Data as of Aug 25, 2026 · Based on 837 AI responses · See how Parse measures this
Online Casino Gambling Sites
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Measured across ChatGPT & Google AI
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 |  DraftKingsCited for a polished app, strong variety of table games, and solid bonuses. | Cited for a polished app, strong variety of table games, and solid bonuses. | 48% |
| 2 |  Caesars Casino & Sportsbook | 45% | |
| 3 | FanDuelFrequently recommended for its user-friendly interface and highly-rated mobile casino app. | Frequently recommended for its user-friendly interface and highly-rated mobile casino app. | 42% |
| 4 |  BetRiversNoted for its strong customer service reputation and loyalty rewards program. | Noted for its strong customer service reputation and loyalty rewards program. | 23% |
| 5 |  Ignition Casino | 22% | |
| 6 |  bet365 | 15% | |
| 7 |  BetWhale | 14% | |
| 8 |  BetOnline | 12% | |
| 9 |  NetEnt | 12% | |
| 10 |  Slots.lv | 11% | |
| 11 |  Wild CasinoAn offshore option recommended for its extensive game library and security features. | An offshore option recommended for its extensive game library and security features. | 10% |
| 12 |  SuperSlots | 10% | |
| 13 |  UK Gambling CommissionFrequently cited as the primary example of a reputable international gaming regulator. | Frequently cited as the primary example of a reputable international gaming regulator. | 9% |
| 14 |  Malta Gaming Authority | 9% | |
| 15 |  Golden Nugget Online Casino | 9% | |
| 16 |  BetMGMPraised for its large game library and polished, user-friendly mobile experience. | Praised for its large game library and polished, user-friendly mobile experience. | 8% |
| 17 |  Bovada | 7% | |
| 18 |  eCOGRARoutinely named as a key independent auditor for ensuring casino game fairness. | Routinely named as a key independent auditor for ensuring casino game fairness. | 7% |
| 19 |  Stake | 7% | |
| 20 |  BitStarz | 7% | |
| 21 |  Wild.io | 7% | |
| 22 |  LeoVegas | 6% | |
| 23 |  Raging Bull Casino | 6% | |
| 24 |  Pragmatic Play | 5% | |
| 25 |  Casumo | 5% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
rotowire.com is the page AI reaches for most here, cited in 41% of analyzed answers.
“Refusing to name any casinos and only providing safety warnings or legality checks.” → “Confidently listing licensed U.S. brands like FanDuel as top choices in legal states.”
This international brand was cited in October 2025 but has since been supplanted by US-licensed operators.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 52% | 66% | ||
| FanDuel Casino | 52% | 55% | |
| BetMGM | 22% | 43% | |
| Caesars Online Casino | 29% | 30% | |
| BetRivers | 28% | 22% |
The two models disagree most about Ignition Casino (ChatGPT #25, Google #9) and FanDuel Sportsbook (ChatGPT #24, Google #15).
FanDuel is a leading recommendation from AI assistants in the online casino space. Across the past several months, responses have evolved significantly, shifting from outright refusal to confidently recommending licensed U.S. operators based on state-by-state legality.
Across 837 AI responses, DraftKings is mentioned most, named in 48% of them, followed by Caesars Casino & Sportsbook (45%) and FanDuel (42%).
Parse measures each brand's mention rate — the share of answers naming it — across 837 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
BetMGMDraftKingsAI responses initially defined 'reputable' by highlighting regulators like the
Brands mentioned
BetMGMDraftKingswhich online casino is reputable for me?
AI responses initially defined 'reputable' by highlighting regulators like the
DraftKingsFanDuelAnswers evolved dramatically from refusing to name any platforms in October 2025 to providing detailed, ranked lists of the 'best' options. By 2026, responses confidently recommend U.S. licensed brands like
Brands mentioned
DraftKingsFanDuelwhich online casinos are best for me?
Answers evolved dramatically from refusing to name any platforms in October 2025 to providing detailed, ranked lists of the 'best' options. By 2026, responses confidently recommend U.S. licensed brands like
The market map
Recommended by need
DraftKingsStakeWild Casino
PlayStar CasinoBetWhaleBetRiversIgnition CasinoBetRivers
