 81%Avg. position 4.7
  2. #2tiedIcebreakerMentioned in 50%Avg. position 5.2
  3. #2tiedDarn ToughMentioned in 49%Avg. position 3.5
  4. #4Minus33Mentioned in 30%Avg. position 7.2
  5. #5Ridge MerinoMentioned in 17%Avg. position 7.5
  6. #6tiedREI Co-opMentioned in 12%Avg. position 5.8
  7. #6tiedFarm to FeetMentioned in 11%Avg. position 5.4
  8. #6tiedFeeturesMentioned in 10%Avg. position 4.6
  9. #9tiedBalegaMentioned in 9%Avg. position 4.8
  10. #9tiedIbexMentioned in 9%Avg. position 8.2
  11. #9tiedBombasMentioned in 9%Avg. position 5.0
  12. #9tiedPoint6Mentioned in 8%Avg. position 6.6
  13. #9tiedHelly HansenMentioned in 8%Avg. position 6.3
  14. #14tiedOrtovoxMentioned in 7%Avg. position 7.6
  15. #20tiedDuckworthMentioned in 4%Avg. position 7.1

Where Duckworth ranks in AI

MarketRank · Mentioned in

Topics where AI mentions Duckworth

TopicMentioned in · on this topic

Duckworth in AI’s own words

Question: Which vendors offer reliable merino wool base layers for ski schools or outdoor staff uniforms?

ChatGPTSep 15, 2026

Duckworth — A strong premium U.S. option, particularly if you want a more distinctive uniform rather than the ubiquitous Smartwool look.

Google AI ModeSep 3, 2026

Duckworth : Proudly U.S.-sourced and Montana-grown merino sheep processed entirely in the USA.

ChatGPTAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)

Question: Which merino wool brands have transparent, certified sustainable sourcing for socks and base layers?

Google AI ModeSep 11, 2026

For ultimate supply chain transparency, Duckworth uses 100% Montana-grown Merino wool sourced exclusively from a single multi-generational family ranch in Hingham, Montana.

Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPTAsk ChatGPT yourself (opens in a new tab)

How prominently AI mentions Duckworth

Position in answers

  • Named first0%
  • 2nd or 3rd15%
  • Later85%

Each engine’s share of its own answers across Duckworth’s markets

  • ChatGPT2%
  • Google AI Mode1%

Compare Duckworth

Sources AI cites

duckworthco.com 89%Other sites 11%

The page AI cites most for Duckworth

duckworthco.com faviconduckworthco.comHome page (opens in a new tab)10%of answers