What AI says about Viator
Part of Tripadvisor
Data as of Oct 25, 2026Based on 14,570 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Viator is a booking platform for city tours, attraction tickets, private drivers, and local travel experiences. It is among the brands most often named for arranging guided visits to major cultural landmarks, hiring local shopping or transit guides, and booking activities like cooking classes or dinner cruises.
Tripadvisor5%
Owned brands
- ViatorThis page4%
- SeatGuru<1%
Mentioned in
4%
of AI answers about Viator and its rivals · since Jul 5
The market map
City Tours and Attraction TicketsMentioned in
- 1ViatorMentioned in 28%Avg. position 3.9
- 1GetYourGuideMentioned in 28%Avg. position 3.3
- 3Context TravelMentioned in 12%Avg. position 3.5
- 3Super PotatoMentioned in 12%Avg. position 5.4
- 3Small Bus Tours NYCMentioned in 10%Avg. position 4.1
- 3ExperienceFirstMentioned in 10%Avg. position 4.0
- 3Big Bus ToursMentioned in 9%Avg. position 3.2
- 3Tanuki Tabi TravelMentioned in 9%Avg. position 3.1
- 3Magical TripMentioned in 9%Avg. position 3.6
- 3Hato BusMentioned in 9%Avg. position 3.3
- 3Circle Line Sightseeing CruisesMentioned in 9%Avg. position 3.7
- 12City WondersMentioned in 8%Avg. position 3.4
- 12KlookMentioned in 8%Avg. position 4.1
- 12Japan Wonder TravelMentioned in 8%Avg. position 4.1
Where Viator ranks in AI
MarketRank · Mentioned in
- City Tours and Attraction Tickets#1 · 28%
- Travel Planning and Local Experiences#1 · 34%
- Guided City Tours & Food Experiences#2 · 25%
- Travel Planning Apps and Tools#3 · 8%
- Travel Excursions and Activity Tours#4 · 6%
- Guided City Tours and Cruises#6 · 12%
- Local Experiences Travel Discovery Apps#7 · 11%
- Bali ATV Adventure Tour Operators#8 · 6%
- Parenting & Family Activity Guides#8
- Private Hire & Ride-Sharing Services#11 · 6%
- Cruises and Private Boat Tours#13 · 2%
- Wine, Homebrewing, and Vineyard Services#16 · 5%
Topics where AI mentions Viator
TopicMentioned in · on this topicRank
- Cooking class bookingsTravel Planning and Local Experiences34%Rank #1
- Mentioned in
- What's the best way to find a local cooking class when traveling in a foreign country?on this question58%
Excerpts where Viator appeared in the AI's answer
ChatGPT SearchOct 12, 2026, ChatGPT Search Good starting points include Airbnb Experiences, GetYourGuide and Viator.
Google AI ModeSep 21, 2026, Google AI Mode Use Viator or GetYourGuide to filter through hundreds of verified user-reviewed culinary experiences
- Private sunset felucca services in CairoTravel Providers and Booking Services19%Rank #3
- Advanced Alcatraz ferry and tour tickets in San FranciscoBoat Tours and Cruises2%Rank #4
- Off-the-beaten-path walking toursLocal Tours and Cooking Experiences9%Rank #5
- Local food and dining discoveryLocal Experiences Travel Discovery Apps8%Rank #10
- Tour booking and paymentsBooking and Scheduling Software Platforms2%Rank #13
- Premium half-day private yacht charters in DubaiCruises and Private Boat Tours2%Rank #13
- Luxury d-day beach excursionTravel Guide and Tour Services7%Rank #16
- Experience gift vouchers
- Guided coastal walks in sydney
- Mentioned in
- How do I book a guided tour of Tokyo's most famous shrine and temple, Meiji Jingu and Senso-ji?on this question73%
Excerpts where Viator appeared in the AI's answer
ChatGPT SearchOct 17, 2026, ChatGPT Search A guided tour listed on Viator visits Meiji Jingu, Zojo-ji Temple and Senso-ji
Google AI ModeSep 26, 2026, Google AI Mode You can book a guided tour that visits both Meiji Jingu and Senso-ji by using major online travel platforms like Viator
- What is the most recommended skip-the-line guided tour service for the major attractions in Paris?on this question65%
Excerpts where Viator appeared in the AI's answer
Google AI ModeSep 24, 2026, Google AI Mode Viator / TripAdvisor : Excellent for finding ultra-small-group (capped at 6 people) or private VIP skip-the-line museum experiences
Google AI ModeSep 8, 2026, Google AI Mode GetYourGuide / Viator (Aggregators) — Best for Variety and Budget Flexibility
Excerpts where Viator appeared in the AI's answer
Google AI ModeSep 26, 2026, Google AI Mode Platforms like Viator / TripAdvisor and GetYourGuide feature pre-vetted, highly-rated private shopping tours
ChatGPT SearchSep 18, 2026, ChatGPT Search Platforms such as GetYourGuide and Viator list private Cairo market tours
How AI describes Viator
Common descriptions
excellent · highly-rated · small-group · highly rated · popular · comprehensive
Tone of AI’s statements about Viator
- Positive34%
- Neutral65%
- Mixed1%
- Negative<1%
Question: What's the best way to plan a vacation around a specific interest, like history or food?
