Data as of Aug 25, 2026 · Based on 1,006 AI responses · Shares cover the last 30 days · See how Parse measures this
Healthcare Continuing Education Courses
ParseChatGPT + Google AIParse
https://parse.gl
Measured across ChatGPT & Google AI
| # | Brand | What AI says | Mention rate |
|---|---|---|---|
| 1 | PESITop provider for trauma, addiction, and specialized certifications across multiple disciplines. | Top provider for trauma, addiction, and specialized certifications across multiple disciplines. | 38% |
| 2 |  American Massage Therapy AssociationThe leading professional organization recommended for massage therapy technique courses. | The leading professional organization recommended for massage therapy technique courses. | 23% |
| 3 |  Evidence In MotionA consistent recommendation for physical therapists seeking sports medicine competency certifications. | A consistent recommendation for physical therapists seeking sports medicine competency certifications. | 19% |
| 4 |  American Physical Therapy AssociationThe official professional association for physical therapists, frequently cited for its resources. | The official professional association for physical therapists, frequently cited for its resources. | 18% |
| 5 |  American Association for Marriage and Family TherapyThe second-most cited provider for marriage and family therapist CE, behind PESI. | The second-most cited provider for marriage and family therapist CE, behind PESI. | 17% |
| 6 |  Associated Bodywork & Massage Professionals (ABMP)A growing recommendation offering members a large library of on-demand CE courses. | A growing recommendation offering members a large library of on-demand CE courses. | 14% |
| 7 | MedBridgeA frequently cited flexible online platform for PT and AT professional development. | A frequently cited flexible online platform for PT and AT professional development. | 14% |
| 8 |  National Certification Board for Therapeutic Massage & Bodywork (NCBTMB)Often cited as the national certification board and a source for approved providers. | Often cited as the national certification board and a source for approved providers. | 13% |
| 9 | PhysicalTherapy.comA leading online library for sports-focused physical therapy and athletic training CEUs. | A leading online library for sports-focused physical therapy and athletic training CEUs. | 12% |
| 10 |  Johns Hopkins Medicine | 11% | |
| 11 |  Elite Learning | 11% | |
| 12 |  EXOS | 11% | |
| 13 |  RunDNA | 10% | |
| 14 |  eCare Behavioral Health Institute | 10% | |
| 15 |  CE4Less | 9% | |
| 16 |  PT On ICE | 9% | |
| 17 |  Continued Massage Therapy | 8% | |
| 18 |  AllCEUs | 8% | |
| 19 |  CE Massage | 7% | |
| 20 |  Erik Dalton | 7% | |
| 21 |  Massage Magazine | 7% | |
| 22 |  AATBS | 7% | |
| 23 |  Harvard University | 6% | |
| 24 |  True Sports Physical Therapy | 6% | |
| 25 |  University of Michigan Health | 6% |
Who wins on each AI
The same market, seen by two models.
Sources AI cited
pesi.com is the page AI reaches for most here, cited in 45% of analyzed answers.
“A provider for specific trauma courses” → “The dominant, all-purpose platform for MFT certifications and CE”
Dropped from rank #6 to #11 overall between November and March.
Climbed from #9 to #3 in overall mention rank between November and March.
Rose from #5 to #2 in overall mention rank between November and March.
| Brand | ChatGPT Search | Google AI Mode | Comparison |
|---|---|---|---|
| American Massage Therapy Association | 25% | 25% | |
| Evidence In Motion | 9% | 31% | |
| PESI | 25% | 31% | |
| MedBridge | 22% | 12% | |
| Erik Dalton | 0% | 23% |
The two models disagree most about American Association for Marriage and Family Therapy (ChatGPT #22, Google #5) and Impact CE (ChatGPT #24, Google #7).
Across 1,006 AI responses, PESI is mentioned most, named in 38% of them, followed by American Massage Therapy Association (23%) and Evidence In Motion (19%).
Parse measures each brand's mention rate — the share of answers naming it — across 1,006 AI responses to this market's buyer questions over the last 30 days. Answers are collected daily and the ranking is re-measured on the same 30-day window.
Brands enter the ranking when AI answers mention them. Parse collects answers daily and publishes the re-measured set weekly, so new brands appear as AI starts recommending them.
American Massage Therapy AssociationAssociated Bodywork & Massage Professionals (ABMP)National Certification Board for Therapeutic Massage & Bodywork (NCBTMB)AI recommendations consistently lead with professional organizations, primarily the
Brands mentioned
American Massage Therapy AssociationWhat are the best continuing education courses for a massage therapist to learn new techniques?
AI recommendations consistently lead with professional organizations, primarily the
American Physical Therapy AssociationEvidence In MotionMedBridgePhysicalTherapy.comAssociated Bodywork & Massage Professionals (ABMP)Evidence In MotionAI answers evolved from mentioning a wide mix of academic institutions in November to consistently highlighting large online platforms like
