Best Buy has a narrow lead as a recommendation for buying mobile phones online, with Samsung close behind. Samsung is another retailer buyers can consider for this topic.
Amazon : Offers a massive selection of both carrier-locked and unlocked smartphones across all major brands (Apple, Samsung, Google, Motorola, and more) with frequent deals and fast shipping options.
Best Buy : Features a wide array of Unlocked Cell Phones as well as carrier-specific devices, trade-in deals, and flexible financing choices.[](]()](]()]()
Apple Store : The official online destination for purchasing new iPhone models directly, with custom configuration, carrier activation options, and trade-in programs.
Samsung Online Store : The primary source for buying the latest Samsung Galaxy smartphones, tablets, and accessories directly from the manufacturer, often featuring exclusive colorways and trade-in promotions.
Google Store : The direct online outlet for Google Pixel smartphones, official cases, and Google Fi wireless service plans.
B&H Photo Video : A trusted online retailer known for an extensive inventory of unlocked international and US-variant smartphones with competitive pricing and specialized electronics expertise.
Here are some reputable online shops where you can order a new smartphone in the United States. I've included official brand stores, electronics retailers, and mobile carriers so you can compare prices and deals.
Best online shops for smartphones
1. Apple
Best for iPhones
Buy directly from Apple, with options for unlocked phones, trade-ins, financing, and delivery.
Browse many phone brands, storage configurations, and price ranges. Prefer the manufacturer or a reputable authorized seller, and verify that the phone is new.
My tip: If you want the freedom to switch carriers later, look for an unlocked phone. Before purchasing, confirm that it's brand-new rather than refurbished, compatible with your carrier, and covered by a manufacturer's warranty. Carrier promotions can also require trade-ins or long installment agreements.
Manufacturer Direct (Best for Trade-Ins & Flagships)
Google Pixel 10: Google Store : The ideal place to buy the latest Pixel devices like the Google Pixel 10 or the budget-friendly Google Pixel 10a directly from the source.
Apple Store : Best for buying iPhones with direct AppleCare+ coverage and official trade-in credits.
Motorola moto G: Motorola Store : Frequently runs steep discounts on dependable, unlocked mid-range devices like the Motorola moto G.[1][2][3]
Refurbished & Used Marketplace (Best for Saving Money)
Back Market Unlocked Phones : A highly structured platform that vets professional refurbishers and provides a standard 1-year warranty.
If you’re in the U.S., some good places to buy phones online are:
apple.com — Best for buying an iPhone directly from Apple, including unlocked models.
bestbuy.com — Lots of unlocked iPhones, Samsung Galaxy, Google Pixel, Motorola, and refurbished phones.
To compare several brands
Best Buy or Amazon
A phone bundled with service
Your mobile carrier
samsung.com — Buy Galaxy phones directly from Samsung.
walmart.com — Often has competitive prices, but pay attention to whether the seller is Walmart itself or a marketplace seller.
amazon.com — Huge selection, including unlocked and refurbished phones.
If you're looking for the cheapest phone possible, a used/refurbished phone, or a specific iPhone/Samsung under a certain budget, tell me your budget (e.g. "$300 max") and I'll find some current options.