What AI says about Sports Direct
Since Jul 5Updated Oct 28, 2026Based on 8,457 AI responses
Reviewed by Dimitry Apollonsky
AI summary
Sports Direct is a UK-based retailer offering a wide range of sports shoes, sportswear, and equipment for men, women, and kids, and providing a credit product called Frasers Plus.
<1%
of AI answers about Sports Direct and its rivals
Where Sports Direct ranks in AI
Topics where AI mentions Sports Direct
- AI picks mostMentioned in
- Where can I buy plus-size bras online?on this questionAI picks Elomi and 3 more about as often2%
Excerpts where Sports Direct appeared in the AI's answer
ChatGPTSep 16, 2026, ChatGPT Sports Direct — Carries plus-size sports and everyday bras from several brands.
Sports Direct in AI’s own words
Question: Where can I buy plus-size bras online?
ChatGPTSep 16, 2026
Sports Direct — Carries plus-size sports and everyday bras from several brands.
ChatGPTAsk ChatGPT yourself (opens in a new tab)Google AI ModeAsk Google AI Mode yourself (opens in a new tab)
How often AI mentions Sports Direct
Share of answers in Bras, Underwear, Lingerie & Swimwear each week · since Jul 5
How prominently AI mentions Sports Direct
Each engine’s share of its own answers across Sports Direct’s markets
- ChatGPT<1%
- Google AI Mode<1%
Sources AI cites
sportsdirect.com 0%Other sites 100%
The page AI cites most for Sports Direct
