Data as of Oct 18, 2026Based on 244 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Storyblok holds a clear lead, recommended primarily for its visual drag-and-drop editor paired with headless flexibility. For headless commerce frontends, however, Builder.io is the usual answer for marketers needing visual editing.
Rank and Mentioned in · since Jul 5
| # | Brand | Recommended for | Mentioned in |
|---|---|---|---|
| 1 | intuitive visual editing without producing bloated code | intuitive visual editing without producing bloated code | 67% |
| 2 | customizable live preview and simple front-end APIs | customizable live preview and simple front-end APIs | 53% |
| 3 | mature structured content delivery for large enterprises | mature structured content delivery for large enterprises | 42% |
| 4 | drag-and-drop page creation across headless commerce backends | drag-and-drop page creation across headless commerce backends | 35% |
| 5 | modular Slice Machine component setups for editors | modular Slice Machine component setups for editors | 34% |
| 6 | open-source developer control with straightforward content dashboards | open-source developer control with straightforward content dashboards | 28% |
| 7 | GraphQL-native setups balancing complex schemas and simple editing | GraphQL-native setups balancing complex schemas and simple editing | 24% |
| 8 | TypeScript-native headless workflows inside Node.js applications | TypeScript-native headless workflows inside Node.js applications | 22% |
| 9 | visual design systems coupled with content modeling | visual design systems coupled with content modeling | 17% |
| 10 | generating REST and GraphQL APIs from SQL databases | generating REST and GraphQL APIs from SQL databases | 14% |
| 11 | 12% | ||
| 12 | 9% | ||
| 13 | 9% | ||
| 14 | 9% | ||
| 15 | 9% |
Since Jul 5
Widest split: Prismic, 11% on ChatGPT Search and 58% on Google AI Mode.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| Storyblok | 69% | 65% | |
| Sanity | 56% | 50% | |
| Contentful | 54% | 30% | |
| Builder.io | 33% | 37% | |
| Prismic | 11% | 58% | |
| Strapi | 30% | 26% | |
| Hygraph | 25% | 22% | |
| Payload CMS | 20% | 24% | |
| Webflow | 22% | 12% | |
| Directus | 16% | 11% |
47% of citations point at the ranked brands’ own sites. reddit.com, youtube.com, apiscout.dev are the most-cited sites outside the ranked brands’ own domains.
Market map
Mentioned in · since Jul 5
Leading brands by topic
What are some headless content platforms that provide a user-friendly visual interface for non-developers to manage content?
Which headless CMS is the easiest for non-technical content editors to use while still offering a powerful GraphQL API?
We use a headless commerce backend. Who offers a frontend visual editor for non-technical marketers?
I need a CMS that allows for visual editing but does not produce bloated code.
Can you recommend a visual editor that lets me arrange page layouts via drag-and-drop, completely avoiding markup or programming?