Blueland vs Branch Basics: which does AI recommend?

· ChatGPT Search and Google AI Mode

Based on every AI answer that names bothReviewed by

How we measure

When AI names both, it lists first more often than not. It recommends more often.

Listed first when AI names both

BluelandBlueland: 64% (Blueland leads)Branch BasicsBranch Basics: 36%

Recommended when named

BluelandBlueland: 91% (Blueland leads)
Branch BasicsBranch Basics: 75%

Topic by topic

Mentioned in, as a share of each topic’s answers

Blueland named more1

Blueland named more

Only Branch Basics is ranked in1

What people ask AI about Blueland and Branch Basics

Blueland listed firstBranch Basics listed first
  1. What is the best subscription service for concentrated, zero-waste cleaning supply refills that are also non-toxic?Leans Blueland
  2. What is the best dishwasher detergent pod that is plastic-free?Blueland almost always first
  3. I want to replace my chemical household cleaners with plant-based, non-toxic alternatives.Branch Basics almost always first
  4. I want a dishwasher detergent that cleans well but does not come in plastic pods or bottles.Blueland almost always first

Who AI mentions first

Blueland listed firstBranch Basics listed first
  1. JulBlueland listed first: 62%Branch Basics listed first: 38%
  2. AugBlueland listed first: 70%Branch Basics listed first: 30%
  3. SepBlueland listed first: 55%Branch Basics listed first: 45%
  • ChatGPT SearchBlueland listed first: 62%Branch Basics listed first: 38%
  • Google AI ModeBlueland listed first: 66%Branch Basics listed first: 34%

Sources cited in the comparisons

Blueland favouredNeither favouredBranch Basics favoured

Also named alongside Blueland and Branch Basics

  1. Grove Collaborative22%
  2. Cleancult20%
  3. Meliora Cleaning Products16%
  4. Seventh Generation15%
  5. Dropps14%
  6. Dr. Bronner's13%
  7. AspenClean12%
  8. Nellie's12%
  9. Dirty Labs10%
  10. Meliora9%
  11. Green Llama Clean8%
  12. Puracy8%

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