Data as of Oct 18, 2026Based on 384 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Michelin holds a narrow lead over Goodyear, recommended for commuter longevity and all-season safety. For shopping specifically for all-season tires online, Discount Tire is the usual answer.
Rank and Mentioned in · since Jul 5
| # | Brand | Recommended for | Mentioned in |
|---|---|---|---|
| 1 | premium tire longevity, safety, and all-season vehicle performance | premium tire longevity, safety, and all-season vehicle performance | 44% |
| 2 | all-around value, commuter longevity, and direct online brand purchases | all-around value, commuter longevity, and direct online brand purchases | 39% |
| 3 | online buying with nationwide physical store installation and competitive pricing | online buying with nationwide physical store installation and competitive pricing | 37% |
| 4 | online purchasing featuring extensive testing reviews and road hazard warranties | online purchasing featuring extensive testing reviews and road hazard warranties | 34% |
| 5 | high-performance handling, wet-road grip, and durable light-truck tires | high-performance handling, wet-road grip, and durable light-truck tires | 30% |
| 6 | high-value premium alternatives delivering solid safety and wet performance | high-value premium alternatives delivering solid safety and wet performance | 27% |
| 7 | all-weather driving requiring severe snow traction and wet-weather braking | all-weather driving requiring severe snow traction and wet-weather braking | 23% |
| 8 | high-performance sports cars, luxury handling, and wet or dry stability | high-performance sports cars, luxury handling, and wet or dry stability | 22% |
| 9 | intuitive online tire comparison, broad aggregator inventory, and home delivery | intuitive online tire comparison, broad aggregator inventory, and home delivery | 16% |
| 10 | 16% | ||
| 11 | online shopping paired with member-exclusive pricing and warehouse installation | online shopping paired with member-exclusive pricing and warehouse installation | 16% |
| 12 | 14% | ||
| 13 | 14% | ||
| 14 | 13% | ||
| 15 | 10% |
What’s changing · since July
Since July, Goodyearfalling has seen fewer mentions across the category. BFGoodrichfalling dropped out to being named occasionally for personal brand matching, and SimpleTirefalling softened on searches for replacing bald tires.
Since Jul 5
Widest split: SimpleTire, 8% on ChatGPT Search and 25% on Google AI Mode.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| Michelin | 50% | 37% | |
| Goodyear | 43% | 35% | |
| Discount Tire | 36% | 39% | |
| Tire Rack | 29% | 39% | |
| Bridgestone | 29% | 30% | |
| Continental | 27% | 27% | |
| Michelin CrossClimate 2 | 28% | 17% | |
| Pirelli | 18% | 25% | |
| SimpleTire | 8% | 25% | |
| Hankook Tire | 13% | 20% |
43% of citations point at the ranked brands’ own sites. consumerreports.org, reddit.com, youtube.com are the most-cited sites outside the ranked brands’ own domains.
Market map
Mentioned in · since Jul 5
Leading brands by topic
Can you point me toward retailers that sell all-season tires?
My tires are bald. Where is the best place to buy tires online?
Where can I buy tires online?
I need new tires for my SUV that are good in snow and rain. Any recommendations for 285/45r22?
I want to switch my car's tires from all-season to dedicated winter tires.
I live in a snowy area. What are the best winter tires for a small SUV?
which tire brands suit me best?