Who AI recommends, and when it changes.
Data as of Apr 11, 2026 · Based on 17 AI answers · A buyer need in Protein Powders and Fitness Supplements. · See how Parse measures this
AI platforms show a highly contested landscape for meal replacement shakes with 
Recommendation share
Slate Milk leads at 24% of AI recommendations; Kate Farms follows at 18%.
By platform
Platforms disagree: Slate Milk leads on Google AI Overviews, Huel on ChatGPT.
Buyer needs that sit next to this one in the same market.
loses on flavors vs Premier Protein
low confidence · wins on overall quality vs other meal replacement shakes
low confidence · loses on price vs competitors
