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M Source Ideas is a B2B marketing consultancy that helps food and beverage brands launch and scale across omnichannel retail and foodservice channels, including grocery, mass, convenience, higher education, healthcare, airports, malls, and campuses. They offer strategy, branding, business development, market intelligence, messaging, and digital campaign management for foreign-based consumer companies navigating omnichannel environments. Led by founder Lionel Binnie with over 20 years of experience—and having authored an omnichannel retail book—the firm creates go-to-market plans and distribution roadmaps for growth.
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