Based on 96 ChatGPT and Google AI responses from Aug 14 to Aug 16, 2026. · See how Parse measures this
Concealed Carry Pistols
ParseChatGPT + Google AIParse
https://parse.gl
Measured across ChatGPT & Google AI| # | Brand | Mention rate |
|---|---|---|
| 1 |  SIG Sauer | 64% |
| 2 |  Smith & Wesson | 58% |
| 3 |  Glock | 46% |
| 4 | 43% | |
| 5 |  Walther Arms | 24% |
| 6 |  Ruger | 21% |
| 7 | 16% | |
| 8 | 14% | |
| 9 | 9% | |
| 10 | Walther PPK | 8% |
| 11 |  Streamlight | 6% |
| 12 | 6% | |
| 13 |  Kimber America | 6% |
| 14 | 6% | |
| 15 |  Top of Mind | 4% |
| 16 | 4% | |
| 17 |  Beretta | 4% |
| 18 | 4% | |
| 19 | 4% | |
| 20 |  Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) | 3% |
| 21 | 3% | |
| 22 |  Taurus | 3% |
| 23 | 2% | |
| 24 | 2% | |
| 25 | 2% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
pewpewtactical.com is the page AI reaches for most here, cited in 49% of analyzed answers.
The questions people ask AI that drive brand mentions.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| SIG Sauer | 38% | 67% | |
| Smith & Wesson | 35% | 56% | |
| Glock | 33% | 58% | |
| 21% | 38% | ||
| Walther Arms | 25% | 23% |
The two models disagree most about SIG Sauer P365XL (ChatGPT #8, Google #25) and Canik (ChatGPT #11, Google #22).
Across 96 AI responses, SIG Sauer is mentioned most, named in 64% of them, followed by Smith & Wesson (58%) and Glock (46%).
Parse measures each brand's mention rate — the share of answers naming it — across 96 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