Google AI ModeOct 25, 2026
Check platforms like Viator or GetYourGuide to filter specifically for specialized, highly-rated thematic excursions.
Google AI ModeSep 6, 2026
book a localized cooking class and market tour through platforms like Context Travel or Viator
Google AI ModeAsk Google AI Mode yourself (opens in a new tab)ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)
Question: How do I book a guided tour of Tokyo's most famous shrine and temple, Meiji Jingu and Senso-ji?
ChatGPT SearchOct 17, 2026
A guided tour listed on Viator visits Meiji Jingu, Zojo-ji Temple and Senso-ji
ChatGPT SearchAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)
Where AI mentions Viator
Position in answers
- Named first16%
- 2nd or 3rd47%
- Later37%
Each engine’s share of its own answers across Viator’s markets · since Jul 5
- ChatGPT Search2%
- Google AI Mode6%
Insights for Viator
Since Jul 5
Gap between platforms: Google AI Mode now mentions Viator 49 points more often than ChatGPT Search in Travel Planning and Local Experiences, a narrowed gap
Google AI ModeGoogle AI Mode58%ChatGPT SearchChatGPT Search9%Gap between platforms: The platform gap in Guided City Tours & Food Experiences widened
Google AI ModeGoogle AI Mode41%ChatGPT SearchChatGPT Search11%Gap between platforms: A 12.1-point platform gap for Viator in Local Experiences Travel Discovery Apps
Google AI ModeGoogle AI Mode16%ChatGPT SearchChatGPT Search4%
Compare Viator
Sources AI cites
viator.com 52%Other sites 48%
- Owned52%
- View the tour on Viator · 2% (opens in a new tab)
- Barcelona: Girona and Costa Brava Small-Group Full-Day Tour 2026 - BOOK NOW · 1% (opens in a new tab)
- THE BEST 10 Paris Skip the line Tickets in 2026 (Prices from $9) · 1% (opens in a new tab)
- Dubai Souks Private Walking Tour 2026 - BOOK NOW · 1% (opens in a new tab)
- Kyoto Zen Temple Visit With Meditation, Lunch, and Tour 2026 - BOOK NOW · 1% (opens in a new tab)
- New York City Boroughs Small-Group or Private Tour 2026 - BOOK NOW · 1% (opens in a new tab)
- Mt. Fuji, Lake Ashi and Bullet Train Day Tour From Tokyo 2026 - BOOK NOW · 1% (opens in a new tab)
- Tuscany Val d'Orcia Day Trip With Wine Tasting Lunch From Rome 2026 - BOOK NOW · 1% (opens in a new tab)
- 10 Things Every “Harry Potter” Fan Should Do in London - Viator · 1% (opens in a new tab)
- THE BEST 20 Tours & Excursions in Paris, Île-de-France (Prices from $3) · 1% (opens in a new tab)
- 6%
- Tokyo Temples & Shrines Tour: Meiji Shrine, Asakusa & Zojoji · 1% (opens in a new tab)
- Tuscany from Rome with Winery Lunch & Medieval Towns · <1% (opens in a new tab)
- Girona & Costa Brava Small-Group Tour with Pickup from ... · <1% (opens in a new tab)
- THE 15 BEST Dubai Safaris (2026) - Tripadvisor · <1% (opens in a new tab)
- Gràcia Barcelona Tapas & Vermouth Tour - Tripadvisor · <1% (opens in a new tab)
- Australian Wine And Cheese (2026) - All You SHOULD ... - Tripadvisor · <1% (opens in a new tab)
- Half Day Sightseeing Tour in Tokyo · <1% (opens in a new tab)
- Tokyo Early Morning Tour Asakusa Meiji Shrine (Private Opt) · <1% (opens in a new tab)
- Tulum Ruins and Swimming with Turtles Tour from Cancun · <1% (opens in a new tab)
- Tulum Ruins, Turtles in Akumal and Cenote tour - Tripadvisor · <1% (opens in a new tab)
- 2%
- (UK Trip Day 4) After I... - Kelsey Conkling • DisneywithKels | Facebook · <1% (opens in a new tab)
- Tips for haggling? - Facebook · <1% (opens in a new tab)
- Day trip from Rome with wineries and old towns? - Facebook · <1% (opens in a new tab)
- Any cooking class recommendations for travelers? - Facebook · <1% (opens in a new tab)
- Are there organized tours of Harlem, Queens, and Bronx in New ... · <1% (opens in a new tab)
- What are customizable private food tours in Tokyo for families with ... · <1% (opens in a new tab)
- What are funny Broadway shows for families in NYC? - Facebook · <1% (opens in a new tab)
- One of the best things to do if you want to see Bangkok from a ... · <1% (opens in a new tab)
- What are private Girona and Costa Brava day trips ... - Facebook · <1% (opens in a new tab)
- We want to go to the bazaar, Khan el-Khalili. Is it safe for ... · <1% (opens in a new tab)
- 2%
- Do not book a trip up the Eiffel Tower with a third party like Viator. It’s not worth it! · <1% (opens in a new tab)
