Data as of Aug 25, 2026 · Based on 1,063 AI responses · See how Parse measures this
Medical Billing Services and Software
Parse
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MBW RCM has emerged as the leading medical billing service recommended by AI assistants, particularly for specialized practices. While the market for outsourced services sees significant churn, recommendations for freelance billing software have remained more stable, coalescing around a few key platforms.
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | Previously a top recommendation, now cited less for OB/GYN billing services. | 35% | |
| 2 | Scalable software suggested for freelancers managing multiple or complex clients. | 34% | |
| 3 | Consistently top-cited software (as Kareo) for freelance billers and small practices. | 33% | |
| 4 | A prominent choice for OB/GYN practices, cited for increasing practice revenue. | 29% | |
| 5 | Mobile-friendly software, a popular recommendation for freelancers and small practices. | 29% | |
| 6 | 23% | ||
| 7 | A rising leader, especially for behavioral and mental health billing services. | 21% | |
| 8 | 18% | ||
| 9 | Gaining mentions as a dedicated billing solution for OB/GYN practices. | 17% | |
| 10 | 17% | ||
| 11 | A rising software option for freelancers noted for its scalability. | 17% | |
| 12 | 16% | ||
| 13 | 16% | ||
| 14 | A newly prominent software frequently recommended for independent billers. | 15% | |
| 15 | 15% | ||
| 16 | 14% | ||
| 17 | 13% | ||
| 18 | 12% | ||
| 19 | 12% | ||
| 20 | 12% | ||
| 21 | 11% | ||
| 22 | 11% | ||
| 23 | 10% | ||
| 24 | 9% | ||
| 25 | 9% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
curemd.com is the page AI reaches for most here, cited in 37% of analyzed answers.
Dropped from the #1 overall rank in October 2025 to #6 by March 2026.
“listed as 'Kareo,' a cloud-based option” → “framed as 'Tebra (Kareo),' best for affordability and freelancer needs”
Rose from a top 10 position in late 2025 to become the most-cited provider in this category by early 2026.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| 49% | 71% | ||
| 39% | 53% | ||
| 36% | 47% | ||
| 13% | 47% | ||
| 26% | 29% |
The two models disagree most about MBW RCM (ChatGPT #15, Google #3) and eClinicalWorks (ChatGPT #6, Google #17).
MBW RCM has emerged as the leading medical billing service recommended by AI assistants, particularly for specialized practices. While the market for outsourced services sees significant churn, recommendations for freelance billing software have remained more stable, coalescing around a few key platforms.
Across 1,063 AI responses, CureMD is mentioned most, named in 35% of them, followed by AdvancedMD (34%) and Tebra (33%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,063 AI responses to this market's buyer questions. Answers are collected daily and the ranking is published weekly.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
Initially, AI models recommended generalist providers like Invensis and
CureMD alongside specialists. Since early 2026, responses have increasingly focused on dedicated OB/GYN services, with
MBW RCM and
BillingFreedom appearing more frequently in both ChatGPT and Google AI Overview results.
Brands mentioned
any good medical billing companies for OB/GYN?
Initially, AI models recommended generalist providers like Invensis and
CureMD alongside specialists. Since early 2026, responses have increasingly focused on dedicated OB/GYN services, with
MBW RCM and appearing more frequently in both ChatGPT and Google AI Overview results.
AI recommendations for this prompt evolved from a broad list to a more focused set of providers. While CureMD was a dominant suggestion through January 2026,
maintained strong placement, with both often highlighted for specialized coding and denial management.
Brands mentioned
where can i get OBGYN billing services?
AI recommendations for this prompt evolved from a broad list to a more focused set of providers. While CureMD was a dominant suggestion through January 2026,
BillingFreedom maintained strong placement, with both often highlighted for specialized coding and denial management.
The market map
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