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What AI says about NS&I

Data as of Oct 20, 2026Based on 11,737 AI responsesReviewed by Dimitry Apollonsky

NS&I (National Savings & Investments) is a UK government-backed savings provider offering 100% secure savings products. It focuses exclusively on helping people save money without any additional services or marketing distractions.

Mentioned in

<1%

across NS&I’s markets · since Jul 5

The market map

Online Prize Competition Platforms

Mentioned in

1BOTBMentioned in 29%Avg. position 7.3
=2OmazeMentioned in 24%Avg. position 57.6
=2Sweeps AdvantageMentioned in 21%Avg. position 27.6
=4Sweepstakes RadarMentioned in 16%Avg. position 4.1
=4Contest GirlMentioned in 14%Avg. position 40.7
=6Publishers Clearing HouseMentioned in 11%Avg. position 22.0
=6Sweepstakes FanaticsMentioned in 11%Avg. position 50.5
=6Dream GiveawayMentioned in 10%Avg. position 73.5
=6GleamMentioned in 9%Avg. position 4.8
=6Elite CompetitionsMentioned in 9%Avg. position 4.3
=11SweepWidgetMentioned in 9%Avg. position 4.4
=11The Prize FinderMentioned in 8%Avg. position 5.4
=13Speed SocietyMentioned in 6%Avg. position 3.9
=13SkillzMentioned in 6%Avg. position 4.4

Where AI mentions NS&I

Each engine’s share of its own answers across NS&I’s markets · since Jul 5

ChatGPT Search<1%
Google AI Mode

Other brands in Online Prize Competition Platforms

Rank

BOTB#1
Sweeps Advantage#2

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Where NS&I ranks in AI

Online Prize Competition Platforms=152 · <1%in this market

<1%

Dream Giveaway

#6

Instagram#20

Questions and answers

QuestionMentioned in

I want to try my luck at winning a tax-free cash prize. Where can I enter those types of draws?on this questionMentioned in 2%