- Has anyone done the 5-Stop Cancun Taco Tour · <1% (opens in a new tab)
- Best restaurant and tacos in Cancun · <1% (opens in a new tab)
- Florence > Tuscany Day Trip Recommendations : r/ItalyTravel · <1% (opens in a new tab)
- Day trip to Tuscany from Rome? · <1% (opens in a new tab)
- What's the best day trip you've taken from either Tokyo, Osaka, or Kyoto? : r/JapanTravelTips · <1% (opens in a new tab)
- 11 Days in Akumal, young couple, what's some cool things to do? : r/playadelcarmen · <1% (opens in a new tab)
- Purchased guided tours through Viator. Any reviews? Did I mess up? Probably more expensive but I wanted to get smaller groups and skip the line passes. This is our first time to Rome and it’ll be our honeymoon! We are so excited but I am totally a nervous over planner. Thanks in advance! · <1% (opens in a new tab)
- Learning culinary while traveling · <1% (opens in a new tab)
- Hunter Valley - Recommendations! · <1% (opens in a new tab)
- 2%
- Dubai's No.1 Luxury Desert Safari Platinum Heritage · <1% (opens in a new tab)
- How to Visit Senso-ji Temple in Asakusa (TOKYO JAPAN ... · <1% (opens in a new tab)
- London Walking Tour: Buckingham Palace, Westminster ... · <1% (opens in a new tab)
- I GOT LOST IN AKIHABARA - Tokyo's CRAZIEST Anime ... · <1% (opens in a new tab)
- A day trip to Tuscany from Rome · <1% (opens in a new tab)
- A day trip to Tuscany from Rome · <1% (opens in a new tab)
- KHAN EL-KHALILI BAZAAR Tour + Bargaining Tips! (4K) · <1% (opens in a new tab)
- Harry Potter London Guide | Magical Locations from King's Cross to Westminster · <1% (opens in a new tab)
- Kuber ATV Bali Adventure - Going Through a Waterfall in Ubud ... · <1% (opens in a new tab)
- Tulum, Akumal & 5th Avenue | What to do and the tour you ... · <1% (opens in a new tab)
- 1%
- Tokyo: Meiji Shrine, Senso-ji Temple & Shibuya Sky Tour - 2026 (Verified Reviews) · <1% (opens in a new tab)
- The best Calella de Palafrugell Summer activities 2026 - Free cancellation · <1% (opens in a new tab)
- The best Centro Storico Gelato & ice cream experiences 2026 - Free cancellation · <1% (opens in a new tab)
- The best Calella de Palafrugell Bus & minivan tours 2026 - Free cancellation | GetYourGuide · <1% (opens in a new tab)
- The best Cairo Felucca cruises - 2026 (Verified Reviews) · <1% (opens in a new tab)
- The BEST Hakone Tours and Excursions in 2026 · <1% (opens in a new tab)
- Montalcino Wine Tour from Rome - Brunello Tasting · <1% (opens in a new tab)
- Rome: Tuscany & Montepulciano Day Trip with Lunch & Wines · <1% (opens in a new tab)
- Sensō-ji Temple, Tokyo - Book Tickets & Tours - 2026 (Verified Reviews) · <1% (opens in a new tab)
- 1%
- Tokyo Temples & Shrines Tour: Meiji Shrine, Asakusa & Zojoji · <1% (opens in a new tab)
- Private Traditional Felucca boat Ride on the Nile River in Cairo · <1% (opens in a new tab)
- Kyoto Zen Meditation & Garden Tour at a Zen Temple with Lunch · <1% (opens in a new tab)
- Tokyo Morning Tour : Meiji Shrine, Asakusa and Fish Market · <1% (opens in a new tab)
- Tokyo: Meiji Jingu Cultural Walking Tour with Japanese Historian · <1% (opens in a new tab)
- NYC Highlights Tour: Bronx, Brooklyn, Harlem, Queens & Coney · <1% (opens in a new tab)
- 1%
- Agoda Official Site | Free Cancellation & Booking Deals | Over 2 Million Hotels · <1% (opens in a new tab)
- Agoda Official Site | Free Cancellation & Booking Deals | Over 2 Million Hotels · <1% (opens in a new tab)
- Agoda Official Site | Free Cancellation & Booking Deals | Over 2 Million Hotels · <1% (opens in a new tab)
- 1%
- Megan | The BEST and most stress free way to get into Tokyo! I always book my ticket on @klooktravel (code MILKTEAKLOOK) when I land, especially... · <1% (opens in a new tab)
- The Times Hotel | The Times Tells: Karthuizerhof Courtyard 💛 Located in the Jordaan, this 17th-century courtyard was once part of a Carthusian monastery.... · <1% (opens in a new tab)
- If you're in Cairo, you can't miss Khan el Khalili. Narrow streets ... · <1% (opens in a new tab)
- Here's what I actually spent on a day trip from Rome ... · <1% (opens in a new tab)
- If you've only got a day or two in Tokyo, this is honestly one ... · <1% (opens in a new tab)
The page AI cites most for Viator
