Data as of Aug 25, 2026 · Based on 1,711 AI responses · See how Parse measures this
Air Mattresses & Sleeping Pads
Parse
https://parse.gl
NEMO Equipment leads, named in 43% of answers, ahead of at 35% and at 34%.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | Cited for comfortable and feature-rich sleeping bags and pads. | 43% | |
| 2 | 35% | ||
| 3 | Frequently recommended for car camping comfort with its popular MegaMat model. | 34% | |
| 4 | The consistent choice for budget-friendly, general-purpose air mattresses. | 31% | |
| 5 | 30% | ||
| 6 | Co-op branded gear is a top value pick for mattresses and sleeping bags. | 29% | |
| 7 | Rapidly gaining mentions as a comfortable, supportive guest mattress. | 26% | |
| 8 | 21% | ||
| 9 | 19% | ||
| 10 | 17% | ||
| 11 | A rising name for sleeping bags, often cited as a budget down option. | 17% | |
| 12 | 13% | ||
| 13 | 13% | ||
| 14 | A niche recommendation for premium foam camping mattresses for vehicles. | 10% | |
| 15 | 10% | ||
| 16 | 9% | ||
| 17 | 9% | ||
| 18 | 9% | ||
| 19 | 8% | ||
| 20 | 7% | ||
| 21 | 7% | ||
| 22 | 6% | ||
| 23 | 6% | ||
| 24 | 5% | ||
| 25 | 5% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
outdoorgearlab.com is the page AI reaches for most here, cited in 43% of analyzed answers.
The former #1 brand dropped to #6 between Oct 2025 and Mar 2026.
Jumped from #12 to #3 overall between Oct 2025 and Mar 2026.
Rose from #22 to #9 overall, becoming a top brand for sleeping bags.
Dropped from #6 to #12 in overall mentions.
“Formerly the undisputed leader” → “Now cited as one of several top options, often behind NEMO or Exped”
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 40% | 31% | ||
| 26% | 22% | ||
| 28% | 12% | ||
| 13% | 20% | ||
| 22% | 16% |
The two models disagree most about Serta (ChatGPT #20, Google #4) and Big Agnes (ChatGPT #6, Google #17).
Across 1,711 AI responses, NEMO Equipment is mentioned most, named in 43% of them, followed by Cascade Designs (35%) and Exped (34%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,711 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
AI recommendations have shifted significantly. In late 2025, Cascade Designs (
Therm-a-Rest) was dominant, but by early 2026
Exped and
NEMO Equipment consistently topped the lists, especially in Google AI Overviews. is favored for car camping comfort, while is praised for a balance of features.
What is the best camping mattress?
AI recommendations have shifted significantly. In late 2025, Cascade Designs (
Therm-a-Rest) was dominant, but by early 2026
Exped and
consistently topped the lists, especially in Google AI Overviews. is favored for car camping comfort, while is praised for a balance of features.
Intex Recreation Corp is consistently the most-cited brand, positioned as a budget-friendly and high-value option. However, 's presence grew throughout the window, frequently mentioned by both ChatGPT and Google AI Overviews as a more comfortable, supportive choice. SoundAsleep is also a recurring recommendation for a premium experience.
Brands mentioned
Brands mentioned
What is the best air mattress?
Intex Recreation Corp is consistently the most-cited brand, positioned as a budget-friendly and high-value option. However,
King Koil's presence grew throughout the window, frequently mentioned by both ChatGPT and Google AI Overviews as a more comfortable, supportive choice. SoundAsleep is also a recurring recommendation for a premium experience.