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Ambassador provides an enterprise growth platform that turns your existing customer base into your most productive revenue engine by unifying referral, loyalty, and advocacy programs into a single, attributed revenue channel. It delivers three integrated outcomes—GROW (revenue from current customers), KEEP (retention and activation signals via the Communication Cloud), and PROVE (CFO-ready attribution and reporting with Salesforce sync)—all coordinated by HiroAI across seven connected engines. The platform uses centralized data and integrations to automate incentives, improve ROI, and reduce manual program operations for enterprise growth teams.
AI named Zferral in February 2026.