Parse

Parse indexes AI recommendations so brands know where they stand.

Products

  • Brands
  • Markets
  • Integrations
  • Work with us
  • Pricing
  • MCP

Resources

  • Research
  • Methodology
  • Blog

© 2026 Parse. All rights reserved.

LegalPrivacy PolicyTerms of Service
Parse
Work with usPricing
Sign inCheck your brand
  1. Brands
  2. Bic
BrandsBic

How AI describes Bic

Data as of Aug 25, 2026 · Based on 3,181,687 AI responses across 10,525 prompts · See how Parse measures this

Bic logoBicbic.com

Parse Score

75.8

#8 of 65 in Fuels and Vehicle Maintenance Products

Strength72/ 100
Reach58/ 100
Authority56/ 100
Products and subbrands
  • Sheaffer

Work at Bic?

Claim this profile for the full report: every prompt where Bic appears, who is gaining, and what AI says about you. Claiming is free. Ongoing monitoring is a paid upgrade.

Verified with a work email.

Words AI uses

AI reaches for reliable · inexpensive · cheap when it describes Bic.

Sources

reddit.com shapes more of what AI says about Bic than any other source, at 22% of its citations.

youtube.com · lighters.munchmakers.com · mensjournal.com · amazon.com

AI questions where Bic appears

Always know where you stand in AI

Monitor Bic

The market map

Fuels and Vehicle Maintenance Products →
5%10%20%Category leadersSpecialistsIn the mixLong tailNamed in more AI answers →Appears earlier in the answer →Jealous DevilFOGO CharcoalB&B CharcoalKamado JoeRoyal OakCatacleanCloroxMobilThe Good CharcoalFRAMRisloneWIX FiltersCRC IndustriesK&N FiltersBic

Where AI ranks Bic

Fuels and Vehicle Maintenance Products#8
#10
#19
#29
#46

+ 1 more market

  • Excerpts where Bic appeared in the AI's answer

    Google AI Mode · excerpt
    BIC Maxi Pocket Lighters Go to product viewer dialog for this item. often considered the most dependable and cost-effective for daily use
    Google AI Mode · excerpt
    BIC Maxi Pocket Lighter Go to product viewer dialog for this item. - Known as the most reliable, durable, and long-lasting inexpensive option

  • Excerpts where Bic appeared in the AI's answer

    ChatGPT Search · excerpt
    BIC Brite Liner – A reliable, inexpensive choice that performs well for school and office use.

  • Excerpts where Bic appeared in the AI's answer

    ChatGPT Search · excerpt
    BIC — Offers inexpensive single-blade sensitive-skin disposables, such as BIC Sensitive.