FreeTaxUSA vs TurboTax: which does AI recommend?

Updated Oct 14, 2026 · ChatGPT Search and Google AI Mode

Based on every AI answer that names bothReviewed by Dimitry Apollonsky

FreeTaxUSATurboTax

Listed first when AI names both

47%

53%

Recommended when named

92%

78%

Warned against · lower is better

0%

4%

Where each brand stands out

CostFreeTaxUSA· 22 of 24 claims
ClaudeOct 11, 2026FreeTaxUSA1 of 8
(MoneyCrashers comparison) 5. TaxSlayer Self-Employed - the budget runner-up to FreeTaxUSA.Cheaper than TurboTax, includes self-employed guidance and some tax-pro access.

Mentioned in, as a share of each topic’s answers

TurboTax alone is ranked in Crypto tax reporting.

FreeTaxUSA listed firstTurboTax listed first

FreeTaxUSA listed firstTurboTax listed first

Google AI ModeFreeTaxUSA listed first: 55%TurboTax listed first: 45%

ChatGPT SearchFreeTaxUSA listed first: 36%TurboTax listed first: 64%

JunFreeTaxUSA listed first: 57%TurboTax listed first: 43%

JulFreeTaxUSA listed first: 42%TurboTax listed first: 58%

AugFreeTaxUSA listed first: 43%57%

turbotax.intuit.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
cnbc.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
freetaxusa.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
reddit.com (opens in a new tab)
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hrblock.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
youtube.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
cnet.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.
kiplinger.com (opens in a new tab)
These bars show which brand AI favours in claims citing each source.

22%

29%

Slightly ahead

SepFreeTaxUSA listed first: 46%TurboTax listed first: 54%