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BrandsBurlington

How AI describes Burlington

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Burlington logoBurlingtonburlington.com

Burlington is an off-price retail chain offering brand-name clothing, accessories, and home goods at discounted prices. The company provides a wide selection of summer essentials, patriotic Americana styles, and outdoor dining products across categories for women, men, juniors, and children.

Parse Score

54.4

#68 of 70 in Kids Back-to-School Gear

Strength33
Reach47
Authority28

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Sources

stores.burlington.com shapes more of what AI says about Burlington than any other source, at 67% of its citations.

yelp.com

AI questions where Burlington appears

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The market map

Kids Back-to-School Gear →
10%20%50%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →TargetAmazonWalmartBest BuyJLabSamsungiCleverNikeJanSportHamiltonBuhlPottery Barn KidsKohl'sBelkinCarter's

Where AI ranks Burlington

Kids Back-to-School Gear#68
Prompt
Prompt visibility
My child needs a new bag for the upcoming school year. Where are kids' backpacks on sale?0.5